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EL PASO HERALD
Saturday, March 5, 1910.
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MjY THEEE WEEKS 'til Easter. Think of it! It hardly seems possible that Easter is so near at
hand. But that is what the calendar tells us. It was only through an unusual effort that -we got our
Easter offerings together so early. Although no formal opening awaits you -the coming week, the
whole store in a measure partakes of the nature of an opening as every department is brimful of
beautiful things for immediate and Easter wear. We have exercised special care this year in the se
lection of our general spring stock and especially what will be wanted for Easter wear.
Already Easter buying has been brisk, but the next two weeks we confid ently expect the greatest amount of business that has ever been con
densed into that short space of time. In ready-to-wear, in addition to offering you the widest possible range of selection in everything that is
stylish, we want to emphasize the fact that our Alteration Department has been greatly strengthened and garments needed for wear right now
will certainly be delivered on time.
Wonderfulty attractive is the dis
play of thin white dresses. It
ranges from the simple little
frock with just a touch of trim
ming to the very elaborate mod
els loaded with the finest em
broideries and rich lace. Prices
5.95 to 45.00.
Easter Cards at 5c and 10c.
Easter Mechanical Cards at 25c.
Easter Pest Cards. G for 15c
Easter Ribbon Xovelties 15c, 25c,
35c and 50c.
j FOR STREET WEAR-
Foulards, pongee and two-toned taffe
tas are the predominating fabrics. As
to styles there is a peculiarly strong
showing of the "Peasant" type of about
1S30. Prices $17.50 to $60.00.
FOR AFTERNOON WEAR.
Very handsome one-of-a-kind dresses in
pongee, rajah, messaline and two-toned
taffeta. $25.00 to $55.00.
FOR EVENING WEAR.
Wonderfully dainty dresses of chiffon,
onecsaline and taffeta. $18.50 up to
$16.50 SILK DRESSES $12.50.
Monday, at this reduction, we offer just
IS silk dresses. They are one-piece
styles, of course. Made of two-toned
messalines and foulards, and black and
white taffeta. You must take advan
tage of this reduction early Monday
morning. There are only 18 of these
dresses, and tbey're worth to $16.50.
Priced for Monday $12.50.
$22.50 PONGEE DRESSES $16.90-One-Piece
Dresses,, made of imported
pongee. Skirts are pleated and tunic
stvles. Waists are richly trimmed.
These dresses should sell for $22.50. On
sale Mondav only at $1G.90.
In Capes we mention particularly
the Broadcloth Cars and the two
toned silk capes. $15.00 to 45.00.
Ready -1 -Wear
The Beady-to-TTear Section is at its best net week. Practically all
spring stock is in and assortments of colors and sizes are complete.
early selection of the Easter gown is advisable for another reason it will
give plenty of time for the necessary alterations.
Beginning at $35.00 and ranging up to $75.00, we
offer voir a collection of suits that sinrply cannot
be equalled. Every suit is an individual model. And
every suit, no matter what its price may be, is per
fect in fit, finish and tailoring. The color range is
complete violet, lavenders, tans, greens, wisteria,
cream, gras. navy blue, Xevers blue, and, of course,
black. If you want an individual suit whether man
tailored, heavily braided or the jaunty Russian
blouse you cannot do better than choose from this
BLACK AND WHITE NOVELTY SUITS.
Stunning models in black and white checks and
black -ground with
$22 50 to $49.50.
white hairline stripe. Erices-
2n q( The Calisher )
OyO j Special )
We take great pride in our $23.95 Suits. You will
understand it when you see the suits. They axe
really worth up to $32.50. The materials are Eng
lish wales, diagonals, Panamas, French serges, wale
cerges, storm serges, fancy serges, vigoreaux serges
and every other desirable spring woolen. The colors
are wisteria, tan, natural, green, gray, navy blue,
cream, black and black and white checks. Ofany of
the suits are trimmed only with buttons, but others
are ornamented with moire silk, Persian bands, heavy
and light braids. In a suit at a nominal price, we
recommend this $23.95 iinne. Perfect fit guaranteed.
CREAM SERGE SUITS.
Of the beautiful Cream Serge Suits we offer a
charming and unusually extensive assortment. Some
of these suits have black collar, while others show
wale or, hairline stripe of black. Prices $18.00 to
SPECIAL MONDAY ONLY.
$18.50 CREAM SERGE SUITS $14.50.
