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I 1^'" Lan I Truslworlhiness jpj|j I A great preacher once said* I "Trustworthiness is the chief v U virtue?the true exemplification J -l of the Golden Rule." j If a m is trustworthy, it I Jj jVfl^Vl naturally follows that he is hon- / / I est, straightforward, loyal, and / / I true?a man to be looked up to J | and respected. So with a store. A Vei A trustworthy store is one i J sure to be loyal to its patrons, honest, and straightforward in M 011 s appan its dealings with them. rare fill ot portaiit tlia Our store is trustworthy?a _ _ 1 lore a store in which you can safely lnaimfnctiu ovorv purs place your individual confidence. Your i 1 Large Display of Waists Yuu will be pleased to see the great i variety of waists which are suitable r> to be combined with a separate i!*x( skirt for informal and semi-formal wear. Waists are certainly "doing their bit" this season in enabling women to dress attractively and economically. A Here are dressy styles, far sepe- ,0 rior in appearance to the "shirt- <ar waist" of old. Georgettes, of course, cure are most popular, but they are often exP( combined with satins, crepe de T (chines and velvet. You can buy You lovely waist here for very reasonable and prices. to a ditv hinw wuatej/ud norcc Hi wi iii/rr rru/iiLi fL<ii l/llLJJ 1 yOU N??D ji. - &over f ^g??S virtually take country's w fAY \ Consequently, dress goods SCarCer" spring. (s We therefore offer large and complete stocl i fabrics that are of excellent qualities and in \ patterns best adapted to the season's new Don't buy unless you need them, but if you buy now. S' % ?>V^? a ma'liiwwBWw min = ' = caster Dep< "The Best Place hi ry Special Display of 1 FASHi uprerendented conditions which prevail 1 1 with more than usual care. We have 1m the styles themselves. The result is a di n any we have had in years. re the newest authentic fall and winter I; ers. Suits, coats, dresses and skirts for < e. Made of sturdy and serviceable fahri nspection of this display is invited. fu> Winter Coats Show Mnnv Distinctive Innovations oat designers seem to have realized the old h that "Fashion seldom interferes with nature lout diminishing her grace and efficiency." t s which are wholesomely natural in effect are t popular this season. You will see them here 11 abundance of smart fashions. filitary effects are shown in many attractive lifications. Nearly all of the styles are distinhed by the simplicity, which in many models is ;ved with handsome collars and cuffs. We are ly to show you all of the newest winter fashions. ceplional Values Are Now Offered In Lovely FALL DRESSES chain of fortunate circumstances is responsifor these really unusual values in new fall and y winter dresses. This is your chance to sea lovely and becoming dress for less than you ?et to pay. here are plenty of styles here tor every taste. 11 fall in love with these dresses at first sight, iheir attractive prices will make it easy for you cquire one of them. GOODS good NEWS ( nment has WINTER . n over the ool output. p-4j woolen \ 3 (been are get- \ J ^ orbit; We for- / ijl winte big r?serve / Jjp|| agree ir from, and V the fi augmented c \/ , , . ^ ll jA w; ** offer made last only c , M> 11- - ^those <s of dress == ~~ 9 veaves and And the shoes themselves are ev fashions. any we have ever sold you?mac need them crs in the newest and smartest range of sizes and widths. u?.? tr ?. . iii' iMuftmrnam tJi T artment Sto i Shop After Alh" late Fall and Ear^Wii ms * odav have caused us to select our stocks of 'en careful of the fabrics, careful of the tai isplay that is perhaps more interesting ai ishions, chosen from the lines of the country very occasion of wear, and at prices adap es, and tailored with the utmost care. The Question of Clothing * * v Lhildren Is An Important Problem in Every Family There Are Growing Girls. To help solve that problem we have gathe unusually large line of children's winter i from which mothers will have no difficulty in ing. Special emphasis is laid upon the high qua every garment. All are made with the car the most conscientious dressmaker betows up creations. They fit nicely, are attractive in a ance, wonderfully serviceable and wholly sa tory. Your New Suit is Here, Madai We have your new suit advisedly, for we ai that this display contains the very suit that \ peal to you above all others. The showing err virtually every suit fashion that has won t proval of smartly-dressed women. Every sui irreproachable quality, (lawless in fit and i?h?< j appearance. M7 A Complete ?! SHOES st women have expecting to pay exant prices for their Most folks are inter- _ rrM , ested in new rugs at this ir shoes. They 11 be . , . , season. A desire for ably surprised at "newness" prevades the atmosphere of the home, ne footwear we now Our rug department is , . , the Mecca to which the , at prices which are , ... , ,, . \ housewife should make ?p a little more than at least one pilgrimage it " , , , . before deciding upon her * charged last year. ... ? . tfr Winter floorcoverings. '! en a bit as good as Here are W i I tons, body -= and tajiestry Brussels le of selected leath- an(j many seamless art ^ milieus, v^omjuete i nijrs that are especially ? I attractive. i ??? 1 ?? ? ?? ?? res ^mk < k A/5^ The Best Gloves k Jour Money Can Buy Most women who have bought ||P tfloves here in the past will iJB> come to us again this season, * because they realize that here they will obtain gloves that give iter positive value and sure service. ||| In spite of a general scarcity, we have a complete stock of wonigloves, all of thoroughly trusti<l iin- worthy qualities. 's best (Gloves are standard Christ- i tod to mas presents. Have you bought j yours yet?) my ?f Fashionable Silks c that on her por ]Yinter Apparel ippear- ' * i tiofnn 'voiov Silks have increased in price k proportionately less than wool- f en fabrics; and as the govern- I ment requires comparatively litf tie silk, it is patriotic to use these materials wherever possible in your winter apparel. That re sure is surely far from being a hardvill ap- ship for it will be an easy mat,braces ter niake up beautiful dresj1(l ses, waits, costumes, etc., from . " the splendid silks we are show18 ? ing. A big variety of weaves, ?ant in patterns and colors is here, and the values are really excellent. Showing of -New Rugs m Ill JUW, is i ICE L D?1&. i HEx?-? ^Sif! HSW11 ^ ===- J*