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THIS music-roll is my interpretation. It <was recorded
by me for the-'Duo-Art and I hereby authorize its use
'with j that instrument.
IT is indeeda matter of the most
serious importance to an artist to de
termine. the selection of an instru
ment which, through the means of a
recorded roll of papery will reproduce
his playing and carry it all over the
Infidelity of production, in bril
liahcy> power, delicacy, quality and
variety of tone the vast superiority of
the Duo-Art over allsimilar instru
ments is now definitely established.
HE illustration at the top of
this page reproduces in part
the label on a Duo-Art
music-roll. The statement
this label contains is signed
by Josef Hofmann, and is of
exceptional and two-fold significance.
The first part of the statement: "This
music-roll is my interpretation,"
chronicles a new and revolutionary de?
velopment in musical art.
The statement is without qualification
"My interpretation" embraces the tal
ent and genius in pianism, for which
Josef Hofmann is 'world famous. It
means that this roll, when played upon
the Duo-Art Pianola, reproduces Hof?
mann at the pianoforte?reproduces his
technique, his rhythms, his dynamics, his
pedalmg and as he has stated else where
m a published letter, his "very person
ality with all that implies."
Hofmann has made manv such Duo
Art music-rolls. Each is his interpreta?
tion of some particular composition
Every owner of a Duo-Art Pianola has
access to these rolls?access to the mag
mhcent piano playing of one of the
greatest pianists that ever lived. What
such a privilege means in enjoyment for
the music-lover,. in education for the
music-student, is beyond computation
And when is added the further fact
that every musician whose picture is
shdwn on this page and scores of others
as well have also made music-rolls for
the Duo-Art, which are their interpreta
tions, some conception of the sensational
value to music and the world of this
great new invention can be grasped.
Authorized and Exclusive
1 HE second part of the statement ap
peanng on Duo-Art music-rolls .is also
of exceptional importance.
"It was recorded by me for the Duo
Art and I hereby authorize its use with
m Hofmann, as well as many other great
pianists, some of whom appear in this
announcement, makes rolls exelusively
for the Duo-Art Pianola.
# The Duo-Art Pianola is not the only
instrument of its kind upon the market
lt is the only instrument of its kind, how?
ever in the world, which reproduces with
absolute fidelity the playing of a great
Because of this fact these pianists have
made contracts to play and record their
interpretations exclusively for the Duo
Art. And because of the further fact that
every roll listed in the immense Duo-Art
Catalog was made for use solely with that
instrument, they sign the authorization
appeanng on the genuine Duo-Art Rolls.
The Piano of Today
1 HE Duo-Art Pianola offers more to the
music-lover than any instrument ever
before created. It offers him the satisfac
tion of owning the finest Grand or Upright
Piano that the market provides?a Stein
way, a Steck, a Wheelock, a Stroud, or
It offers him in its Pianola action, a
means of playing the piano himself which
will enable him to artistically express his
own ideas in music.
And it offers him the inestimable priv
llege of bringing the greatest pianists in
the world to his own home and fireside
and there hearing them play whenever
This last feature?this great new privilege that
the Duo-Art offers, involves the pianists1 them?
selves. It reouires theiractual labor to furnish it
their personal corroboration to establish its au
thenticity. This labor they undertake when they
make the rolls. And this corroboration they pro
vide by sigmng the authorization on' Duo-Art
Kolls, as reproduced above.
ZMakers of the Famous Vhonograph
29 West 42nd St.
In THE BRONX
367 E. 149th St.
Foremost Manufacturers of SMusical
Instruments in the World
In BROOKLYN , In NEWARK /
iiFlatbushAve. W 895 Broad St. /