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THE SUN, SUNDAY, AUGUST 1, 1915. $655 Including Electric Starter and Electric lights 4-cylinder Unit Power Plant with enclosed fly-wheel and clutch. n.mnunka!la Rimi are regular equipment of the isio maxweu. 1916 Maxwell High-Priced-Car Features, all included for $655 Electric Starter and Electric Lights Demountable Runs High-tension Magneto "One-man" Mohair Top New Stream-line Design Double Ventilating Windshield, (clear vision and rain-proof) Electric Horn Wider Front and Rear Seat Aluminum Transmission Housing Handsome Rounded Radiator and Hood Robe Rail with back of front seat leather covered Linoleum covered running-boards and floorboards Automatic Tell-tale Oil Gauge Heat-treated, Tested Steel Throughout Easy Riding and Marvelous Flexibility Unusual power on hills and in sand Ability to nold the road at high speed Improved Instrument Board with all instruments set flush Every feature and every refinement of cars that sell at twice its price PRICE F. O. B. DETROIT Frnni viw Bttnwino the handsome lines of the new radiator and hood. Come in and see the 1916 "Wonder Car." Ride in it give it every test you can think of. Telephone or write for a free demonstration RETAIL BRANCH, MAXWELL MOTOR SALES CORPORATION BROOKLYN BRANCH, MAXWELL MOTOR SALES CORPORATION 1808 Broadway, at 59th Street, New York City Telephone, Columbu 7181 Built complete by the three gigantic Maxwell Factories at Detroit, Dayton, and Newcastle 1392 Bedford Ave., at St. Marks Ave. 16 Great Maxwell Service Stations -54 District Offices Over 2,500 Dealers all giving Maxwell service ,9l6ACaxiSU All Low"First-Cost" Records Broken The new 1916 Maxwell shatters all low "first-cost" records for a real automobile. Think of it a full 5-passenger car an absolutely complete car, with electric starter, electric lights, high-tension magneto, and every refinement a luxurious car a beautiful car a powerful 50-mile-ci-hour-car, yet a light-weight real economy car for $655 All Low After-Cost Records Broken The "first cost" of an automobile is a big consideration to any sane man, but the "after cost" is an even bigger consideration to any man who wants to remain sane in his automobile investment. The "after cost" or upkeep is what a car costs you to maintain, run, and enjoy, after you have bought it, and it is mighty hard to enjoy, an automobile if it costs you too much to run. The Maxwell has lowered all economy records for:' 1st Miles per set of tires 2nd Miles per gallon of gasoline 3rd Miles per quart of lubricating oil 4 th Lowest year-in-and-year-out repair bills Speedometer, fuse box. ignition, lights, battery regulator, all mounted flush on instrument board. Note the compact arrangement of spare tire-carrier, tail light and license bracket. SI PvfMt.firfinff.llnni.mBnM mohair I top; quick adjustable storm curtains,