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Newspaper Page Text
THE SUN, SUNDAY, AUGUST 19, 1917. ;
t H ', .9 (HANDIER SIX IF: I- j 'V " i ' FT ''j Do You Know Why More People This Year Are Buying' The Chandler Six Than Are Buying' Any Other High-Grade Car? Do You Know Why in Four Years' Time THe Chandler Has Passed and Left Behind, One by One, a Long' Line of Other Well Known Cars? There are perhaps several reasons, all of which would appear very clearly If you had the opportunity or took the time to analyze the history and business policies of the automobile industry. But there is one bift basic reason which to you as a motorist is the essential rea son, and that one reason is this that ever since the first Chandler car was designed and built and marketed four yearsago last month, the Chandler has offered the finest of design, construction and equip ment at the lowest possible price. The Chandler today offers this excess of value, this dependability of service, just as distinctly as at any time in the four years past. It took some little time, of course, for a great part of the motoring world to pin its confi dence to this newcomer. Men rec ognized, indeed the whole trade recognized, that a new type of car which must make large appeal had come into the market. The trade knew that it was the product of men who knew motor building and general motor car design and who were experienced in the best manu facturing practices. Still and remember this was more than four years ago the trade said a newcomer could not win out. Nevertheless, there were a few hundred Chandler cars manufac tured and sold in those months of the summer and fall of Nineteen Thirteen. And how distinctly the Chandler has won its place in the very front rank of fine motor cars is reflected in the Chandler sales records of Nineteen-Fourteen, Fifteen, Six teen and Seventeen. Month by month and season after season thruout these four years the Chandler has moved for ward and forward, until today its leadership could hardly be ques tioned. Your own observation of high grade cars in service in almost any market in America would show you clearly how surely the Chandler has come into leadership. This leadership has been built on the Right Car at the Right Price. BackFin 1914 men were very gen erally inclined to recognize that the Chandler was the right car at the right price and about two thousand of them had the courage to make sure of their convictions. Those two thousand won thou sands more to their convictions, so that in the year following nearly seven thousand men chose the Chandler for their car. And the car went on making friends by its performance in the hands of these owners. ' The whole country marveled at this wonderful motor, at its power, its flexibility, its life and get-away, and its endurance. The whole Chandler chassis came to be recog nized as a great mechanism. So last year, 1916, it was hardly surprising to those who really knew the Chandler that more than thir teen thousand motorists chose this car for their car, more than twice as many as had chosen it the year before. And. now comes 1917, a year of some stress for all trades, a year above all years when the real worth in merchandise counts most. And what is the motoring public's answer in its discussion of high grade cars? What is its answer in discussion of Sixes most particu larly? From coast to coast so far as our available records show, the Chand-' ler is preferred above all other medium-priced cars, above all other high-grade cars. Our own sales records show an increase of better than 55 in the first six months of this year as com- ired with the first six months of with the right type of car, the Chandler Company has stood firm ly by this type of car. It has con tinued to develop this car thruout these four years until today It ap proximates perfection in construc tion and performance. ast year. Records of registration of new cars, although available in only a few typical sections of the United States, indicate a tremendous pub lic preference for the Chandler over all other cars in its field, in some instances as much as a two-to-one preference. We realize that in some isolated instances, because of peculiar trade conditions, some other car may lead, but in the great markets where men have the choice of all makes of cars, where every kind and type of car is represented, sold and owned, motorists indicate their preference for the Chandler, and prove their confidence in the Chandler, by choosing the Chandler. Chandler leads because, starting We cannot convey to yon in printed page any full conception of the superiority of the Chandler motor, but any one of nearly forty thousand Chandler owners could put you alongside him at the wheel and show you Chandler su periority. We would be more than pleased to show you this superiority; we would be more than pleased to make clear to you the excellence of the Chandler car in all its details. We would like to show to yon what it means in satisfactory road performance that the Chandler motor is equipped with Bosch High Tension Magneto as Is the Fierce Arrow, Marmon, Locomobile, Win ton, White, Stutz and the Mercer; what it means to you that the Chandler car is built with a big solid cast aluminum crank case extending from frame to frame and giving absolute rigidity to the motor mounting; that it is equipped with silent chains for driving the motor shafts and with annular ball bear ings in transmission and differen tial and rear wheels. We would like to show you what these items of design and equip ment and many others, typical of the highest priced high-grade cars, mean to Chandler performance. Come Let Us Show You Why and How Chandler Leads FIVE BEAUTIFUL BODY TYPES Seven-Passenger Touring Car. S1S9S Four-Passenger Roadster, S1S9S Swen-Pmssenger Convertible Sedan Fisher built) $2295 Four-Passenger Convertible Coupe (Fisher built) $2198 Luxurious Limousine, $2895 All pricat I. b. Cleraland BRADY-MURRAY MOTORS CORPORATION 1884 BROADWAY, at 62nd Street New Yorhtf Mo$t Complete Motor Cmr fnetitution Telephony 0175 Columbus, FARRELL AUTO CO. ISM aWdfordl Av-? BrooUr W. C. D. MOTOR CAR CO. 329 Central A., Newark C. T. BECKMAN & SON 3351 BouleTard, Jeney City CONCOURSE MOTOR CAR CO. 0400 Grand Cancouree, Breaa CHANDLER MOTOR CAR COMPANY, Cleveland, Ohio lU f I A1' V 'Ml"' : .,. fir .;vw 1 .- .., ... '' ) mi HMHMiMfls mm HHMimillliM .