These suits are made of storm serge. Skirts are
pleated, while coat collars are trimmed in black silk
affording a pleasing contrast. Ordinarily, we
would consider them good values at $18.50. A Mon
day only special at $14.50
' SUITS FOR SMALL WOMEN AND MISSES. '
We paid particular attention when ordering our
spring lines, to the small woman and '"miss." We
now show a splendid range of the small sizes in
tailored suits, and are confident that we can fit the
little ladv with ease and satisfaction. Prices on
small size suits $12.50 to $19.00.
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Lingerie and Tailored
On Sale Nest Week.
One of the big features for next week
is this sale of waists. The lingerie
waists come in all sizes, but we have
only large sizes in the tailored waists.
Dan't fail to visit the Waist Section
Monday. The reductions are really re
Waists worth to
Waists worth to
Waists worth to
tworth to $2.50 for
worth to $2.95 for
worth to $1-75 for
NEW SILK MULL WAISTS.
Silk Mull Waists in gray, navy blue'
and black just the waists for early
spring wear. Trimmed with self color
lace and have knife pleated frill down
the front. Altogether, they're the daint
iest, dressiest waists you ever saw. Only
VEXTRA SPECIAL FOR MONDAY.
$3.50 WAISTS $1.95.
Beautiful Lingerie Waists, made of mer
cerized batiste. Some have full length
sleeves, some three-quarter sleeves. We
make special mention of the waists with
Dutch neck it's the only style for very
warm weather. Most of the waists in
this lot are trimmed with lace Val or
Baby Irish and embroidery- You can't
afford to miss this waist special for
Monday. Waists that sell regularly for
$3.50; we give vou choice Monday at
$1.95. (All Sizes.)
' Children's White
The little girl's Easter costume is
easily settlea a white frock is
what Fashion and good taste pre
scribe. For girls from 2 to 14
years we are showing a wealth
of prettv white dresses. Prices
$1.00 to "$15.00.
In Dress Coats we show White
Serge Coats, Broadcloth Goaf3,
Pongee, Taffeta, Rajah and Peau
de Soie Coats. Hundreds of at
tractive styles to choose from
tight ,or semi-fitting. $18.50 to
Any gown to be a success must be fitted and
worn over a proper corset. That is, a corset of
reliable make, property fitted and properly laced.
A corset need not be expensive to be all this. You
will find in our Corset Section a sufficient num
ber of makes and models and an expert corset
fitter, who "will help you choose a suitable and
thoroughly comfortable corset.
$1.03 to $5-00
$2.00 to $10.00
La Reve" Corsets,
$350 to $10.00
$1.00 to ;$5.00
$5.00 to $20.00
-Rengo Belt" Corsets,
$2.00 to $3.50
! tt- v, -f:.- crvTirr AfTw1v nf fhp 1910 nov-
elties in parasols. Be sure you see this showing.
:' It comprises white linen parasols, plain and em
broidered; colored parasols, with fancy borders;
and those exquisite fluffy wholly feminine para
sols. Among the novelties are the Disc or Mush
room Top Parasols, the Canopy Top Parasols,
and those with folding handle.
NOTE; We make special mention of the Pongee
Parasols, at $2.95 to $15.00.
$2.00 BAGS $1.39
Substantially made Bags, trimmed with German
silver and fitted with com purse. Worth to $2.00;
special next week, $1.39.
aterials for the Easter Gown
The materials mentioned below will make beautiful Easter gowns. To
induce you to make the selections while stocks are at their best, we
offer several Monday specials.
75c FOULARDS 59c
Silk and Satm Foulards, in the nev spring col
orings, in dots, stripes, checks and conventional
designs. Regular price 75c a yard; will be sold
Mondav at 59c.
$1.50 PONGEE $1.10
Yard Wide Imported Pongee, in the natural color.
Should sell for $1.50 a vard: on sale Monday at
SHELT0NA CLOTH $1.25.
Is 44 inches wide. Comes in wale and shadow
stripes, in tan, lavender, reseda, granite, taupe,
wisteria and golden brown. A yard, $1.25.
SHOWER-PROOF FOULARDS $1.00.
Water -won't spot these foulards. Shown in
stripes, checks, dots and conventional designs in
exclusive dress patterns- Per yard, $1.00.
$1.25 TAFFETA 92c.
