Honolulu star-bulletin. [volume], September 28, 1917, 2:30 Edition, Image 5

About Honolulu star-bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1912-2010

Image provided by: University of Hawaii at Manoa; Honolulu, HI

                
II
M mm& li
. i ..... . ' .
B. F. Ehlers & Co.
one of the concerns who arc making
extensive alterations and additions
to their place of business, have
closely watched the rapid growth of
the city and the advancement of the
modern business idea, and, in mak
ing these improvements their aim is
to keep pace with this advance
ment. With the opening of this new
building will be inaugurated many
modern principles for the better
ment of retailing, the promotion of
service and efficiency, and to give
their patrons every convenience and
trading advantage. These innoya
tions adapted to the requirements of
v :r : Hawaii, it is hoped, will make' for a
better and more economic5 business.
. 1 , It is also the hope of this firm that
this growth and the present business
activities are but forerunners of
still greater progress and advance-
: " mcnt.
DRESS
FORT STREET SHOPS SOON TO
BLOSSOM FORTH IN NEW
Improvements and Alterations to Mercantile Establishments on the City's Leading Business
Thoroughfare Fast Nearing Completion, Insuring Metropolitan, Up-to-date and Attrac
tive Atmosphere for Community's Shoppers Progress of Period Reflected in Modern and
Enterprising Stores That Throng Busy Mecca
With Honolulu rapidly emerging
from its swaddling clothes period to a
modern, ucll dressed community of
cosmopolitan air; with Hi e Urge r in
stitutions of the city either carrying
trot or planning improvements and
additions and new building designs in
keeping with a commercial center cf
100,000 population, the progressive
merchants of the city Lave not lost
Fight of the civic advantage that lies
in a well groomed front or mercantile
display.
Upper Fort street will soon blossom
forth in a new garb of distinct and cp
pealing design. For months improve
ments and alterations have been un
der way on Fort street between K?ng
and Hotel and within another month
or so will reach a consummation that
will unfold an almost totally differ
ent perspective to the ee.of the pass
ing? pedestrian, motorist and atten
tive shopper, in more ways than one
will this busy hive of Industry take cn
a practically new aspect; variety and
heterogeneity of architecture have
given place to similarity and uni
formity; where once the impression
was given of antiquated structures
dating back to the monarchical period
now the visitor or townsman wDl be
impressed by the quality and ornate
nets of new groups of mercantile es
tablishments that under the hand of
the builder and decorator, will soon
burnish forth in new and attractive
fronts.
These large alterations w 111 give
the establishments the fronts of the
modern, metropolitan business places,
in keeping with the growth of the
city. The transition from the "town
stage" to that of the big' cosmopolitan
city is being forcibly marked by the
many new and beautiful exteriors.
When the work on these store
fronts is completed, both sides of
Fort street, which Is the real Broad
way of Honolulu, will present a beau
tiful vista of marble fronts and gleam
ing plate glass windows. The useful
ness of the display, window has not
been overlooked, however, in an ef
fort to make it attractive, for in each
case, the old windows hava been re
placed by larger and deeper ones, af-
. -7
-. i V ...
A
New
BMdiiig For You
'--; "For You'might truthfully be chiseled upon the cornerstone of our new build
Mgi because you your wants and the up-to-date service you deserve are the rea-
sonior its existence. "r
' Starting with a more or less limited capitalbut a policy of of straightforwardness
in statements concerning qualities and prices, a broad guarantee of satisfaction with
every sale, and one price to all these were our' credentials when in 1879 we went
; forth to compete, with men of experience, brains, capital and the power of established
" trade. ; ' ; . -y '
Since then the capacity of this store has been doubled and doubled and redoubled.
New departments have been added, and the service improved whenever and-wherever
possible ";. ,' : '
Everything has been changed many times all save one thing,
v- - Our business policy of truthful presentation has stood adamant. This alone has
not changed:-,... .- .'.",'. - '' v -
And nowj with our new building nearing completion, we pledge oursel ves to give"
; the same conscientious attention to your needs as in! the past and to strive, through
- a continuance of 'high merchandising ideals, to sustain the confidence which we have
won in years gone by. ( s v
HOLOSTER DRUG CO., Ltd.
