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Try Tropic Nt "W1
pound Richard's Max.
Try Tropic N Margarine
pound Richard's iuiw.
Tropic Nut Margarine SOe pound
Richards Market, . (adv.)
Tropic Not Margarine SOc a pound
Richards Market.. (adv.)
if 0)1 H
it's mighty satisfactory
that there IS a store
where .every purchase is
backed with a
"Satisfaction or your money
; , every S. & B. Suit
k MUST make good.
remember that, this Fall.
PRICES IN LONDON
TAKE SHARP DECLINE
Newly Rich Stop Wild Orgy
of Buying wnicn neia,
This Summer's Sales Are
Sources of Many Real
By CHARLES McCANN
(United Free Staff Correspondent)
LONDON. July 27. (by malD Julyl
"sales In. London prove that produc
tion has caught np with demand in a
great many essenUala.
IFor four yean the July "sales" were
mere pretenses. But thii year the
careful purchaser "ha been able to ob
tain real bargains. "The store-keepers
tor some time past hare been coming
to the realization 'that they must at
tract customers. At one time they let
their customers (eel that they were
doing them a real favor by serving
them at alL Competition was at a
standstill and prices continued to
The wild orgy of spending which
was Indulged in by the new rich is be
ginning to wane. People are learning
the wisdom of doing without those
non-essentials which they 'consider too
expensive, and this year the store
keeper bas "felt the draught."
Exchange Brings Prices Down.
In addition, the improved rate of ex
change between Great Britain and Am
erica, has brought prices down consid
erably. This Is especially noticeable
in women's wear. Chinese and Jap-'
anese silks are greatly down. Silk
stockings have tumbled 30 per cent.
Imported meat Is very cheap, and
in some parts of London is being of
fered at 8 cents a pound. ;
In Northhampton there are ware
houses full of boots awaiting purchasers.
Last year women almost went on
bended knee to their dresfnalcers.
begging them to accept thel- orders.
This year the dressmakers are doing
Hotel managers everywhere com'
plain that "People are not spending as
they did last year." This is noticeable
not only among their British patrons
but the Americans, too. There is no
tendency among the latter to pay
fancy prices' for anything, and the
would-be profiteer is disappointed. His
The CO-OP is the store the student's (YOU) own
Knock the H
Trade At the CO-OP
It Is Your Store
Truly tf Students' Store
The CO-OP is absolutely a student
store, owned by them, located con
veniently for them in Academic Hall
managed by them through their
board of directors, elected by the
students by YOU. It is YOUR
store and its sole purpose is to help
students save money.
The Profits Go to YOU
It is a part of
CO-OP Clerks Are Students
CO-OP clerks are students. They
want to serve YOU.
their training to know supply
qui rem en ts of different departments
of the University. Let the CO-OP
clerks answer your questions they
know for they are students who are
working their way.
The Profits Go to YOU
The Profits Are Returned In Cash
Save your slips they're valuable. Purchase slips can be
turned in at any time for o? on further purchases, or can be kept
until the end of the school year and turned in for cash profits.
Slips must be turned in by April 23, the end of the school year.
Some CO-OP Service Features
A United States Postoffice Substation is located here in the
CO-OP Parcel Post, Money Orders, Registered Letters and
stamp service. If your fountain pen runs dry unexpectedly,
drop in and you will always find the best of ink in the big ink
well. There is a telephone on the wall back of the East door es
pecially for your use.
In Basement Academic Han
As a member of the Audit Bu
reau of Circulation, The Colum
bia Evening Mlssourian is re
quired to submit Vo the auditor
the stubs of all receipts issued
for paid subscription.
The cooperation of our sub
scribers is necessary to enable
as to comply with this require
ment. Demand a receipt for
any money paid to our repre
sentatives. A receipt protects yon and It
helps us keep our records
American victim doesn't Intend to be
a victim at alL
"How much did you sayT" he asks.
"0, that's far too much. I'll wait un
til it gets cheaper." And he goes
away leaving the chagrined salesman
wishing he had asked a fairer prices.
The Englishman has resigned him
self to the fact that prices of certain
commodities are bound to remain
higher than In pre-war days. Great
Increases in miner's wsges have per
manently raised the price of coal,
which In Its turn effects the prices of
all manufactured articles.
