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The New York herald. [volume] (New York, N.Y.) 1920-1924, March 22, 1921, Image 7

Image and text provided by Library of Congress, Washington, DC

Persistent link: https://chroniclingamerica.loc.gov/lccn/sn83045774/1921-03-22/ed-1/seq-7/

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Spring Comes Gently to
The Man's Shop
Atop the Lord & Taylor Store
There is a picture of Spring at the top of the Express
Elevators which it has taken many artists, in many
lands, to paint. The flower of the world's production in
men's Spring and Summer wear is on view?clothes for
town and clothes for country as harmoniously mingled
as at a fashionable rural church on Easter morning.
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WHERE the sun shines brightest in Fifth
Avenue, on the Murray Hill plateau ? the
spot where the step quickens and the head goes up
with a realization that it is the heart of the metrop
olis?both a revolution and a revelation in men's
outfitting have happened.
In an appropriate setting?the top floor of a great
mercantile establishment, known nationally for the
' architectural beauty of its building and for the cos
mopolitan character of its business?The Man's Shop has
achieved its unique success.
At the end of its first year it nas acquired a reputation,
which has extended even overseas, of being one of those world
institutions where men unyielding in their adherence to pro
priety may at all times find the simple, correct thing at the
manifestly correct price.
At Easter time The Man's Shop is of unusual interest, as the place
where, in a stop of a few moments, as one saunters along the Avenue, he
may secure his gloves of Mocha or buck or cape?the scarf which has
absorbed just enough of the Spring sunshine to be radiant without being
garish?the morning coat and striped trousers, and the lighter weight dinner
coat; needed, whether one is spending Easter week at home or is going away.
Afal si\
THROUGH all the Spring lists at The Mans Shop there is the vibrant
note of simplicity?omission of the trivial, and the stamp of smartness
which depends upon thoroughbred quality.
It begins with the soft felt hat and ends with the hoot. It is present in the glove and in
the walking stick. It characterizes the business suit and the slip-on made for The Man's
Shop by London tailors who have but recently learned the secret ot best American tailor
ing?now added to their swinging, English style.
You notice it in the blue suit of soft, lightweight cheviot or serge, with its silk sleeve
linings?the one general utility suit without which many a day next summer will seem a
failure. And equally in the suits ot checks and tweeds and plaids, of stripes and fine gray
and brown herringbones?a collection which will further the reputation already achieved
by The Man's Shop.
Young men's suits, too, which might have come from a young man's tailor in England
where such things are well understood.
In top coats the variety is as infinite as the needs ot the metropolitan public?from the
Asheville, of Biltmore homespun, sold exclusively by The Man's Shop, to a full collection
of tweeds, cheviots and coverts.
At the front among the country clothes are golf suits, two-piece or four, ot Scotch, English
or American sporting woolens, with golf caps, a profuse selection ot Scotch golf stockings
and the Tom Logan golf shoe?a complete coverage ot the subject.
One must take his own glimpse at the special Evening Clothes Room, under evening
lights; at the custom shirt room and the widespread display ot ready-to-wear shirts; at the
French, Italian, English and American siiks in the Easter neckwear.
He must see the shoe department, with its footwear for the street and the dance-floor,
the tennis court and the yacht's deck; the limitless assortments of hosiery, pajamas, hand
kerchiefs, knit jackets and waistcoats; the automobile department, with literally everything
for the chauffeur and many conveniences tor the owner.
Then he will have a fair conception ot The Man's Shop.
Lord & Taylor
38th Street FIFTH AVENUE 39th Street
The Man's Shop
Tenth Floor
Express Elevators
Without Stop

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