Yard Wide Black Chiffon Tafetta, has high lus
ter. Worth $1.25 a yard; special Monday Mon
day only at 92c.
27-inch Rajah such colors as vapor, coral, wood
rose, tan, natural, mulberry, electric, light blue,
pink, medium and golden brown, navy blue, wis
teria, raisin, emerald, blacn. and white per yard,
TUSSAH JACQUARDS 50c.
Tussah Jacquards, 27 inches wide, with embroi
dered coin dots and. stripes. Colors are wood rose,
violet, granite, wisteria, vapor, champagne, taupe,
delft blue, navy blue, pink, tan. golden brown,
peach, reseda, scarlet, turquoise blue, black and
white. Price, the yard, 50c,
The Trimming for the Easter Gown
If the Easter gown is not to be bought ready made, but is to be fashioned by a dressmaker, or your
own skillful fingers, you will be interested in next week's trimming display. Trimmings, this sea
son, are roughly divided into two classes laces and other trimmings.
LACES. HAND CROCHETED BANDS.
The mostfashionable laces tins spring are the
Venise. Oriental, Baiby Irish and Japa. In these
we show allovers, bands and edgings. Among the
novelties "we mention Hand Crocheted Bands and
Soutache Braids, Spangled and Jeweled Bands,
Spangled Xets, Gold Embroidered Nets and Set
tings, Braided Net Bands ana Alliques of various
About the newest thing in trimmings are these
Itand crocheted lace bands. Thej come in all
widths; price range 98c to$4.50 a yard.
EMBROIDERED LINEN BANDS.
We'll show next week the new embroidered linen
bands. They're eyelet embroidery, range in width
from 11-2 to 4 inches, and are shown in all col
ors including white, blue, pink, pongee, lavender
and the natural linen color. Prices, ;75c and 98c
a yard- '
Wash Goods for Various Purposes
The wash goods display grows prettier every year, as new patterns
and new shades are evolved and the methods of manufacture are im
proved. You will find below a tew 01 tne more tavored iabnes.
Yard wide, medium weight, especially suitable
for coat suits. Has white background, with red,
blue or black stripes. 25c a yard.
Looks just like French linen. Is 46 inches wide
Comes in tan, brown, blue, pink, white, lavender,
rose and green. Intended for coat suits, shirt
waist suits and boys' summer suits. 25c a yard.
We have just unpacked another big shipment of
this popular fabric. 27 inches wide, about 20
sliades to select from. 35c a vard. '
In new striped and figured effects. Suitable for
women's tailored waists and men's negligee
shirts. 25c a. yard.
MERCERIZED COTTON FOULARDS.
For house dresses and tea jackets. Shown in very
attractive patterns in lavenders, blues, pinks and
browns. These mercerized foulards look very
much like the satin foulards, and are only 25c a
For children and young ladies' wear. Comes in
the prettiest shades of lavender, tan, green, blue
and pink, in a large check effect, with inlaid Per
sian design. 50c a yard.
SATIN STRIPED POPLIN .
Makes very pretty one-piece dresses. Comes in
rose, pink and all the shades of blue. And only
35c a yard.
BROWN LINEN SUITING.
Yard wide. Finished and unfinished. Sells regu
larly at 40c and 45c a yard. Extra Special
next week, 29c.
The major portion of our spring millinery is nowr
in, and awaits your selection next week. ISTever
before has the Calisher Millinery Section been
favored with such advance buying as has been
the case the past few weeks. We believe in sell
ing millinery of merit at attractive prices, pre
ferring to do a volume of business at a nominal
profit rather than a nominal business at a big
profit. The Millinery Section, alone, is well
worth visiting next week.
- The Newest Millinery Ideas
There is jiolihing now or novel that is not included in the display
next week. Myriads of charming models 'both dress and tailored
hats in every imaginable color will be shown. We make special
mention that the display next week will include the famous
"Ohantecler" model the model that is now the talk of two con
tinents. In addition, the new style 'ilotor Bonnets'' will be dis
played as well as the widest range of Children's Millinery we have
ever shown- In case'' vou have not time to visit all departments,
next week, don't fail to find time to visit the Millinery Section.
"Whether you are looking for
dainty silk hose, the color of your
Easter gown, or a neat black pair
the Calisher Hosiery Section is
the place to buy.
Black Silk Hose, $1.25 to $2.50 a pair.
Colored Silk Hose, $1.25 to $3.50 a pair.