"That," said an Englishman discus
sing the topic, "seems quite reason
able. After all the miners are geeUng
better living conditions and they de
But on one thing the Englishman
has made np his mind. The plain, un
adulterated profiteer isn't going to get
better living conditions at his expense.
When the Intending purchaser is con
fronted with exorbitant prices he puts
his money back Into bis pocket; with
the result that this season's "sales"
have produced some real bargains and
the position of salesman and purchas
er is gradually returning to that of
pre-war "Tempter and Tempted."
THE TTEATHEE Unsettled.
For OlsaaMa Ml YletaUtyt Sow
l1ift ud Tlnndftvl Mlr taalffhi.
For Missouri: Unsettled bat mostly .fair
tonight and Thursday; somewhat cooler
Oicrcatt skies have prenlled to the
central valleys and plain states. Mod
erate ralna hive fallen throughout the
Missouri Valley, and moderate to heavy
ralna in parti of Kansas, Oklahoma, and
Texas. In the remainder ot the country
there bare twen scattered showers hot
fair weather prevailed ss a rale.
Temperature are moderate in central
and southern sections, and they approx
imate the early autumn type In the North
west. The Mlaiourl roada are slippery but no
Impassable place have been reported to
There will be more or leas .cloudiness
during the next 24 hours but more rain la
unlikely. Thursday and Friday will be
generally fair and cool.
The highest temperature la Columbia
yesterday was 80; and the lowest last
night was 86. Precipitation 02A. A year
ago yesterday the highest temperature
was TS and the lowest wss SX Precipita
tion 000. Sun rose today S3S a. m. 8un
sets 8:40 p. m. Moon rises 8:13 p. m.
To new and old students we extend a
Cordial invititfon to visit us. Wc strive
gfc give you the best of service. Come
IrB and see us.
Tiger Barber Shop
, 910 Broadway
A buskess education is a valuable asset. The
place to get it
ROSENTHAL SCHOOL OF COMMERCE
Guitar BldgH Columbia, Mo.
" 'Phones 10951012 Black
Office hours daily until Sept. 7, from 1 to 3 o'clock
1" - J "1
CHRISTIAN: COLLEGE NATATORIUM
Open to thCrPublic and .University Students-
Elfternoon, 25:30 Evening,! -9 M
Men and Boy
iMen and Boys
Men and Boys
.Men and Boys E
Men and Boys 5
Private Parties any'Night after 9.
Phone 44-Grcen 5
Ninth and Broadway 3 p. mS
'Hello Mary. When did you get back
"I came back before the rush."
"My, isn't this rainy old weatherr
"Yes, it looks good to see all (he
students back again, by the way, have
you tried Tropic Nut Margarine, it
sure is fine and only 30c a pound at
Richards Market. Come over and see
me some time." I (adv.)
.Students Return From Conference
Pemala Shackleford, AlUne Smith,
Anna Payne, Mary Foster Payne, Mary
Katharine Hanna, Let, Falrbairn and
Maude Cwinn have returned from the
Rocky Mountain Student Conference
at Bates Park, Colo. Miss Mary Fos
ter Payne has gone to Muskogee, Okla
homa where she will teach in the high
Ninth and Broadway 3 tun.
'Hello Mary, when did you get back
'I ctme back before the rush."
'My, Isn't this rainy old weather!"
Yes, It looks good to see' .sll the
students back again, by the way have
you tried Tropic Nut Margarine, it
sure is fine and only SOc a pound at
Richards' Market. Come over and see
me some time." (adv)
I THEDUGOUT f
The management of the PALMS have se-
cured two rooms 'just east of the main en-
I ' I
trance and are opening a short order counter
E for the better service of their customers. S
The DUGOUTwill serve a special plate
lunch and is equipped wjth excellent delica-
LOOK FOR THE SIGN
If you are in a hwry come to the DUG
OUT. We are in a Iwrrv too.
' THE EHJGOUT , I
One door east of the-Tfalrhs.
SCOTTS BOOK SHOP
, 920 Broadway "V .ColuntS Missouri-
We now have a complete line of School Books and Sdsool Supplies. Call
early and save the rush. Wc will take your old books in Khange, and sell your
second-hand books cheap. We have books for With the High School and Grade
schools. . 1
SCOTTS" BOOK Slilp
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