Evening star. [volume], September 21, 1958, Page D-22, Image 98

About Evening star. [volume] (Washington, D.C.) 1854-1972

Image provided by: Library of Congress, Washington, DC

                
D-22
THE SUNDAY STAR. Washington, D. C.
SUNDAY. SEPTEMBER »l. t»M
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BUY IT AT {HECHy
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| C|< The Best Things in LIFE come from The Hecht Co.
■
E ••.and that naturally means Maiden form Bras
| i You—oir customers —our only BOSS at the Hecht Co. have told us over and over that you
S mm ■■T lb, ( want Maidenform bra#. That's why we stock them day in, day out, in wide selections for every
if v ’ figure type. Our 3 great Brassiere Shops at all 3 stores are ready now with all the Maidenforms
you seek to beautify your curves under your new fall dresses. A staff of expert fitters will guide
your selections, show you the newest models. For a “dream figure,” choose your Maidenform
“Twice-Over” Maidenform Bra in white, sizes 32-36-A, 32-38-B, 3240-C at 3.95. Other a
Maidenforms in a wide collection priced from 1.50 to 9.95. / \
Mrs. Ida Rosenthal, president of the Maid- . / \ .
enform Brassiere Company, says: “As Amer • / \ / TLI C \ rrk
ica’s l leading bra manufacturer, Maidenform it _ / \ / In T \
proud of its long and close association with / \ / \ mMt^'.i'm m
The Hecht Co., Washington's leading head- /GREAT STORES \ / I | P A I I MP* \
quarters for fine, brand-name merchandise, and \ IN THE /\ MF ( H I jßPjwill 111[|
with LIFE, America's leading weekly magth \ NATION’S / \ * * ™
sine.” \ CAPITAL / \ T TTO
“LIFE” SAYS: WHEN THE WORLD’S TOP RESOURCES AND AMERICA’S TOP MAOAZIHE TEAM UP WITH THE RATION’S TOP STORES ... \f \ CO. / \J
LIKE THE HECHT 00. IN WASHINOTON .. . CONSUMERS ALWAYS OET TOP (UAUTY AND VALUE FOR THEIR DOLLARS! \ /