W&eiHere Because
and
TTTr T
w
e aire
pum
t 'V.
iig' on a
woederra!
front
: Ur. David Thrum has just returned from the eastern market and will show the
Honolulu public the finest and cleanest stock ever brought to Honolulu.
Look
and
Listen
fording the merchant U-tter ojior
tunity to display his goo-Js.
Expert Opinion
Mrs. C. C. L. Whitney of San Fran-
tisco, owner of the trade journal, "Cal- j
ifornia Architect and Engineer, ' who
is, spending several weeks in th3 is-j
lands, was much impressed 'vith the ;
opportunities presented ny this city j
for constructing a new ity'c f archV ,
lecture distinctively Hawaiian. The ',
woman-editor, who is an authority on
architectural beauty, declarel lecent-
ly, to a Star-Bulletin representative, i
that she thought the present style or
architecture in this city wa too
"jumbled" to be attractive. But the
Improvements on Fort street, .-he lie
clared. are really worth a!h'.?. There
Is a conformity of design which lends !
and while each building is dUUnctve,
no single one stands out to over
shadow its neighbor.
v The first step toward improving
Fort street was taken some aionths
ago when the building on the ta
makai corner of Fort and Hotel !
streets was torn down. The vcrkuen '
are still excavating there, I ut very
shortly work will be started in the
new structure. Gurrey's Art .4.ore
will ocupy part of the ground floor
of the new building. -
The Hollister Drug company, to
gether with C. J. Day who handles
an excellent line of groceries and
staple foods, will also occupy this new
corner building, which, will be three
'stories high. The new istnicture will
present the same general exterior ap
pearance as the other iuiMinga along
Fort street, but will have some cis
tinctive design in ornamentation. Next
to this building is the new home of
H. P. Wichman, tha jeweler. This
building was completed some lime ago
and was one of the iint to appear on
the remodeled thoroughfare as a
structure of the new type.
Opposite these four stores are the
Manufacturers' Shoe company, Ben
son Smith, the druggists; Whitney
and Marsh, drygoods; Thrum's book
store, and the ilouolulu Photo Supply
company stores, rapidly progressing
and should be finished within a short
time.
When work first started 'on the new
store fronts, Fort street presented the
appearance of seme back i;lly used
for: depositing old lumber and gravel.
Huge piles of stones for mixing con'
crete, stacks of lumber, piles of oricks
and various collections of materials
which were to be used in construct
ing the new buildings, were piled i
along the sidewalks and far cut ktoj
the street Traffic was rot allowed!
to stand for any length of time alcngj
the street, and autos could not be j
parked in front of stores, for' the sim- j
pie xeason that there was not rooiu
enough for a machine to park and al-;
low the street cars and autos to pass.
A policeman had to be stationed along
Forf street to see that people and
autos kept moving. The buildings.
too, presented a far from imposing j
spectacle. -Scaffolding and canva3, the .
latter to keep the plaster and strav
bricks fromfalling onto pedestrians,
hid the iace of the building? from
view. People wondered what was
happening.
But gradually ' things .. hegan to 1
change. The canvas coverings were
taken down, and the scaffolding bo-;
gan to disappear. And behind what '
had been a wall shutting off from he I
public view, appeared the magnificnt j
chant establishments of Honolulu.
The people who had wondered and
grumbled at the untidy appearance
of the thoroughfare were loud in '.heir
commendations of the new order c f
things.
"Looks like a regular city now,'
was beard more than once as passers
by stopped to watch the warkmen and
admire the architectural designs.
Ehlers Reconstructs Store
For several weeks the structural
workers on B. F. Ehler's new store at-.
tracted the attention of hundreds o(
pedestrians. B. F. Ehler's company!
is not only building a new front, but '
is entirely reconstructing their store.;
The building today presents a strik-;
in? appearance, w ith its gray-white j
expanse, huge big window, and j
csrved work. Without a doubt, wheii j
completed, 'this store will be one oil
the most attractive business housed i
in the islands. The store is being j
laid cut and constructed on an clafv j
orate plan, and will, when completed
and opened for occupancy, be .-.bits,
to accommodate a much larger : .ade
than heretofore. '
The plans of the new structures
have fcUowed no definite style in re
gard to architecture-and the design
ers have evidently been striving to
create a real Hawaiian type. Louis
Slullgardt, the famous coast architect
and designer, who was in Honolulu a
few months ago and who drew up ;
plans . for Honolulu's proposed com
mercial center, wanted to create .1
style of building that would differ
from anything ever conceived of on
the mainland.
