XEW-YORK DAILY TRIBUNE "THURSDAY, OCTOBER 6/ 1910
A Specialty Store for Women
Our women s-wear divisions are " specialty " stores of a high
type. There are more of them and a greater degree of specialization
in them than is usual.
We have NINE separate specialty stores dealing in women's
outward apparel. (The underwear, corset and hosiery stores are
not included in this number.)
That means nine distinct organizations, each headed by a
recognized expert, each concentrating on one class or kind of apparel
and specializing in it. The advantage is obvious.
But all these divisions are energized, guided and inspired from
a single source— the best commercial fashion authority in the country
— and thus, while they are independent in action, they are neverthe
less held to one high, true standard of style and quality.
Back of all is our superb Paris organization, with its active
staff of fashion detectives and novelty hunters and with its daily
letters and almost daily cablegrams.
No fear that M Gimbel style " can be anything but fresh and
authentic. No fear that Gimbels values can be anything save the
best to be had.
Gimbels is the store equally for the woman who knows and the
woman who wishes to know; for the woman who need not count her
dollars carefully and for her who must.
And everything in it is NEW !
RROADWAY MC\»fvnni/ THIRTY-SECOND ST.
5,x?h A AVFNI IF NEW YORK THIRTY - THIRD ST.
SIXTH AVENUE ■
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