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Newspaper Page Text
By George Elmer Cobb.
"He's a comer, Sure!" declared Mr.
Earle, manager of thefurniture sec
tion of the Famous department store
"Yes, they say he's a crackerjack!
Going to double up trade in a month
A Brisk, Hustling Young Man.
and ruin all business rivals in the
These two townsmen casually
echoed what was constantly current
among the excited and expectant es
tablishment under general discussion.
The proprietor Of the Famous, Ira
Stein, was a plunger. He had in
herited some money and had started
'he biggest department store ever
n in the district. Already there
Enterprise, which filled the
i 2ry comfortably, but Stein
was a pusner ondTioped to soon cor
ner all the trade of the section. Whar
ton, his young manager, had carried
out some bright ideas. Then Stein,
happening to visit a friend who had
made a great success in the big city,
came back to Rockton with more ex
pansive ideas in his mind than ever.
"The whole essence of your propo
sition, Stein," advised his friend, "is
having a live wire, up-to-date adver
tising man. We have built up this
business of ours on publicity, novel
"Where will I get one?" questioned
"They're hard to get," was the re
ply. "The good ones are all grabbed
for. The bad ones are worse than
no good. We tried one or two in -the
latter class and they nearly ruined
Stein went back to Rockton with
this bee in his bonnet, after instruct
ing another friend in the city to ad
vertise for the man he wanted and
to send him on as soon as he got him.
One day there alighted from the
train a brisk, hustling young man
who might have suggested the circus
spider or three card monte man to
the unsophisticated. Rural Rockton,
however, swallowed him whole. "He
was arrayed in the latest style, wore
a diamond big as a hazel nut, walked
through the town as if he soon in
tended to own it and entered the Fa
mous and the presence of Mr. Stein.
It took the newcomer, who named
himself Roger Lane, about an hour
to convince the merchant that he was
the one man in the world who knew
how to get all the customers and
money the district had. He even
flashed a card showing that at one
time he had been advertising man for
the rich friend of Stein in the city.
That settled it for Slein, who was too
hypnotized to think of finding out
why this rare jewel of efficiency had
left such important employ.
"I must have a free hand," declared
"Oh, certainly, certainly. I leave it