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AMAZING—but TRUE! All you need
/%do is send in The Certificate (and J. ^.coupon for Volume 1) printed at the bottom of the next page. Enclose only 10c to cover the mailing cost. By return mail we send you ABSOLUTELY FREE the valu able book pictured at the right. ordinary books. It includes 32 full- m color, full-page maps of every state 1 of our country, and every nation of the world. It contains hundreds upon hun dreds of articles on subjects of vital in terest, all authoritative, complete, up-to date. It is handsomely bound and printed —worth several dollars at least! It is no ordinary book we send you. It is Volume One of the latest 1948 edition of tbe world-famous Funk & Wagnalls New Standard Encyclopedia. It contains 512 double-columned pages—over a quarter of a million words, the amount of three • Why do we make this amazing gift offer? Because we know that after you have Vol ume I in your hands, you will be more than anxious to own the rest of the set. And you can—at little cost! Read details on next page. READ WHAT OUTSTANDING LEADERS OF THE COUNTRY SAY ABOUT THE FUNK & WAGNALLS ENCYCLOPEDIA “PUBLISHERS TO BE COMMENDED" -Says Noted Radio Commentator *It is difficult to think of a more Important single contribution by a publisher than the production of within the reach person. In the past the encyclopedia has been a restricted privilege. So the New Standard Encyclopedia has a great aervice to perform. Its publishers are to be commended for achiev ing the paradox of a work of refer ence, printed decently, and selling at a remarkably low price, which is a genuine encyclopedia.” FAMOUS COLUMNIST RECOMMENDS THE FUNK & WAGNALLS “I have looked over the volumes of the New Standard Ency clopedia and they seem to me to be very handy reference books. I look forward to getting a great deal of help from them. Their appear JOHN KIERAN fence is fine, too. lhis set certainly should fill a long felt want for those unable ^p purchase much bulkier and more expensive editions of other standard reference works." N.Y. UNIVERSITY DEAN ENTHUSIASTIC "I have received the first eighteen volumes of the New Standard Encyclopedia and I am deeply Impressed with the workman »hip, the edi torial achieve E. GEORGE PAYNE xnent and the price of this immensely valuable standard work. In my opinion you are rendering one of the most im portant educational services that can be rendered to the American public in bringing out this valuable encyclo pedia within the range of everyone. RAYMOND GRAM SWING PRESIDENT OF HUNTER COLLEGE HAILS WORK “Everybody who has used this work in the past know* that it is a very handy and ex tremely de pendable work of reference. Under your editorship much has been GEORGE N. SHUSTER done to brine it up-to-date, so that I imagine that the handy little volumes will have many friends among the public.” EMINENT EDUCATOR AND CRITIC CALLS F. & W.“USEFULL WORK” DOROTHY CANFIELD FISHER You, too, will be come an enthusi astic booster for the Funk & Wag nails Encyclopedia. Start now to build your set. Send for your free volume. Fill in and mail the Readers’ Certificate on the facing page to Unicorn Press, Bklvn. 1, New York "Living in the country, as I do, and aware as I am of the fact that the high price of the standard-size encyclo pedia is prohibitive for most rural families and small-town libraries, I am struck by the special usefulness of the smaller volumes and smaller price of the Funk ft Wagnalls edition. They are within the reach of schools, li braries and families who never could have afforded the more expensive sets, and provide a most useful reference work for situations where it is espe cially needed." DEEMS TAYLOR CALLS IT EXTRA ORDINARY SET "I think you are open to congrat ulations. I nave worked on three encyclopedias myself, and so know something about how they are put together. “I must say that Noted Compoter the New Standard, considering its limitations of size and space, is an ex traordinary achievement. Your bio graphical section is particularly good in that it lists many contemporary names that are not to be found in other similar reference books.” NOTED MILITARY ANALYST FINDS F. & W. ENCYCLOPEDIA FILLS NEED “The NEW STANDARD ENCY CLOPEDIA exactly fills my need for ready reference on a variety of sub jects at home and has indeed enabled me to stay home in comfort and do some odd jobs of work—on an evening or a Sunday afternoon—when other wise I would have had to betake my self to the office. So I have already a very definite reason for kindly feel ings toward you and your excellent Encyclopedia.1* MAJOR GEO. FIELDING ELIOT THOMAS MANN WINNER NOBEL PRIZE CONVINCED “I have had a good look into this rich refer ence work and am convinced it will prove a precious and helpful posses sion.* -w THIS HANDSOMELY BOUND, l EXPENSIVELY MADE, 512-PAGE I ENCYCLOPEDIA VOLUME H ^ 126 MORE BOOKS H YOURS-ABOOK Jl WEEK W AT LITTLE COST! Hr After you have received and examined f your free volume, you have the choice of receiving — if you so desire — the other volumes of the 27-volume set at a price so low that it is within reach of every pocket book. Here is your chance of a lifetime to receive America’s finest encyclopedia for home use. The WORLD'S Knowledge -At Your Fingertips! 