The Cordele dispatch. [volume], February 20, 1927, Image 6

About The Cordele dispatch. [volume] (Cordele, Georgia) 1926-1971

Image provided by: Digital Library of Georgia, a project of GALILEO located at the University of Georgia Libraries

                
PAGE Slx
SBRILLIANT WEDDING SEEN FOR
AMERICAN EMBASSY AT LONDON
B C
% LONDON, February 17—(#)—
gMiss Mathilde Houghtor's wedding
pto Chandler! P. Anderson will the
tmost brilliant wedding the Ameri
szcan embassy, in London has seen
asince the wedding of Miss Jean Reid,
{daughter ofs the late ‘Ambassndor
EWhitelaw Raid, to the Honorable
EJohn Ward, now Sir John Ward.
% The love affair between Miss
fi{oughton and Mr. Anderson began
?finc-re than three years ago in Berlin,
Swhere Mr. Amderson was confident
“ial secretary to Ambassador Hought
“on and where he lived with the am
“bassadorial family.
. When Mr. Houghton was transfer
red to London, Mr. Andersen accom
panied him to Great Britain in the
same capacity He left London last
- summer, how{vcr, to join an Ameri
can banking house. |
Mr. Anderson was always Miss
Houghton’s companion or. her morn
ing rides in Rbtten Row and was with
her last sumnier when ner horse fv.-ll‘
and threw her with such violence
‘WHAT PRICE!
0, (ke 1, 91 ®
'WE WANT THE W. 0. W. HEADQUAR
“ TERS AT ANY PRICE. SEND IN THAT
i ERTTER PLEDGING YOUR SUPPORT
.. wFOR THE W- 0. W. HEADQUARTERS
e T NG R
~..MOORE’S GARAGE AND SERVICE STATION
SEVENTH STREET NORTH CORDELE, GEORGIA
n . J ‘ ":"Efllnt——————- e .
}- \ v\_ e 7‘ o” 3 ' ‘
| \PAN-A «
The Pan-Am franchise has W g PR R Ty
AT * beon yefused, time and again, X | AR ) i v |
,“ \ dealers whosebusiness (/] PEENTN ¢ ) s =
' actice did not come up to ’ V/l}"a;:_i/:;;;-,\)i-, B ' v e NMR R 8
Pan-Am standards. You can \1 .{fj,‘;':.fi g;;;’r/' L .
besureof theman who hasit. ..é:'\tsizf o ‘ NN/ <
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* PAN AM uin ! |
:’ ® |
» No matter where you are—at home or overina neighboring
- state—you take no chances when you stop at the familiar
cream-colored Pan-Am pump. { You can also depend on
the unfailing high quality of Pan-Am gasoline and motor
@ e oils. They are produced and marketed by oné organization,
N whose constant aim s to give Southernimotorists the best pe
troleum products that can be made. q Thousands are turn
-1 . ing to Pan-Am gasoline, because they have found it gives
: %n .flmerzcan them greater power, quicker starting and more mileage.
Petroleum Conporation : ~
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MATHILDE HOUGHTON
that she suffered a braoken colla
bone. A few weeks later Mr. Ander
gon just on the eve of his departure
for the United States,-was stricken
with appendicitis,. but railied speedi
ly after undergoing an opcration.
‘“We Impress Selling for
Cash Because it’s a Reason
For Low Prices’’—Philibosian
Well-Knowr: Furniture Dealer
Gives Interesting Interview
on Unique Merchandising
Policy of Firm.
The writer recently called on Ste
phen Philibosian at his beautiful fur
niture, rug and drapery store at 581
Peachtree street, Atlanta, for the pur
pose of getting him to explain why|
he'emphasized the fact in all his ad-|
vertising that he sells “strictly tor;
cash.” l
Most firms that require the cashs
with the merchandise they sell men- |
tion this fact incidentally in their ad-l
vertising, but the firm of Stephen
Philibosian, Inc,, stresses it in all
their advertising copy, and a huge
electric sign on top of the store pro
claims to the world that here is a
husiness that sells strictly for cash.|
“We feature this end of our busi
ness,” said Mr, Philibosian, “because
it 18 a logical and forceful reason
why we can sell Quality Merchandise
‘or Lower Prices.
