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This Thrift Week is of greater importance to us
than any past—because it is wartime Thrift Week which finds the nation faced with the need for readiness for any sacrifice we may have to make to back up our fighting men, whose dearest hope is that 1945 may become the year of Victory! This Thrift Week, let us all seriously pledge our selves to meet our war responsibilities with de termination and good cheer—to practice econo my and restraint in exercising the purchasing power of our earnings, by increasing our War Bond investments and savings: so that the nation will not iave to fight an added war against in Tlation—so that there will be a minimum of non essential production, and so that we can enjoy a better post-wai existence. Ben Franklin Has A Place In Your Life Today... Yes, Ben Franklin and his principles are of timely importance in 1945 • . . for by OUR practice of HIS thrift policies we can insure a bright future. Ben Franklin believed in saving for “a rainy day,’ in setting aside a certain part of his income for the calm that follows the storm. By following this sage man’s advice we can face the future with confidence. 1 * OBSERVE * NATIONAL THRIFT WEEK By: starting a savings fund for post-war home, by buying War Bonds ----- Three . . The / Million Dollar Join the h*rch A.MLL.L _ DIMES and help i„ the fight ————— against **%£"" "'ASSO* As*! sic’-TreL. -—__ 10 Paral>hls M G james, v.-Pres. J. O. Carr, Atty. THRIFT Bestows Many Benefits On Those Who Practice It SAVE For the Future by Buying More t m'.'Z. WAR BONDS Huggins, jewelers 125 Princess Street SAVE with War Bonds And Keep Up Your SAVINGS ACCOUNT, Too! If Ben Franklin were liv ing today he would advocate this Double-Safety pro gram. Buy bonds—plenty of them —but also look ahead by building a steady cash re serve. Be prepared to meet those emergencies with out cashing your all-important bonds. BUY BONDS.... AND SAVE at THE MORRIS PLAN BANK of Wilmington BE THRIFTY! Keep Your CAR In Good Running Condition COMPLETE CAR SERVICE V - ~~~- a . \ DON'T WAIT TIL THIS HAPPENS! » When your car’s a wreck—not through accident but neg lect, it’s too late for even “major surgery’’ to save it! Better drive it around here while there’s still a chance for us to save its life with expert repair and the best available parts. Bring Your Car To Us for: • MOTOR TUNE-UP • BATTERY RECHARGING • WHEEL ALIGNMENT • BODY AND FENDER WORK • TIRE REPAIR 12th and Market Sts. "A penny saved is a penny earned" Poor Richard’s Almanac The “Father of Thrift’’ is the title Benjamin Franklin has earned for his splendid practices and teachings advocating saving. We com memorate him during National Thrift Week which starts on his birth day, January 17 and extends until January 23. During this time, let ua all pledge ourselves to stop unnecessary spending, to save as much as we can by investing our money in War Bonds to preserve our future and that of our country. Only a thrifty nation can be a strong nation. 15^ ~ 7 i Save Youi ^'.'nar Money Now! FOR YOUR POST WAR HOME Let Us Give You Full Information About Our LOW COST, LONG TERM INSURED DIRECT REDUCTION HONE LOANS « I For Home Purchasing, Refinancing, Repairs The Insured PEOPLES BUILDING & LOAN ASS’N 112 Princess Street WM. M. HILL, Secretary 1905 - 1945 At NATIONAL THRIFT WEEK Jan. nth - 23rd ★ ★ ★ ★ VICTORY Fill Be One of the Fruits Of Our Wartime THRIFT ★ Spend Wisely Buy More ' WAR BONDS 1 A _A_ _A_ 2* Wilmington Furniture Co. “The Old Reliable"