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GOOD OPTICAL SERVICE Is a Gimbel Specialty.
M>e Optical Department is now show?
ing a large assortment of the popular
Large, Round, Imitation Shell Spectacles.
which- including si thorough exam?
ination of tin* eyes arc priced from
GIMBELS?Main Floor Balcony
3andST- BROADWAY-33rd ST
The Gimbel Restaurant on the Eighth Floor
is such a pleasant place to lunch when you are shopping among the Silks
or taking advantage of the splendid March Household Equipment Sale?.
?>lany people are choosiw*: some of the delicious Combination or Vecetable Salads, which, with
the famous Gimbel Rolle and Coffee, make a fenst fit for a king. Others, of course, favor the
delectable Combination Platea at
50c, 60c, 70c and S 1.00
8,000 Yards of
Kirli Mark Silks
Including Cronos do Chine, Satins, Cr?pus
( ?i orgel to, Tuuetas) etc.
XS":* S1.68 yd.
Itcyularly $?.00 to $2M yd.
Featuring French Brocades, Printed Silks, Satins, Taffetas, Foulards, Crepes, Georgettes
Crepes de Chine Sports Satins Crepe Meteore Dress Satins Poplins Wash Satins
Satin Charmeuse Warp Printed Silks Satin Messaline Fancy Silks Striped Satins Peau de Cygne
And many other beautiful weaves of silks made in America and in France. China, Japan and other parts of the Orient are also
represented in this Great Victory-Event.
Introducing <i ?Sew Feature
Specializing in Silks Less Than $2.00 Per Yard
Figured Foulard? Satin Charmeuses The (treat Semi-Annual (Umbel
Georgette Crepes Dress ,S,?,tiiis
Crepe de Chine Mcs.iline Satins
$4.50 Black Crepe Charmeuse, $3.35 yd.
An exquisite m iti-'iiil \?ith that M,ft, lustrous fliiinh
o much in d? intuid,
$3.50 Black Crepe Meteore, $2.75 yd.
Tha name finish and appearance and aualiti to be
found m tho wonderful Paris gown,
$3.50 Heavy Yarn-Dyed Black Satin, $2.95 yd.
For those who like a heavier and muro full bodied
$1.75 Black Satin Messaline, .$1.38 yd.
Good weight and finish, this fabric co.st.-i mure at the
mill today than wo are jisK.uk fur it.
$1.65 Washable Satin, $1.25 yd.
'I ho Spring and Summer fabric "par excellence" for
waists, lingerie, etc. At this price you can have such
dainty garments that you will invest liberally in this
$2.00 All-Silk Crepe de Chine, $1.78 yd.
A full lino of Btreet and evening shades, ns well ns
tola? 11 and ill-- popular ? ' ? : H ??, pinks and blues,
$2.25 to $3.00 Figured Foulard, $1.78 yd.
to '0 I ties ? -s ? i : ron ut kable Bel ctlot, of
beautlf :. ,'? : . i -. .?i, .
$2.00 and $2.50 Plain and Changeable
Taffetas $1.88 yd.
v I ''"? new el.'fleet?, und a complete color assort
iii. nl . also white and black,
$2.00 Georgette Crepe, $1.65 yd.
A well known quality In every de? Iranio shade,
$2.50 Satin Charmeuse, $1.95 yd.
Rich mid lustrum ; desirable In quality nnd aunoarancn
VII th?' I plenty of 1 '
$1.85 All-Silk Crepe de Chine, $1.48 yd.
Plenty of white nnd pink, as well as nil th.? other
wanted iighl and dark linde?, also block,
GIMBELS?Second Floor. Also?Main Floor
Is watched for with eagerness, for it is a sale without a peer. Here are some of the offerings
Plain Taffetas Tub Silks
Black Silks, etc. Chiffon Taffetas
Chinese Pongees Bro.ulcloth Silks
Japanese Pongees Changeable 1 al?ela?
in the desirable wide widths.
$10.00 and $15.00 Gold Brocaded Georgette
Crepe, $5.50 yd.
In white, pink, deep rose, lavender, gold, navy and black
grounds, with both ??old and silver flowers. Selling in
Paris today for 75 francs ($15.0U per meter), Gimbels
price $5.50 yard.
$10.00 to $20.00 Velvet Flowered Chiffons
and Satins, $8.50 yd.
In lilnck, navy, white and all the best Brindes. Now
being miule up in l'aria for Summer wraps, etc,
.-1 (.Veuf Purchase of Striped ??mi Figured
Special at $2.95 yd.
This Fibre Satin Usually Sold at $5.49 and $6.50 Yd.
COLORS: White, Flesh, Asure nine. Crane Gray, Doe, Titian.
"Overseas" Blue, ar.tl Xavy, lutili self color stripes.
