THE DAILY MISSOUBIAS, WEDXE8DAY EVEKiyQ, DECEMBER 6, 1916.
THE DAILY MISSOURIAN
Publlihrd titty eTenlng (except Saturday
and Bandar) and Sunday morning bj
The Mltsoartan Association, Incorporat
ed, Columbia, Mo, Frank II. Kins,
i rr.iaenc ana janitor, a. u. ui;
Address all communlcatlous to
THE DAILY MISSOURIAN
Office: Virginia Building, Downstairs
Phones: Business, 55; News, 271.
Entered at tbe postofflce, Columbia, Mo,
as second-class null.
Year, KM; month, 25 cents: copy, 5 cents.
Outside of Boone County, year f3; month,
Tbe Mlssourlau receives the dispatches
of tbe United Tress Associations.
A great deal has been said ot the
"poor man's library," the magazines
and newspapers. The new era which
has marked a change in the variety
of material contained in the editorial
and fiction sections has been lauded,
but little has been said of the store
house of information which lies in
the back pages of the periodicals.
At mention of the word, 'advertis
ing," a few years ago, you would pic
ture a riot of black-face type Impu
dently spreading the misinformation
that "Pazzaza electric globes are the
greatest Invention of the age. Great
slaughter of prices tomorrow. Come
one, come all."
Today the producers advertise their
product by an accurate account of the
manufacture of the article and of
where and how the materials are pro
duced, with well-drawn illustrations
of the process of manufacture. Thus,
in a concise, interesting way, jou
learn how electric bulbs are made.
So it is with automobiles. Hour,
gloves, spices, cured meats, encyclo
pedias and a thousand other products.
Writers of advertisements study the
advertised product thoroughly before
attempting to write a line of copy re-
garding it. Strict legislation aganst
fraudulent advertising assures the
reader that the information tontiined
in the advertising pages is correct.
The poor man's library of the pres
ent day does not stop at Page 1 of
the advertising section it only begins
er capitalists seem to be unable to
learn the lesson.
Both labor and capital are so blind
to each other's interests that they are
injuring their own interests. Both
must learn the lesson of co-operation,
but both are traveling on dangerous
ground In the impending controversy.
I Margaret Elwang Circle to Meet.
The "Margaret Elwang Circle of the
King's Daughters will meet at 2:30
o'clock Thursday afternoon at the
home of Mrs. T. A. Ficklin.
A STKUGGLE IX ECONOMICS
Is the test of the Adamson Eight
Hour Law but the first chapter in a
series of struggles between labor and
capital? Many have hailed the new
law as the initial victory of me labor
forces in their great war on capital,
and many have seen in the rccejt or
ganization of the financial interests of
the country the first signs of fear
among the interests.
The National Founders' Associatioa,
in which are represented 600 of the
leading manufacturing corporations
of the United States, passed resolu
tions at its recent meeting in New
York to use its "entire influence and
power to back up the railroads in their
fight upon the eight-hour law."
Even before the passage of this reso
lution the National Industrial Con
ference Board had been formed from
the representatives at this meeting.
This new organization, which repre
sents 15,000 captains of industry and
$8,000,000,000 ot capital and employs
6,000,000 men, includes the General
Electric Company, of which Morgan is
a director. This means that the great
est financial and industrial interests
of the country are behind the rail
roads in their fight upon the new fed
eral legislation and that every influ-
ence will be brought to bear to keep '
this law, as well as others impending,
from being enforced.
On the other hand, we find the forc
es of labor growing stronger and be
coming better organized than ever be
fore. They are tasting ot victory, and
they are beginning to realize their
rower over modern economic organi
zation. They have their leaders, and,
what is more, they are coming to have
a sense of their own ability and in
telligence in guiding their own af
fairs. They are content wherever
they consider themselves to be treat
ed fairly, as is shown in the Ford
plant, but In other places, understand
ing that their condition is but the re
sult of unorganized, inefficient, and
untrained intelligence, they have al
Co-operation, then, seems to be the
present aim of both labor and capital,
but it is co-operation within each or
ganization, not with each other. Ford
and many others have shown the bene
fit ot co-operating with and taking
better care of their employes, yet oth-
Arch Pratt Weds Miss Annie L. Davis.
Miss Annie Lou Davis, graduate ot
the University and a former Columbia
girl, was married last Wednesday to
Arch Pratt, a graduate of Columbia
High School and now connected with
the John N. Taylor garage, at the
home of Father T. J. Lloyd, pastor of
the Sacred Heart Catholic Church.
The bride is also a graduate of Co
lumbia High School and has been liv
ing with her brothers for the last
three years in Sedalia.
St. Louis Club to Give Dance.
