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%t daring wffi colors— but don't take an,v ahaaiaes j Daring colors do a lot for the way you feel —and appeal. So don't let 'em lose their personalities after one wrong washing! Keep nice washables (those that show and those that don't) away from strong soaps and rough handling. Coddle them with Ivory Flakes. Colors stay bright longer . . . fine washables give you up to twice the wear. **4 Keep yaut wiukbleg lonelier with thia gpeeial rare j 4 4 FOR CURVE CONTROL give your girdle frequent sudsings in pure, mild Ivory Flakes. See how much longer girdles keep their fit with Ivory Flakes care. NYLONS—you know they need special care! Give them nightly sudsings in Ivory Flakes, and strain tests prove / they’ll give you up to I wire the wear. LACY LOVHJES ... sweaters, too, should be treated to Ivory Flakes care. Ivory Flakes is one soap fashion experts recommend for till fine washables. If it* lmelv to weap...Itli worth | fvofj Flakes «•» BOLD FIAID COTTONS stay bold longer if you give them ivory Hakes care. Remember, Ivory Flakes is the fast flake form of baby’s pure, mild Ivory. * The fast flake form of baby’s pure, mild Ivory . . . 9944/ioo% Pure BBRT PARRY He Laughs And LAUGHS Dave Caiden has a strange profession: he guffaws for a living and it pays off . . . Dave Caiden has a big, booming, infectious laugh. But Dave considered it just another hearty guffaw until his first day in the Army. He was riding to Fort Dix with a trainful of other draftees. “What’s your business?” the fellow next to him wanted to know. “Selling mattresses,” Dave answered. The other fellow was a jokester: “Ever hear what one bedbug said to the other bedbug? ‘I’ll see you in the spring!’ ” It was the world’s corniest joke—but Dave laughed. The other men in the car, until then a downhearted bunch, laughed at his laugh. For the first time Dave realized that his happy laugh made others happy, too. Dave, who looks like a ruddy President Truman, was 43. With other men in that age group he was sent to fjimp Clark, Mo. His hearty roar was the only thing that cheered the GI oldsters up. At camp entertainments, Dave, billed as “The Human Laughmeter,” invited men to tell him jokes. The audience got a double laugh — one at the joke, one at Dave laughing at the joke. Mustered out of the Army on account of age, Dave talked radio comedians into spotting him in their studio audiences. First he did this for free. Then a mmtdian gave him a check, out of gratitude for his contagious bellow. Dave wrote Washington asking if laughing could be called a profession, was told yes, and to send along his withholding tax. With his gov ernment so strongly behind him, Dave became a full time, professional laugher, is now called “Mr. Laugh." Laughter, he tells you, not only washes troubles away, but it keeps people looking young. A laugh takes only six facial muscles, while a frown uses 57. Dave wears nary a wrinkle on his best advertisement - his cherubic face. - ALLEN CHURCHILL I PET [SHOPPE IV u* “She's a genuine Persian cat, madam"