Also white iiiDiii.-iK with colored flitures;
????fun (in- black spots, .m ?nein s ii Id? .
Th -. us Indes the famou i ".Ua-ylimo" nnd
? ?if? grounds u ith
inri ? " imlieriis,
GIMBELS SILK SECTION?Second Floor
$25.00 to $30.00 Gorgeous French Brocades,
A fanions trade paper says "Gorgeous is an acrtirato
description "T these metal silks."
$2.75 Satin Crepe Meteore, $2.25 yd.
Rich, elepriint and softly draping, with a beautiful glove
finish ; colors only.
$5.00 Warp Printed Moire Silks, $3.50 yd.
The most exquisite color combinations, such as Mikado
rod, with brown, violet and green overlaid with a shim
iiii'iiuK contrasting tone i in-own nnd blue combinations -
?-re?u.., ami roses combined, etc, "Silks that are different"
The Notable Gimbel Subway Store Joins the International Silk Sah
:k_?4..?? u- i *? ? ?<?? "' ? ? ? "
$1.00 Shantung Fondeo
Imported; natural color: ?!
! $1.65 Washable Satin
$4.00 Whit?. Sport? Satin
$1.85 Georgette Crepe
Double width, sheet fllhl even?
ing shades, also bin? k.
asnaulo Satin ?. ^.m I .'t.-l.'.IW White Sport* ant in
58c i While, flesh, pink ? 16 im. wide. M> ? >?J \ Pri?hl. lustrous finish, partial
l.ulv idnpted foi lepnrote skirts
I $2.50 Crepe ?Meteoro nnd aiuj .,,?,,.,, coa|B. 40 in. wide.
! Sill?n ( ll.l Ilir-ll-U
$1.7r> Dreai Satin
silk, evenina and sheet
$1.25 White Japanese Hnbutai
Will launder perfectly? J? inches 00
. I Must wonted sheet shades, also 4-1 qc. ! |'U1,- silk, evening on
$ I .4} i hlack; -It? inches wide. $ I . 7J ,|iac|e|t ?, ?n,.|?eil wide
$2.00 Black Silks i $2.00 Ores? Taffeta
Chiffon lafletns and dress satin; <t I AJ4 '
16 un lies wide
$3.50 Black Crepe de Chine
Extra heavy quality; 40 inches d? t /? r
*t ) Qri uul'' ?pZ.OD
v' ' ?$1.85 Crepe de Chine
Sheet and evening colors, ?Is
black; doulile width
$4.00 Black Charmeuse
Suede linisli ; 40 inches wide
Chiffon iiitirins and ?lies', satin; ?4*, I AM ' Street ond evening coloi s ; plenty ?\ jo $4 I'l.i- it Salin Duchesse
tp,AM' of black ond navy ; in ins. wide. *J) I .*tO ' Rlt ),, de-,, black; 40 inches a, nc
| wide. V?rtj
GIMBELS SUBWAY?Lower Floor
$6.00 lni|iorlrfl < ilKiii^nililr
Satins? $3.65 yd.
One of the scarcest ?m?l tho most wanted
fabrics this season, It is un artistic troal to
even hoc thin incomparable fabric. All tho
newest French color combinations.
$1.95 Dress Satin, $1.68 yd.
Complete color line u* well aa while and black
$1.35 Japanese Natural Pongee, $1.00 yd.
Mo t desirable for Spring and Summer .?em N
color on .
$3.50 and $4.00 Satin Crepe Meteore, $2.95 yd.
A very beaut ful quail t? In .1 splendid eoloi s ortment
both medium and lustrous finish.
$2.25 Washable Satin, $1.85 yd.
In pirn?, and in white.
$2.50 Georgette Crepe, $1.95 yd.
Crisp and rrepy?every wanted Bhade.
$2.50 and $2.75 Shirting Silks, $2.25 yd.
Delightful color . omblnat ons
$1.75 Chinese Pongee Silk, $1.28 yd.
Heavy, natural color pongee, ?mi- of the coming season's
most desirable fabi
$2.50 and $3.00 Chinese Silk Pongee, $1.85 yd
An ?-... eptlonal - heavy qua :
suits, coats, etc. Natural color only.
$2.50 Heavy Silk Broadcloth, $1.95 yd.
While <'iil.\; beautiful quality; washes and w??a ?
$4.50 Fibre Sport Satin, $3.95 yd.
livery wanted color in this desirable Spring and Sum?
$3.50 White "Khaki Kool," $2.65 yd.
The Ideal fabric for Spring and Summer weai
GIMBELS?Second Floor?Also Main Floor
Women s Fine Grade
Silk Stockings at SI.69 Pair
''Run of the Mill" of $2.25 to $2.50 grades.
