Search America's historic newspaper pages from 1789-1924 or use the U.S. Newspaper Directory to find information about American newspapers published between 1690-present. Chronicling America is sponsored jointly by the
National Endowment for the Humanities and the Library of Congress. external link Learn more
Image provided by: University of Illinois at Urbana-Champaign Library, Urbana, IL
Newspaper Page Text
the blank for "age?" Tou don't have
to tell, for this is a stunt for all girls
of all ages short, tall, thin, and,
well, plump. There are no restric
tions of any kind.
You don't have to hurry, for the
only condition regarding time is that
all must designs-must be in this of
fice by March 25. Send as many de
signs as you want to, and make our
fashion experts work.
There will be a fourth and final
Mrs. Castle has grown tired of
designing her own gowns and wants
the girls of the country to help her.
So some American girl, perhaps your
self, is going to have this honor.
Each big city in the country is to
be represented in this contest. The
Day Book will conduct the contest
for Chicago. Our winning design will
be selected by a jury of expert de
signers and then entered in the na
tional contest, the judge of which will
be the Fashion Art League of Amer
ica, which now furnishes the fashions
appearing in The Day Book.
There will be but one national win
ner to receive the Easter gown, but
To each of the two local people
submitting the best designs to The
Day Book we will give an Easter bon
net, which must not cost more than
THIS IS REGARDLESS OF
WHETHER THE DESIGN WINS
THE NATIONAL PRIZE.
Herewith is a dummy figure of Mrs.
Castle, on which to draw your de
sign. We will print three more of
these figures on the three succeeding
days of this week, presenting various
You may choose any one of these
figures upon which to draw your
model or all of them. There is no
limit to the number of designs you
may submit, so long as you use the
dummies printed in The Day Book.
Get this: Taste and ideas count
more than mechanical drawing abil
ity. Send in your sketch with the ac
companying coupon properly filled in,
and add your telephone number if
you have one.
CONTEST CLOSES MARCH 25.
The winning gown will be chosen
and made up in time for Mrs. Castle
and the winner both to appear in
them Easter Sunday.
Say, girls, isn't this a bigger and
better stunt than our Easter Bonnet
Contest last spring? And wasn't that
a lot of fun ? Well, get busy and send
in your designs. And, remember,
Mrs. Castle wears mighty fine and
Send all designs to The Fashion
Editor, The Day Book, 500 South
Peoria Street, Chicago, 111.
SUMMER'S ON THE WAY SUMMER STYLES
HERE STYLES FOR MAY AND JUNE
Womankind especially very
young womankind is turning atten
tion from silks and serges and mate
rials that suggest winter to the airy,
gay-colored fabrics of spring and
Voiles and organdies, lawns of cob
web lightness, are already displayed
in the shops, and though there are
long, dreary days between March and
May, dressmakers are busy designing
the party frocks and afternoon
frocks that will be worn in balmy
Just to aid the foresighted ones
who are planning their summer
wardrobes, I asked the Fashion Art
League of America to show me one
of the advanced styles for summer
frocks. Here it is, with wide, short
skirt, draped girdle, angel sleeves
and $ouch pockets. Pockets refuse
to retire. Here they are on a 1916
advanced model, as important look
ing as when first we saw them a year
ago! This design is adaptable to any
of the sheer fabrics, and it is charm
ing in taffeta.