Architect Mullgardt's plans were for(
a street to extend from the present.
Bishop street through to the water-'
front, lined on either side by massive ;
anj impressive office buildings and.
merchant houses. This proposition is
dominant now during the war, but now
Vftrf ' fitrcot la tH now "rnmmorfiiil
center." Regardless of the amount of
money spent anywhere else in the city,
recardless of the erection of federal
and territorial buildings. Fort street
will always be the "main street."
Ehlers' new building with the scaf
folding taken down gives pedestrians
an excellent idea cf what the com
pleted building will look like. The
plasterers and a big force of interior
decorators are 6teadily at .work, and
it is only a matter of a few , .veeks
more before the big firm will be hang
ing the sign out, '.'Business Better
Than Usual."
Along with the general plan of con
structing the new builuings on a some
v hat similar design, the awnings over
the sidewalks are all alike. These are
made of steel framework, finished in
Lr.uzo and covered with frosted glass.
Under these awnings, or porticos, are
clusters of electric "fehts, which w hen
lighted at night, effectively illumin
ate the sidewalks and streets. These
awnijg- will be buili in front of each
establishment on both sides of the
street, with but one or two exceptions
a-d will form an effective protection
for pedestrians during stcrmy wea
ther. NEW CAMPBELL BUILDING.
On the corner cf Hotel and Fort
streets, the new Campbell Estate build
in ; will soon - be under construction.
The workmen are still excavating, and
some of the foundation work has been
started, but it will tte several
months before definite results begin
to show. The walls of the Hollister
Drug company's buildings are down,
and the scaffolding that the workmen
have erected is practically all that re
mains of the front of rhe old building.
When complete", the new Hollister
building will be three stories high,
with a grey-white exterior, similar in
appearance to the new Ehlers build
ing. Across the street, scaffolding and
workmen continue to be found on
most of the "uildings. Thrum's book
store, the Manufacturers' Shoe com
pany and the home of the Honolulu
Photo Supply company, still .seem to
be greatly cluttered up. Work on
these fronts was started later than
Kodak
Hea
dqu
arters
EVERYTHING PHOTOGRAPHIC
for Amateur and ftfessional.
Finishing and Developing
equipment second to none Jn the United States in
cludes 4 Tanks for developing
Rotary 3-minute Dryer
t n ) '
making possible a large output of developing , and
finishing.
ik k i
(Continued on Page 11)
X-RAY MACHINES AND SUPPLIES
A department under direction of an X-Ray Expert,
Lanterns and Lantern Slides
Moving Picture Machines
Microscopes
Binoculars
Picture Framing ;
Art Pictures and Prints.
ISLAND VIEWS
Plain and Colored
Camera Repairing
Honolulu Photo Supply
Company
1059 Fort St.
"Ji.7'
l!lMANUFACTURERSVSH0EST0RElniIInilllIlllIilillllllllIII!l5
Whatever Dame Fashion says is rightthat we are prepared to show you.
Exclusive styles in '.-;
LACE AND BUTTON BOOTS
v -"-v Clever creations in r ;
PUMPS AND SLIPPERS ; . . V
MANUFACTURERS' SHOE STORE i:
. 1051 Fort St.
TTHILE ou r three story building is under
y construction we are c onduc t in g b li r
business as usual behind the scafoldings.
When completed we will offer our "clientel"
the best grocery service in the city and we
will maintain the high grade quality of )ur
goods.
-''- " - ' ..".'"'"."'.'
We deliver to all parts of the city suburbs
and our telephone orders a re given prompt
attention.
G. J. DAY & GO.
Phone 3441 Fort Street, near Hotel
.1- .-