The St. Louis Club met last night at
the Y. M. C. A. Building and made
plans for a dance to be given Wednes
day evening, December 20.
Clifford Leads la Pocket Billiards.
In the 600-ball pocket billiard
tournament between Sam -.Smoke and
Frank Clifford which is being held at
Booche's billiard parlor every after
noon and evening, the latter stands
ahead at present by about two hun
dred balls. The score yesterday in the
first game was 100 for Clifford and 29
To Explain Landscape Plans.
Professor H. F. Major, superinten
dent of grounds, will be in Room 107
ot the General Library evenings from
7 o'clock to 8 to explain to members
of the faculty and others, the plans
and photographs of landscape design
there exhibited. A special invitation
Is extended to the faculty to come at
I'. II. 3. Building Is Overhauled.
Sessions of the classes at the Uni
ersity High School were suspended
yesterday afternoon while the heating
plant was being overhauled. Changes
were made in the school's auditorium
that will permit its use as a basket
Buy your writing pa
per by the pound l
III I nml (rpr n mmnrirv III II Li
HI price. Ill I
Full Pound 111
only J5c III
Envelopes to match
only 15c a package.
(Price goes up Jan-
- U .
CHICKEN FIE DINNER
The ladles of tbe Broadway
Methodist Church will serve their
annual dinner from 11:30 to 1:30,
Thursday, December 7.
for Smoke; in the second game, 100 In the four games Is 207; by Oifforii
for Clifford and 96 for Smoke. The 430. The remaining game of the - -
i1 .....Va. fealla morla K 3mn1r0 Hpq will Y nlnvarl tnnULi ,-i
total number of balla made by Smoke ' ries will be played tonight
Paper hanging, Interior Dec
orating and Painting.
719 Broadway Phone 3G7-Bed
There Is but one V'Ictrola the Vic
torand It Is sold only by
John N. Taylor Music House
Virginia Bids;. Sth ft Cherry
Save business hours by using
Dr. Virgil Blakemore
Makes tbe best spectacles. Ex
change Bank BIdg., I'hone, 043
WeWill Repair It
All work guaran
teed. We special
ize on Watches,
Stocks and Jewelry
GOETZ & LlNDSEY
MRS. J. F. MURRY
306 S. Ninth St.
Will take your measure for a Genuine LOMBARD Tailored MIddr
Suit, Blouse or Separate Skirt.
Made of U. S. Government approved Serge, Flannel, linen or se
lected Cotton goods.
Made by HARRY S. LOMBARD, Xaval Tailor, Boston, Mass.
Samples of materials for your consideration.
Any Number Or Pieces
.Call LLOYD TH0MP5ON-IW 632
AN INSURANCE POLICY
WHO CAN THINK OF A
piB Kfljiiiliii -
18th St. nd Washington Ave.
A Refined Hotel for Ycur
Mother. Wife and Sistsr
Room vith Private Bath
tl.50. 12.00. $2.50. $3.00
$2.50. $3.00. $3.50. $4.00
Rooms withoutbatMlandf 1.50
"SAVE YOUR EYES"
afjTTSv3LLLLLLMgfe-i--Jr-Ami:r.. - II A
Do you realize tlie serious consequences of continued eye-strjln? Come
In and let tue prescribe lenses that precisely suit your eyes, and tit tliem In
tills New S-Q-Loyd frame which ghes a larger field of vision and eliminates
breakage to a great extent.
"They are Comfortable." Price, Frame Only $2.50
DR. R. A. WALTERS, Optometrist,
Suite SI2-314 Guitar Bide. I'lionc 4:7 White
Surely nothing could
bring more joy to
your family on Christ
mas Day than a policy
in the Northwestern.
Let us write your
policy now you can
have it made out to
your wife or family
and we will mail it to
reach them on Christ
H. M. McPHEETERS
The Subscription Rates of tbe
IN THE CITY -
npROUBLES and mosquitos
are a lot alike. Neither
one stays 'round a place whar
that's plenty o good $
pipe smoke. 00 ff
VELVET Is a good pipe smoke V
Daily, by the month
Daily, for nine months
Daily, for twelve months
IN BOONE COUNTY
(RURAL ROUTES AND TOWNS)
Daily, by the month -Dairy,
for nine months
Daily, for twelvemonths
OUTSIDE BOONE COUNTY
Daily, for nine months.
Daily, for twelve months
These rates will hold good during December despite the
tremendous rise in the cost of publication.
It will be necessary, however, for theMissourian to increase
these rates after January 1, 1916. All subscriptions taken
before January 1, I9lwill be at the rates quoted above.
The Daily Missourian
.. a ESTABLISHED 1908
Virginia Building . South Ninth Street
T--rtlfar j 11 , aj
-.. - fcO.
S- -. Zifod-r.,
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