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THE DAY BOOK
N. D. COCHRAN
EDITOR AND PUBLISHER.
500 8. PEORIA ST. CHICAGO, ILU
Telenhonet EdltorUI. Monroe 353
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Entered as aecond-olas matter April
2i, ai inc posiomce at unicao.
hi., unaer tne Act oi uaron 3. is;j.
BRAINLESS EATING. Maybe the
hard necessities of war will shoot a
lot of sense into folks in the matter
of eating. The reader will kindly
permit us to figure some good out of
war, if we can, won't he, or she?
Certain it is that in no other mat
ter has man made so big a fool of
himself, and it appears likely that
the race would be better off if it had
no sense called taste. At any rate, it
is the sense which man has permitted
to corrupt himself, physically, men
tally and morally.
Many of our social evils, most of
our economic weaknesses and. about
all of our physical jlls can be traced
back to perverted taste. Charge up
against ambition to i'live high" 'fully
half of the social and domestic fol
lies and disasters; charge up against
the cravings of abnormal and "cul
tivated" appetites a big part of our
0 economic weakness and silliness;
charge up against senseless feeding
90 per cent of the cost of drugs, doc
tors and hospitals and you have the
bill to render against the fact that
we eat with the sense of taste alone
and without exercising our braia, fa
culty. . Man is about the only animal who
packs his stomach when he doesn't
seed food and who make? a specialty ,
of picking out foods that he is least
able to assimilate.
But when war cuts down all sup
plies, nations begin to exercise their
brains. The folks are then informed
that food is eaten to be converted
into heat or power, and that certain
foods produce, under digestion, cer
tain units oLheat, or power, which
units are called calories.
Now, if it were not for this sense
called taste, which we have cultivat
ed to curse us, socially, morally and
physically, we would,, every one of
us, at all times, be eating the foods
containing the most calories; that
is, we would eat intelligently. More
over, we would eat economically, for
it is fact that the cheaper foods are
the higher in calories.
One day, 'way back, Mrs. Smith
said: "William, I declae I must run
over to Mrs. Jones' and find out how
she makes her lovely, light, white
bread. It is so much nicer looking
than our whole wheat bread!" And
to this day the housewife with love
ly, light white, 10-calory loaves get
credit over the housewife with 60
calory bread. Looks! Taste! Arti
ficiality! Heaven only knows when man be
gan tearing at the flesh of his warm
blooded fellow-creatures. His den
tition would indicate that he nevei
was intended for it But he gets
riotous over the high cost of a pound
of 800-calory veal, when he can get
fish or cereals at half the cost, with
twice the power-producing quality.
But vou don t like to be talked at
in calories, and you don't like rice
rather than potatoes, fish rather than
beef, cornmeal rather than that nice
white, light flour. Taste! Habit!
That's all. The good sense, the econ
omy, the physical progress lie In
combatting the perverted taste. War
actually may make folks eat things
that are best for them, and, when
you get down to the nubbin of the
matter, this' is really hardship only
when the corrupted taste in strong?
than the mentality.
fcfe. . nu ... .