Stockings that aro of puro silk from top to toe?
exceptionally fine gauge?inside of hems are lisle to pro?
tect against garter damage.
They are classed by the maker as run of the mill, but
. run ko uniformly goo'l that we might offer them without
mentioning this fact, but that's the way we bought them,
fiat's the way we will sell them.
1 he colors arc black, brown and gray.
GIMBELS HOSIERY SHOP?Main Floor.
always in -ftnod laslc and at such little prices \;ou can have as
complete it service as \wu desire, "whether you serve one or
I he S a b W a y Store has many beautiful things in China,
Glassware and other Table Appointments, and all arc at such
So it wi?] pay you to visit it. Come early, so that you can get first
choice in this Great March Sale.
Here are a few items worth twice as much as the prices: "Seconds."
6,000 Thin White Cups and Saucers, 12c pair
Pie Plates, 7c ea. Fruit Saucers, 5c ea.
Coupe Soup, 10c ea. Cereal Dishes, 7c ea.
Dessert Plates, 9c ea. Meat Dishes, 15c, 25c, 35c
Uncovered Vegetable Dishes, 25c and 29c
Cream Jugs, 19c Covered
Sauce Boats, 27c Dishes, 65c
Sugar Bowls, 39c Bowls, 10c
3 1 Piece Set, as illustrated, ?$??49
(i Cups and Saucers 6 Fruit Saucers
6 Dinner Plates 1 Meat Platter
6 Bread and Butter Plates
5 1 Piece Dinner Set, $4.95
6 Cups and Saucers 6 Fruit Saucers
6 Pie Plates 6 Soup Plates
6 Dinner Plates I Meat Dish
I Covered Vegetable Dish
I Uncovered Vegetable Dish
if? Bread and Butter [Mates
I Bowl 1 Cream Jug
I Sugar Bowl I Sauce Boat
100 Piece Dinner Set?complete for
I 2 persons?including Bread and
Butter Plates and 3 Meat
GIMBELS SUBWAY?Lower Floor
The Annual March Event, Beginning Monday, March 3rd, 9 A. M., and Con?
tinuing Through the Week, up to and Including Monday, March 10th.
Everything in the Fall and Winter Stocks at Reduced Prices
Men's Silk Lined
Spring and Summer
Chesterfield Style. Self
foliar. Full silk lined.
Also Young Men's
Form Fitted Overcoats,
plain colors. M silk
Light and Heavy
That were $37.50, $40,
$42, $45 to $05
Our entire stock of
Foreign Overcoats in
That were $32 to
This group consists
of all our High Grade
Men's Suits. Many
colors. Checks and
stripes. All sizes.
Men's Winter Overcoats
$25 Men's Winter Over?
coats - - - Now $18.50
$35 and $37.50 Men's
$45 and $50 Men's Win?
ter Overcoats - Now $37.50
$55 to $-75 Men's Win?
ter Overcoats - Now $48.50
$85 and $125 Men's
Overcoats - - Now $62.50
Men's Winter Ulsters
$100 and $115 Fancy
Ulsters - - Now $62.50
$85 Fancy Ulsters Now $48.50
$65 and $75 Fancy
Ulsters - - - Now $37.50
$35 to $50 Fancy
Ulsters - - Now $29.50
Metis Fur Collared
$37.50 Fur Collar
Overcoats - - Now $24.50
$50.00 Fur Collar
Overcoats - - Now $33.50
$75.00 Fur Collar
Overcoats - - Now $37.50
$150.00 Fur Col?
lar Overcoats - Now $110.00
$100.00 Men's Fur Lined
Overcoats - Now $87.50
$150.00 Men's Fur Lined
Overcoats - Now $110.00
$200.00 Men's Fur Lined
Overcoats - Now $147.50
$I50.(!0 Men's Raccoqn Skin
Auto Coats - Now $115.00
GIMBELS MEN'S CLOTH
That were $25 to $30
A group of the sea?
son's newest styles and
fabrics that will give
good satisfaction. All
i $105.00 Men's Raccoon Skin
Auto Coats - Now $137.50
$200.00 Men's Raccoon Skin
Auto Coats - Now $150.00
$18.50 Men's Winter
Mackinaws - Now $11.75
$5.00 Men's Separate Trousers.
i $35 to $45 Od?i Full
Dress and Tuxedo
Suits, coat and pant.-*,
ami Cutaway coat and
vest - -' - Now $16.50
$10 and $12 Men's
$7.50 Men's Separate
Trousers - Now $5.75
$3.50 to $8.50 Full Dress Tux?
edo and Street. Vests. Odds.
ING SECTION?Fourth Floor
Military and Auto Clothing
$80.00 Leather Coats.
$55.00 Trench Coats, Separate
Linings - - Now $27.50
$00.00 Leather Coats.