“Our store requires Mrs. Wealth to
pay cash just as we require Mrs. Mod
rrately-Well-to-Do. The reason is not
1 question of credit, but it ig merely
v merchandising plan. When people
:ome to our store and pay cash for
'urniture, fugs and draperies, they do
10t resent the faet that they are re
quired to pay cash, because they know
that it s not becauss we would not
welcome their account, provided we
were operating a credit business, but
because of our cash plan we are able
to gell 'them real 'quality merchandise
1t lower prices than they have been
accustomed; to paying. . !
“Anyone who visits our store and
sees the character of the merchandise
we are offering and compares the
prices we ask for this merchandice
with what the public pays for it on
terms needs no additional argument to
THE CORDELE DISPATCH
convince them that we have the right
plan.
“So when a person sees’in 'our ad
vertising that ‘we sell only for cash,”
it 18 because we are trying to impresg
upon the public that without doubt
we offer values in furniture, rugs end
draperies that cannot be duplicated at
the term store.” . :
Never a Special Sale. 3
Another thing explained by Mr.
Philibosian was why he says “Never
2 Special Sale.”
“Our policy s to give our custom
¢rs the benefit of low prices every
month in the year. It is not a part
¢f our plan to wait for a particular
month, mark our merchandise down,
and then mark the same merchandise
back up next month.
“When new furniture arrives in our
g¢tore we mark it down to rock-bottom
prices in the beginning. We put such
low prices on this mert&mndise that
it does not stay on our floors and
depend upon a special sale for remov
al. We depend upon volume business
for our profit and such a plan enables
ug to keep merchandise moving.
“By never holding a special sale, a
customer can come io this store, make
a purchase and go away knowing that
nobody could come tc us and buy the
same merchandise for one cent less
wmoney than lhe or she paid.’.
_Always New Merchandise. -
*Another advanin'ge in operating on
a low margin of profit and in keeping
merchandising moving,” said Mr. Phili
bosian, “is the fact that our custom
ers are always assured of the very
newest merchandise. Vogues in fur
niture and lhouscheld furnishings
change like other things and buyeis
tike to be assured of getling the very
tatest ideas in ,what they buy. A visit
to our store convinzes the most skep
tical regarding the qgnality of our
merchandise, our low prices .nd the
good service w 2 e’ leavor to glve our
natrong at all dmes.”
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Views of § Gamao
Naa Ve A abl ’ wat BiR N g
: iG { a¢as3a’s capital.’ Top--iliskita Indian women & w»%f‘{ R 5.
paying visit of réspett to Pr. Szcasa on hi i e R RN e e
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ezas. enteir—G {&p4 o R 8 RT et
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rs, following cerimany of o e e 8
e ’ ng corimaony oi renswal of oath of office. Below— .:!w RS %\\ .
cme the . Wi sa . N SRR
Some of the homes built in e city. Insert—Admiral S. S Lati- PR e *“s' A
mer, commanding cot 10 i : " e SRR
: anding flect ensaged in Nicaraguan patrol (AP Ex- o B i
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' PUERTO CAZEZAS, Nicarazua.
I'chruary 14— (P)—ln ihis the ter
porary capital and lccat'on cf the
temporary White House of the Lib
cral or “constitutional” government
¢f Nicaragua headed hy Dr. Juan
1. Sacasa, the picture ic a 2 mixed one.
Tuerto .Cabezas, or Bragmans
Bouff, is 2 midel sawmill town and
wharfage depot for the shipment of
lensnas brought down by railroad
from the interior. Theye are 250
{our-rocm frame houses ranged
clong graded sand strects. Here re
side the 400 white mea and the'r
families, employes of the Bragsman’s
Bluff Lumber Company. An cleetric
power plant furnishes light and run=
nnz water. An ice hcuse adjoins.'
