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F OR m Comp tained a whose a< tirely to products ment of 1 factured. work of ment cey tion and Motor Gt As a resu work and tests cond we are al duction < quality 0: The "Sti which is "Standar< proved n respect bi a bearing ance of ii The aver aware of tors that g Improve( Every motorist sh by this annoul any years the Standard Oil line any (New Jersey) has main- doe! special division of its staff is ir itivities are devoted en- in t] the development of new him and the constant improve- nic those already being manu- mea A large share of the and this Development Depart- cidii iters around the produc- in b . quality of "Standard" Gas( Lsoline.Ga It of continuous research resp it se exhaustive, practical road with lucted by this Department, an i ole to announce the pro- uct rf a decidedly improved stan f gasoline. will indard" Motor Gasoline It ha now obtainable at everyco 1" filling pump is im- tch tt only in one particular whi( it in every way that has on the actual perform- notd" riotors.al aige gasoline user is not fider the large number of fac- perf< overn the quality of gaso- use i STA1NDAR1D OIL COMPA] rhis is the first of a series of informative ad~ elation of gasoline quality to the operation STANDARD *e I Gasoline ould proft icement he buys. In fact, lie usually mn't care about the factors. He iterested, first, last and always, he quality as it is delivered to So, without a wealth of tech dl information, the motorist sures gasoline quality by one, what is after all the final, de ag test, namely-its behavior is motor. )line must be good not in one ect but in all respects. To make em better, even to an expert, out really being better, is not nprovement. Our present prod is really better from every dpoint-so much so that you quickly notice the difference. .s never been the practice of this pany to claim economies and riical merits for its products h the average motorist could rove for himself. Give "Stand Motor Gasoline a trial. This is re ask you to do. We are con it that, purely on the basis of its >rmance and economy, you will t regularly. Try it today, NY (New Jersey) vertisements concerning the mnd performance of motors.