Silk Hose, exquisitely embroidered, $1.75 to $3.50
Embroidered Lisle Hose, new designs, 75c to $1.75
Plain Gauze Lisle Hose, in black and white, 35c
to $1.25 a pair.
In colors and black, different weights and grades.
And Tiny Socks, in cotton and silk-
As the Easter gown will probably
have long sleeves, we state briefly
what the Calisher Glove Counter
has to offer in "Wrist Length
"Famosa" Gloves, made of soft pliable Idd in
every shade of the season. $1.00 a pair.
"Derby" and "Eskay" Gloves, the best gloves at
this price. $1.50 a pair.
"Monarch' Gloves, imported. $2.00 a pair.
Italian Silk. 2-Clasp Gloves, all colors, double
tipped fimrers. 50c a pair.
The famous -Townes" Silk Gloves, at 75c, $1-00
and $1.50 a pair.
Two-Clasp Chamois Gloves gloves for hard, con
stant wear. Sell regularly 75c a pair; special
Monday at 4Sc
The Neckwear Section is full of dainty neck pieces for Easter wear, as
well as pre- and after-Easter wear. We mention a few of the better
THE 25c NECKWEAR. )
Jabots. Stocks, "Once Over" Collars and Embroi
dered Stock Collars a. really mammoth assort
ment, at, choice for 25c.
TULLE BOWS 25c.
Vry dainty are the new Tulle Bows. They add
a pretty touch to any costume. Tulle Bows, in
all colors, 25c each.
NOTE Special attention is directed to the em
broidered linen collars at 2 for 25c.
45c COLLARS AND STOCKS 25c.
20 dozen imitation Baby Irish Lace Collars and
Stocks, worth to 45c, are priced for Monday, 55c
EMBROIDERED LINEN COLLARS.
At 15c to 59c we offer all sorts of Embroidered
Linen Collars, including the new sailor effects.
Jabots, Collars, Stocks, etc.. made of Baby Irish,
crochet and the imitation Baby Irish, are un
usually good values at 7,5c.
COMBINATION SUITS $1.48.
Women's Combination Suits, made of nainsook
and crossbar lawn. Handsomely trimmed in
lace and sheer embroidery. These are well cut
garments, easily worth to $3.00. Extra Spe-
ra.1, beginning Monday, q? " A Q
Muslin Underwear Section
CHILDREN'S DRAWERS 25c.
Muslin Drawers, made of a nice quality of
muslin, prettily trimmed in embroidery" and
lac. Jiasiiy, worth double. Extra
Special next week
Muslin Underwear Section
Many Bargains for Next Week
Big values are always to be found in the Calisher Basement,
those for next week are rather out-of-the-ordinarv.
HOO-HQOS-WE WELCOME YOU
J.Calisher Dry Goods G.CIncorPratedJ
WOMEN'S VESTS 15c.
Cotton Vests, low necked and sleeveless, with
taped neck and shoulder straps. Special next
15c MADRAS 8 1-3c
Yard Wide Shirting Madras, in "pleasing spring
patterns. Regular price is 15c a yard. Special
next week 8 l-3c
CORDETTE LAWNS 8 1-3c.
27-ineh Cordette Lawns, in dainty now patterns;
special next week, per yard, S l-3c.
KIMONO LAWNS 5c. '
Lawns for cool kimonos and house dresses;
priced for the week, a yard, 5c.
$1.50 WAISTS 99c.
Women's Dainty Waists, made of batiste, lace and
embroidery trimmed. AH sizes in the lot, good
assortment of styles. Regular price range to
$1.50; special next week, choice for 99c.
WHISK BROOMS 10c
Regular 15c Whisk Brooms; offered next week
THE BASEMENT TRUNK STORE.
A complete new stock of Trunks, Bags and Suit
Cases is awaiting your inspection. Many new
features are noted. .And every effoTt has been
made to give you substantial, but 'not heavy lug
gage, that will hold quantities of stuff, yet be
compact and easily handled.
CHILDREN'S WASH DRESSES.
Xeatly Trimmed Percale Dresses, ages 2 to 6
j cars, 69c.
Gingham. Percale and Ghambray Dresses, in Rus
sian blouse and the various long waisted stvles.
All ages. $1.25.
Percale, Linene and Scotch Plaid Gingham Dresses.
Other dresses at prices ranging up to $2 95.