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January Sales—the whole store swinging into action!
Tomorrow—Our first great COAT Event of 1938— S ilLiiJI *89-75 to *110. COATS Mostly new purchases! Some just reduced! ALL equally fine-ALL at equally great savings! Impressive array of wanted fashions—a complete roster of wanted furs and fine, enduring woolens! If you want a fine coat that you can be sure will be smart next year—come, and enjoy the savings! f110 Coats with SILVER FOX. $98.75 Coats with SILVER FOX. $98.75 Coats with (dyed) BLUE FOX. $98.75 Coats with PERSIAN LAMB. $98.75 Coats with (dyed) KOLINSKY. $89.75 Coats with BLACK (dyed) FOX $89.75 Coats with (dyed) KOLINSKY $89.75 Coats with KIT FOX. $89.75 Coats with PERSIAN LAMB V A. Silver Fox enough ^B tor o queen in tre 1§| abundant snawl col- w lor Nubby Juillord 1 wool in the newest tubular swagger coat fo' women. Requ lorly $] ID_$75 B. Whot could be smarter than epau lets and sleeves forked with Persian Lamb5 Button-front F o r s t m a n n wool woman's coat. Rng tlcriy $98 75_$75 L nwjjwK pPW E. S‘J m d t u o frame for a lov ly fare—hoists collar of St\< Fov.- 5 e m I - fitted Misses Juiliicrd woe , conr w th c k m o d i f i e c 1 ' diagonal weave L'Vl Juilliard boxy I \ root- Regularise I \ $93.75 .$75 mmsmmmmmmmmmmm MiSSeS—you’ll be impressed! —with the regal magnificence of swirling Silver Fox collars! ■—with new fitted and boxy-swagger dress maker coats! —with young new collar styles and fur treatments of panels, pockets, cuffs and edgings! with fine winter woolens loomed by Jul liard whose nubby and boucle weaves are the fashion-importants of the season! — with fine winter woolens loomed by Juil-' Coats! And the greys, browns, and greens you most admire! *75 Women—w you roots individuolly styled to flatter women— —New slim box coots! —New fitted coats! —New side-panel coats! —Black coats with Persian lamb chin col lars, rippled waist-deep collars, Persian panels to waist or hem, sleeves paneled and cuffed with Persian! —Black coats with magnificent Fox collars Silvers, Black Fox! —Brown coats with precious Mink or Sable-dyed Kolinsky shawls! —Also Kolinsky trimmed green coats— and grey coats with grey Persian, nary blue and Oxford coats with Kit Fox' Women's—Misses'—Juniors' Coot Shops—Third Floor Qlorious “Buy” we just got word of! $5 and $7.50 Evening Bags y Fiery sequints § Blazing brilliants Beaded embroidery , Rayon brocades | And a galaxy of other evening stars with "gold"-struck bead- 1 ing, jet-and-bri!liants, bags entirely covered in the infinitesimal | sharkskin beads, winking multi-colored brilliants! Frame ■; pouches, made precious by "jewel" clasps—little handled pouches—vagabond back-straps. If Santa left you money instead of an evening bag, you'll find it very worth while to see these! White, eggshell, red, green, blue, black, white on gold or silver. | $10 to $25 Evening Bags j Every one an exclusive, one-of-a-kind treasure Just A JBP A S* | picked up by our buyer at this grand price. Fine rayon *P • •**9 s brocades, "silver" beading, multicolors on gold color grounds Simula’ed pearls with brilliants. Jewelers' Quantity j$ workmanship! White, gold, silver, black, creom. Limited! , 6,000 Men’s & Women’s Pure Linen 25c and 35c Handkerchiefs Chinese Handmade*! Appenzel Types! Prints and Plain! Monogram-type Initials! Women! ~ —Initialed appenzel type embroidery —Fast color prints, gay flower mo on white. 6 for $1. tifs. fi for $1. —Postel linens, hand-embroidered E . . . ... . . initials. 6 for $1. -.F#w,. band-embro.dered Chinese .. . .. hankies, pastel linens. 6 for $1. —Hand-appliqued initials, white or color on white. 6 for $1. —Hand-rolled hems. 6 for $1. Men! -Irish linen initial hankies. 6 for $1. __poteh jntials, hand-drawn threads. —Monogrammed, color on white, 6 for $1. Vi-inch hemstitched hems. 6 f^r $1- —Initialed all white, hand-shirred —Or, hand-rolled hems. 6 for $1. corner. 6 for $1. a Our Own Direct Imports! Qlace Kidskin Gloves $1.95 Two groups of fine quality gloves at decided savings—the first group made expressly for 1 us (at our rigid specificatins) and shipped straight to our re ; ceiving room—the second N group, our buyer made a lucky y buy when the manufacturer was ^clearing stock, Brown, beige, y and black or white for the new fashion mode. * Plenty of ever-wanted plain slip-ons! Novelties, mostly one of-a-pair—a pp I i que d, con trasting inserts, slimming stichings, buttons-dh-the-cuffs. II Enormously successful! $3 Rhinestone Bracelets $1.95 Six dazzling styles! And see how impressively WIDE they are! Piercing, blinding white or stone-set in colors—magnifi cent ruby red, sapphire blue, emerald green. Flexible brace lets with each section curved to fit the wrist. Rhinestones set in white rhodium finish, non tarnishing metal. This being the year to wear bracelets in wide phalanxes—you'll want to add one or two of these to your hoard! TfniiTitnf|-iliipiaipn»[ifininir--siifiyirinirrinManirnfinniniiiffn!ianiiiffliini Suits! $69.50-with Swagger Fur Coats of Lapin-dyed rabbit Winter-into-spring wardrobe outfit! Brown Fur Coats with 2-piece suits in brown, beige, green, or rust. Grey Fur Coat with grey or blue suits. Black Fur Coat with black suit or blue suit. (Illustrated): Three-quarter length swogger fur coot, ideally suited os a seporate coat, warmly interlined. Over a 2-piece tailored suit, front buttoning to o notched collar, slit pockets. Sizes 14 to 20. Suit Shop, Fifth Floor I2I4-12U r rrtiiT Straws! i in the fashion wind! Turban from twists of straw impudent wings of tucked fe't perch on the close-fitting toque. Given o new twist with this season's rough d? 1 Saturn straw_ I W Straw braid and belting A little mod end sweet; veiled—newest fancy in un boxes banked by a wove tor der of radio ribbon dJET straw _ T* ~ <? Spiral brim of radio straw Poke bonnet, demure os oiy j youngster's hot. Angelic hoo j of. this shiny straw wing; | around the grosgram crown _ i Better Millinery Salon, Street Floor. Here's a big item less than half two weeks only! Dorothy Qray Special Dry Skin Mixture $2.25 Jar *1 Two weeks only! Timely news for skin that's dry and floky from winter winds and heated rooms! Less than Vz price —a rich, soothing emol lient decidedly pleasant and of great help to dry, drawn skin subject to "cold- weather lines." Grand to keep lips from chapping! Stock up for the winter—the regular $2.25 price is two weeks away! Toiletries, Street Floor