$30.00 Moleskin Leather Lined
Coats - - Now $15.00
$40.00 Leatheret Trench Coats.
$48.50 Moleskin Sheep Lined
Long Coats - Now $24.25
$25.00 Moleskin Sheep Lined
Short Coats - Now $12.50
$22.50 Men's Trench
Raincoats - - Now $11.25
$40.00 Men's Trench
Raincoats - - Now $20.00
$35.00 Men's Trench
Raincoats - - Now $17.50
$22.50 Men's Rain?
coats - - - Now $11.25
Boys' Clothing Greatlv lied tired
Boys' Norfolk Suits
Neat Stripes, 8 to 16 yrs.
Formerly $11.75. .Now $7.75 ;
Bovft' Norfolk Suits. Firn
Twcods. Formerly $18.50.
Boys' Norfolk Suits. Blue
Serge. Formerly $15.00.
AJI Higher Priced Overcoats
Both School and Junior
M o d e 1 8 , not mentioned
above, at Special Reductions.
Hoys' Wash Suits, Bedford
Cord and Galatea.
i Boys' Junior Norfolk Suits,
Formerly $15.00. Now $9.75 Velvet and Mixtures. For?
merly $10.00 - Now $5.75
Hoys' Junior Norfolk Suits.
Velvet, Corduroy and Mix?
tures. Formellv $8.50.
? Boys' Junior Overcoats. Wool
Lined. Fine Quality Material.
Button to Neck or Convert
Boys' School Overcoats
Wool Mixtures, 10 to 18 yrs.
Boys' Corduroy Knickers. Drab.
Formerly $2.75. Now $1.85
Boys' "Aeruento" Raincoat.
Formerly $15.00. Now $9.75
Boys' Junior Overcoats
Wool Mixtures. .'5 to 9 yrs.
Formerly $12.50. Now $6.75
Boys' Wash Suits. Samples
and slightly soiled.
Boys' Mackinawr. Half Belt.
Large Hoc!,cts. Formerly
$15.00 and $18.50.
Boys' Khaki Military Suits,
consisting of C o a t and
Breeches. G o o ?1 Quality
Khaki. Formerly $4.95.
Hoys' Middy Suits, Dark Navy
Gabardine. Formerly $7..50.
?ble Collar. Sizes 3 to 8 yrs.
Now $11.75 :
Hoy?' Norfolk ?Suits, Wool :
Mixtures. Formerly $12.50. j
Now $9.50 I
Boys' Corduroy Suits
Crompton Cord. 7 to 17 yrs.
GIMBELS BOYS' CLOTHING SECTION?Fourth Floor
Unusual Sale of Women's
Pink Mercerized Lisle
3 garments for $1
About 1,000 garments in the lot. Made of fine gauge
pink mercerized lisle vests in all sizes from 5 to 9 (36 to
44) that sell regularly for 65c.
Every garment perfect in every detail, <}ve]i V neck, sleeve?
less style. Very elastic, line sheer fabric. Delicate or darker
shades of pink in the lot.
Lace Trimmed Combinations
65c per suit
All extra sizes 40 to 44. Fine cotton union suits With lace
trimmed top3 across bust and lace trimmed knee?. _
Women who wear these sizes should buy a season s supply.
as the market offers but few such opportunities this season on
40 to 44 sizes.
GIMBELS UNDERWEAR SECTION?Main Floor.
The Roubaix Rugs arc made in one piece; all plain
colors, with band borders.
The Alexandria Rugs are the same quality except
they are choice Oriental patterns: also made in one piece.
The Almeda Rugs are high grade rugs, made in one
piece, with beautiful Persian designs.
Almeda Figured Rugs
11 in. x )4 in.
6 ft. x?fl.
Si/r Price larlv
8 ft. i m. x 10 ft. 6 m.$57.50 $72.75
9tt. x 12 ft. . 59.50 76.75
Alexandria Figured Rugs
27 in. .. 34 m.
36 in. x 63 in.
.'-ale Regu- Sale Regu
Price larlv Sire Pur?- !?rlv
$8.50 $10.50 j 8 ft. 3 in. x 10 ft. 6 in. $67.50 $90.00
12.50 15.00 i 9ft.xl2i(. 69.50 94.00
Roubaix Plain Rugs
27 in. x 54 in.
36 in. x 63 in.
4 ft. 6 in. x 7 ft. 6 in.
Sire Pi ire
6 ft. x 9 H. $50.00
8 ft. 3 m. x 10 ft. 6 in. 67.50
9 it. x 12 ft. 69.50
GIMBELS RUG SECTION?-Sixth Floor
Brooklyn, New Jersey and Long Island Customers Direct to Gimbels via Tubes and Subways*