Newspaper Page Text
captures hearts vV in 48 states Captivating Coolie Ccac... Textron’s own formula for evening magic to make you beautiful whether at home or abroad. Win some over slacks... over everything... for lounging. Popular as an evening wrap in handsome rayon taffeta by Textron* that’s quilted... then lined and accented with taf feta of a contrasting color. Sapphire F. '■ with Goldmist; Rose Red with White: / with Black. Sines 12 to 20. X o velij Gknstmas c-Lingerie Silk Pajamas Ladies silk gowns in crepe and satin with delicate lace trim. Styled with square, round and V-neck in tearose, pink, light blue, maize and opaline. Sizes 32 to 46. Nu-Eve Panties Ladies Nu-Eve Jersey oanties in ihort, stepin, panty and flare styles with elastic band all around, the waist. Small, median!, large and extra large sizes in tearose and white. S1.25-S1.50-S2.00—$2.50 Silk Slips Ladies silk slips of crepe and sa tin . . . lace trim med or tailored. Gore, straght cut or bias cut styles. The shades are tea rose, pink, light blue or white in ■sizes 32 to 44. $3-95 Silk Gowns Silk pajamas of satin and crepe in all tailored styles. There are lovely prints and solid colors of aqua, tearose, light blue, navy, dubonet and white. $4.95-$5.95-$7.50-$8.95 Belk’s Lingerie — Second Floor m fe HALLMARK card w-l/Jj .exfi-i'eAb ifocvi1 /lev/ect XaAte you}1 t/wuy/dfultie&&o On Lentheric’s Christmas List... Perfect for tree hanging —this frosty white ball, topped with improbable Christmas flowers, which opens on three delicious drams of Tweed, A Bientdt* and , Confetti perfumes. Complete for $5.50 Plus Tax Belk's Cosmetics — First Floor . • / • : : s s ■ ,•* ytiM/vy.yy' GIFTS BY ALL I PRICB I PLUS TAX I It? jj 3.50 /j Duet In L'Origan. f (Also in "Paris," Emeraude, L’Aimant) I Precious quartette i Pmeraude, the jewel fragrance. 5.00 Perfume by Coty ... The ever-treasured gift! There’s a wealth of choice among the world loved fragrances L’Origan, L’Aimant, “Pa ris,” Emeraude, Muse, Muguet des Bois, and other favorites. Versatile prices, too, — from 2.85 to 10.00. 'Vigilante" Kit. Simulated reptile case with 9 favorite make-up •nd beauty aids. 6.50 The alluring fragrance of L’Aimant, in a gorgeoue red-and-gold package. 7.50 !/rw GIFTS FOR CHRISTMAS Romantic holiday remembrance . . . Evening ^ in Paris Eau de Cologne and Talcum in a ^ colorful gift box 2.25 5" The gayest of silvery boxes decked with a bright bow and filled with favorite Evening in Paris specialties . . . Perfume, Face Powder, Lipstick, Rouge and and Talcum ^ • s * 7.00 Enchanting gift of exotic design and ex quisite fragrance ... Evening in Paris Perfume, fcau de Cologne, Lipstick, Rouge and Talcum 4.00 OTHER GIFT SETS . n 1.50 to 25.00 AS prices phnfca Perfumt*. Romantic Stradivari, $6.50 to $45. Tender Duchess of York and Ave Maria, $3.50 to $35. New "Royal Gem." Crown Jewel Perfume In golden miniature, necklaced in brilliants. X oz., $7.50. rnrxcr: ,jl nTT,r7t i Crown andScopfro Set. Royal match of Prince Macchabelli Perfume and • Cologne. Choice of fragrances. $2. _r Crown Jewel Perfume from France. & Dazzling in diamond-faceted lucite ' setting. $25, $13.50. PERFUME For high moments in distinguished living. From $7 JO plus tax 10CIEI 1EIONO For Gracious Giving '3USto/Gif,Set J by YA R D L E Y "Bond Street*"1 the. fragrance that's known the,world around for its sophistication and romantic charm — in refreshing Yardley Toilet Water, and in soft, scented "Bond Street" Dusting Powder. Both in a goy gift box, and bright;Christmas>roppings. $3.50 Chantilly Perfume and a lacy handkerchief in a pretty pink box For the price of the perfume alone! $3.50 (plus tax) Romantic Chantilly perfume — enchanting essence of feminine charm. You’ll love its spicy, haunting fragrance ... the nice things it whispers about you.y All done up in a pretty pink box — precious Chantilly .... a frothy lace handkerchief^ Lovely for you ... lovely for a gift! EARLY AMERICAN I for men / Basic shaving essentials—• all smartly gift-boxed— s sturdy mug of Shaving Soap, After-Shaving Lotion and ! soothing Talcum. 3.00 ( Smart gift — especially for men who use electric shavers. Invig orating After-Shaving Lotion and skin-toned Talcum in shipdeco rated containers. 2.00 (BdkltillianU Co.