13,000 PAGES 52,000 SEPARATE ARTICLES 7,000,000 WORDS 2,000 ILLUSTRATIONS FULL-COLOR MAPS FRONTISPIECE PORTRAITS OF AMERICAN PRESIDENTS • 2f Os Luxe Volumes I f e • Bark Blue, Leather-Grain Binding I • Decorated in Red end Gildedl e Dust proof, Colored Page Tops/ • Head end Tailbandsl • Special Cndpapersl Nowf- Read What Other Readers Say After Receiving Their First Volume: —Amazed At The Value ... I am very much amazed at the value of this volume for such a low price and can’t wait for the others. I think every home should have this Encyclopedia.—Willie C. McElvaine, 284 Fulton St., S.E. War ren, Ohio. —An All Around Money Saver . . . . . . After comparing this volume with a volume from another encyclopedia, I am convinced that this is not only the best value but an all around money saver and value.—Celia Henry, 111 E. 126th St., N. Y. 35, N. Y. Worth far More * I am not an expert on encyclopedias, but after looking over Number One of the Funk and Wagnalls New Standard, the binding, covers, pictures, maps, the paper and printing, I can only say that they are well worth far more than your price.— Arthur LaRice, Route 12, Box 57, Kirk wood 22, Mo. A Oreat Addition To Any Library ... A wonderful set like this is a great ad dition to any library and one which can reasonably be afforded by any household. I can assure you that in a home where there are children of school age, such an acquisition will be a great help in their school work. The Funk and Wagnall’s en cyclopedias will prove invaluable in my position. — David J. Dillinger (Editor), 3640 Jackman Road, Toledo, Ohio. What A Find With seven children, all in school but one, we have outgrown our two-volume cyclo pedia. Rich in children not in cash, you can imagine what a find the F.&W.N.S. Encyclopedia is to this group! The bind ing is durable and suited to the active use it will get in this family (ours is the Spe cial Library edition)—a good binding job, too. I should know; I started my business life as a printer and binder.--J. M. Camp bell, Pres., Pennsylvania Laboratories, Washington 20, D. C. A Tremendous Help . . . Lhave long wanted an encyclopedia, but never dreamed of owning one as sub stantial and up to date as this one. I am going to college and am sure it will be a tremendous help to me, and will continue to be helpful long after I have finished school. — Robert K. Medlock, 680 W. Peachtree St., Atlanta, Ga. The Set Far Whlth He Was Waiting Very convenient sire which doesn’t have to be laid on a table to be read. Isn’t bor ing ... Clear type which can be read under practically any condition of lighting. Very complete. The set for which I have been waiting.—David E. Butler, 212 McGarrity St., Greenville, 8.C. Cannot Afford To Bo Without ft ... These books are a necessity, not only in the homes where there are school chil dren, but for adults as well. For the price of this set, a person cannot afford to be without the set, and we appreciate it very much. — Mrs. Richard O. Wagner, 50 Riverside Ave., Quincy, Mass. Takas Prido in Possession I am so pleased with the first volume that I have to curb my impatience to have the full set on my shelves. I am surprised that such a superior book—in all respects—can be sold so reasonably. I shall take great pride in its possession.—Will W. Tibbetts, P.O. Box 1144, Monterey, Calif. -Soys, "It's Swotl" ... ... 1 believe it is a good plan you have for paying for the volumes. Any other way I could not afford it. The information is sometimes long. You make it clear and understandable. I'll just say, “It’s swell”. -Thomas Panages, 2009 20th Ave., Al toona, Penna. Mado A Wlto Invottmont From what I have read and in comparison with another set df encyclopedias my pa rents have, I have found these books to be much more extensive in description and subjects, and very easily read. I feel H is very important for every family to have a good set of these books for edur/tion and for school students. It saves! children much time visiting the library’lencydo pedias. The binding is beaijtful, yet sturdy. I will be proud to have pis set on my book shelves, knowing I lave made a wise investment for my famil/s future." -Mrs. Donald L. Lane, 1229N. Parker Ave, Indianapolis, Ind. Can't Be Hava Tha pjlta It’s a grand book if the 26 afier volume* have the same features. I donot believe a set such as this could be bo$ht anywhere at such a low price.—LucenJ. Foster, Jr, 3302 Delachaise St., New frleans, La. Ramarkablm Up-To-Oatane:* I have examined my trial folume and can* not adequately express mt enthusiasm for it... You are to be congatulated mi your publication. If the rest is as good, you have provided the publil with a fine refer ence library at a mod than reasonable price. I am most anxbus to receive tbs balance of the edition as it will greatly benefit me in my wont at home. The sise, looks, content and convenience are out standing and the up-to-dateness is re markable. I am also impressed with the concise, yet comprehensive, coverage of die references I have looked at. — Cm, Kenneth T. Bain art, Jr, S10-D Car j pen ter Court, Ft Riley, Kansas.