There is a modern sewer system and
o telephone exchange. ‘
At the Main Hotel, acccmodations |
for two score gests are maintaincdi
This hotel is now the barracks for |
TO THOSE WHO JUDGE
QUALITY BY PRICE
The quality of Ford cars cannot be judged by the
prices at which they are sold — because Ford.-
prices are made possible by conditions that are
absclutely uniquein the automotive industry.
The price advantage which, the public enjoys in
purchasing Ford cars 'is ‘the result of volume
production, coupled with manufacturing facilities
and resources that are without parallel.
From mine to market the Ford car is the work
of a single organization... The company owns and
operates the mincs and forests that furnish the
raw materials for its nrodusiion.. Thase materi
als are carried over Ford transportation routes,
fabricat:d in Ford mills, manufactured in Ford
plante—ang4 the finished preduct is sold to the
public through the Ford dealer organization.
Thus there is but a single manufaciuring .profit
| Original Ford Features That Today Mike For Createst Simplicity — Dura
‘ : bility—Rcliability 5
|l TORQUE TUBE DRIVE—DUAL IGNITION—SIMFLE, DEPENDABLE LUBRICATION
3' —MULTIPLE DISC-IN-OIL CLUTCH—THREE POINT MOTOR SUSPENSION :
—PLANETARY TRANSMISSION THERMO-SYPHON COOLING
» NEW PRICES DELIVERED
i Touring Coupe Tudor Sedan
$459.50 $570.00 $580.00
i Fordor Sedan - Zunavout Ton Truck
i $635.00 $437.00 $383.00
| Strickland Motor C
| dtrickian otor ompany
l‘}l CORDELE, GA. PHONE 250
the United Siates landing fozcsor of
werines and bluejackets. Khaki tens
surround it and the b.ug]e cails ecao
away over the bluff to the break
crs o nthe long steady beach below.
A sentry passes every few minutes.
Two blocks from the barracks is
the house now cecupied by Dr. Sa
c%\ica and his “cabivet.” There, un
armed, a guard of honor stands on
the porch of the littic fram dwel! |
ing, in the parlor of which the doctor
receives his guests with'cour.tosy,;'ar;;!
dignity.
’ Another block down. and the Brag
mons Bluff reservation ends. Then
begins the native village of Bilway.
At Bilway, in peace tiries, the ma
jority of the 3,000 natives,, many ne
grees and Indians, who work in the
sawmills of Puerto Cabezas where
millions of feet of pine are prepared
and shipped to other Lo.tin-'Ameri-l
on the car. T e TR A vy
The following statement previously made in an
advertising message, is repeated here because of
its great significance to the motoring public:
“If any other manufacturer endeavored to pro
duce a car similar to the Ford, according to the
high standards of quality in material and work
manship used by the Ford Motor Company and
with the same tried and proved design, it would
be impossible to offer it at anything like Ford
prices.. And it is well to nete that even with
less costly design they have not heen able to
meet Ford prices.”
If you contemplate the purchase of a motor car,
come to our salesroom and get acquainted with
the greatest automobile value of all time.
SUNDAY, FEBRUARY 20, 1927
’ can countries and to the states. A%
spresent, because cf the war, the na
’. tive f\orce at the mills is slightly in
excess of five hundred.
The Puerto Cabezas development
is_the child of the Bragman’s Bluff
Lumber Company. The con'lpany'al
ready has laid 69 miles of s'tandard
gouge railroad extending into the
pine forests an the banana, farms on
the 500,000 acres of théirvprdperty_.
The new, wharf coost $300,000. It is
estimated that $15,0000,0 will have
been expended when the develop
ment of this territory has been com
pleted. _,_“’ o
~The town is situated high on =&
bluff and is on healtlfi"kzfihdy soil
over which cool breezes slways blow
at night. Plains abound in the near
vienity, providing many potential
Florida land deevlopmen, golf
course and football field. 7