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rui!! ii 1 ri in i 5 PAGE NO. 4. PALATKA DAILY NEWS READ TODAY'S NEWS i era TODAY IN THE NEWS 1 I. i J V 4- ir 35 ii i : i Service To Grocers .. .. Continued and increasing business proves appreciation of the service we are rendering the retailers in our territory. We are now handling all standard goods at margins that are a surprise to other dealers. Our stock is fresh and up-to-the minute. Prompt shipment, accurate con signments and fair treatment, our motto. The Atlantic Grocery Co. Palatka, Florida (mXXXXXXXXX)ia,,4X4XXX) Central Longitudinal Line i of the United States Runs i Through State of Kansas Discussing the frequently used term "middle West," an American writer remarks that the territory so desig nated might more reasonably be called the "middle Bast" The central longi tudinal line of the United States passes through Kansas not far from Topeka. On one side of the line, geo graphically speaking, lies the true West; on the other the true East, and 'the. eastern side Includes what Is or Idlnarily called the "middle West," iwbereas the geographical "middle West" would cover the region of the T i M.nn,.tna Tho avnrpanlnn mui&jr uiuuiuuuoi loriglnated on the eastern seaboard, (Just when or how It would perhaps be (difficult to discover, and seems In the beginning to have been a patronizing phrase indicating that, compared with the older cultural condition of the jstates bordering the Atlantic, the near ler states toward the west were well frneanlng but somewhat backward, al though nothing like so lacking In the amenities as those younger states iwhlch were growing up still nearer the jsunset. The Idea has vanished with Ehe development of the nation, and the erm remains as a convenient but rath er indefinite way of referring to what knany people think is really a geo graphical division of the country. SOME POSTSCRIPTS In one region of government forest land in Argentina It Is estimated that there are at least 1,000,000 pine trees large enough for profitable lumbering. An Illinois Inventor has pat ented hangers for barn or other doors that are suspended from tracks that can be adjusted to work properly when a door warps. To save automobile tires when a car Is standing In a garage a Jack has been Invented that au tomatically lifts the car clear of the floor when run over It The Siamese musical scale Is an equal division of the octave Into seven" parts and music never Is written, but learned by ear and handed down traditionally. No Fleas en Monkeys. Perhaps the most surprising Infor mation gathered with respect to fleas Is that monkeys have no fleas. This is an assertion that Is commonly reeelved with astonishment and Incredulity, but, says Howard Russell, the fore most authority on fleas, healthy wild monkeys are much too clean and ac tive to harbor fleas, and when they are seen searching one another's fur in a fashion familiar to all of us It Is only to clear their skin of any particles of scurf and dirt. It may be mentioned, too, that only one instance Is on record where a flea was found on a reptile. This was on a brown snake which was captured near Perth, in West Australia, and which was probably derived from some small mammal devoured by the snake. TM flea was firmly fixed between the scaly plates of the reptile. The history of the flea would seem to go back many centuries, but tha only fossil remains of a flea that have so far been'found Is a single Insect In a bit of Baltic amber. The flea Is ad mirably preserved by Its seml-transpar. ent surroundings. NOTICE OF APPLICATION FOR PARDON. NOTICE is hereby given that the undersigned Chester Staton, convicted of murder at the Fall Term of the Circuit Court, in Putnam County, Florida viz: the 15th day of October 1911, and sentenced to life imprison ment, will apply to the Honorable Board of Pardons at Tallahassee, Florida at its next regular meeting held after the expiration of this no tice, for a conditional pardon. CHESTER STATON. ll-15-10t A REAL FARM FOR HOGS OR DAIRYING. 120 acres; 80 under hog proof fence and cross fences; 50 under cultiva tion; flowing well; good five room house and big barn, together with outhouses. In heart of famous East Palatka-Hastings potato belt; 3 miles from East Palatka on brick highway. Ideally situated for livestock, dairy ing or general farming. Rich, black potato soil. Price $10,000. Terms. Fred T. Merrill, Palatka, Fla. yHE Great War demonstrated 1 something we shall never for get the dollars-and-cents value of fun." It was music and vaudeville and clean fun of every kind which gave our boys in France the "pep" that made them unbeatable. We will put the same "pep" into you. The warm welcome accorded the Palatka Daily News has been most encour aging to the publishers. It is proof positive that the American people are demanding more speed, even in getting the world's news. We print it the day it happens. The afternoon paper is steadily gaining in public favor. It is distinctly the home paper everywhere. World's Greatest Afternoon Service' The Palatka Daily News carries the United Press afternoon service.TThis organization serves more afternoon papers than any two news associations in the country. It is crisp, interesting and reliable. It speaks for itself as it is presented daily in the columns of the Daily News. This servioe will be increased in number of words as soon as additional facilities for handling it are received. ' Why We Chose The Afternoon Field The publishers chose to enter the afternoon field, in preference to the morn ing field for reasons that are so obvious tnat there was no occasion for hesi tancy. If experience had proven that the morning fields is the most de sirable in cities the size of Palatka present conditions here would not have decided the publishers not to enter that field. But the "afternoon field is the field for the advertiser and the reader locally. In the United States there are two afternoon papers for every morning paper In Elorida there are nineteen afternoon papers and eleven morning papers. In'no city is there a morning paper where there isn't an afternoon paper except Palatka. These figures prove that the demand of advertisers is that their store news shall be circulated on the day it is printed and on the day that current news happenings are chronicled. In large centers of population the morning papers depends, to a large extent, on its general circulation outside the local field. ' Seventy-five per cent of the advertising for local readers in New York 'and Chicago is carried by the afternoon papers, The afternoon paper goes into the home before supper, just when the house wife is finishing her day's work and when the husband has come home from his labors. From it is mapped out tomorrow's purchases, as there is no time in the morning for wife or husband to look over the morniug paper un til after the first rush of activity incident to the starting of the day. This is the age of speed and people want the news the day it happens, why the publishers chose to enter the afternoon field. That's A Paper For All Of The People THE DAILY NEWS will be published in the interest ot all of the people of Palatka and Putnam County first. Our editorial aims and purposes will be found on the editorial page. The paper will be all home print and will issue every day in the week except Sunday. It will be delivered in the city by carrier and in the county and elsewhere by mail at the following rates : Per week Per month Three months Six months One year 15c 50c $1.50 2.50 5.00 If you wishto be a sub scriber to THE PALATKA DAILY NEWS fill out the attached coupon and send or mail to The Palatka News Palatka, Florida (COUPON) THE PALATKA NEWS, Palatka, Fla. Gentlemen : Enclosed pleasejfind!$ for which please send me THE PALATKA DAILY JNEWSIto the belowaddres for .. .777777. . .77 months. 1 Very truly, Name. Street City State. FLORIDA STATE FAIR Jacksonville, Fla. NOVEMBER 22-29 I. 1 i mm ibi" 1