Arizona republican. [volume], November 14, 1917, BABBITT-POLSON EDITION, Page PAGE THIRTEEN, Image 13

About Arizona republican. [volume] (Phoenix, Ariz.) 1890-1930

Image provided by: Arizona State Library, Archives and Public Records; Phoenix, AZ

                
THE ARIZONA REPUBLICAN, "WEDNESDAY MORNING, NOVEMBER 14, 1917
Pierce-Arrow Trucks Develop New Business Everywhere
S
BIG IG1E
IS A SAVING
Noteworthy among the achievements
of the Pierce-Arrow motor trucks are
the many Instances where they have
developed new business for their own
ejs. The Pierce-Arrow motor trucks,
old In Phoenix and elsewhere by the
Babbitt-Poison company, have become
known throughout the United States as
the builders of business."
Information in the hands of Babbitt
Poison's salesmen, information gath
ered from local experience; and infor
mation obtained from other firms and
factories In other parts of the country,
how that time and again Pierce-Arrow
trucks, by the prompt and depend
able service have doubled and tripled
delivery radius and increased sales in
proportion.
One large firm commenting upon the
merits of the Pierce-Arrow trucks,
wrote:
"It has been our experience that in
the summer time horses slowed up the
delivery department, which compelled
MISS OTTIS BANKS
Head Stenographer, Babbitt-Poison Co.
III
1
0 ;
BabbittPofeoia
313
directing officials to divide their time
between normal Important work and
the petty cares of striving to force
horses to meet a rush condition and
keep delivery faculties up to selling
exigencies. Trucks have solved this
problem.
"As a result of reliability of service
a large amount of new business has
been gained in territory where it was
not possible for the company's horses
to visit s frequently."
The way the Pierce-Arrow, fleet
grows, is the title of another argument
presented by the Pierce-Arrow people.
makers of high class trucks as well as
high class motor passenger cars. This
argument continues:
"It is difficult to sell a large number
of motor trucks through price conces
sions, direct or indirect. It is a dif
ferent story to build up big fleets, sale
by sale, on the solid foundation of
operating results.
Pierce-Arrow Fleets
"This Is the way the Pierce-Arrow
fleets grow. They have grown because
they have helped the business they
serve to grow. All of them, including
the veterans of six years' service, which
have written their cost off the books,
axe still in satisfactory operation, to
day."
A large Philadelphia firm recently
compiled figures on the number of
trucks used there and their special
merits and demerits. The firm said
this about the Pierce-Arrow truck:
"So far as we know every Pierce
Arrow sold throughout the United
States is still in service. Mileages as
high as 150,000 are reported. Trucks
that have seen six years continuous
service are still operating efficiently
ana economically.
"No Pierce-Arrow truck has become
obsolete because no radical change In
design or construction has beea neces
sary.
As to Long Life
-roe long Ufa of these veteran
Pierce-Arrows Is directly attributable
to the fact that their original design
was correct. Their excellent condition
after years of service Is due to care
ful construction and to the flexible
frame that reduces vibration to a min
imum, even at the high rate of .speed
the Pierce-Arrow truck operates.
The Babbitt-Poison company from
Its own experience and from Informa
tion received from all parts of the
country has reached the conclusion
that the motor truck Is now In the
midst of Its greatest selling activity,
due chiefly to railroad car shortage,
and an appeal of the government that
the motor truck be used Instead of the
railroad. A paragraph from this ap-
PIER
K Central Ave.
BATTERY AND ELECTRICAL ROOM OF
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peal of the government follows:
The use of motor trucks for short
haul Is necessary to release freight
cars for long haul. Railroad car3
have been frequently used in cities
to transport goods only a few
blocka. In Europe today motor
trucks are used in many places for
all haulage under forty miles. Now
that our demand upon the railroads
is so great, no time is to be lost in
making use of the opportunities
presented by motor trucks.
Advices received by the Babbitt
Poison company from the east are that
the largest firms, using Pierce-Arrow
trucks, are making successfully and
regularly trips between the largest
cities, doing hauling that only a few
months ago was done wholly by the
railroads.
Cheaper Than Railroad
Stern Brothers, for Instance, are
making the run from New Tork to Al
bany and return, a distance of 348
miles. In actual running time of thirty
hours. This Is an average of 11' miles
an hour. The total cost. Including
everything, such as gasoline, oils,
chauffeur, hotels, etc., is $51.65. This,
1Some day you are going to modernize your trans-
portation system with motor trucks.
Sooner or later you must or fall behind the
times. Only you hesitate over the original invest-
ment.
And while you hesitate, your competitor's trucks
are running day and night, piling up profitable
mileage, reaching out after the long range busi
ness you ought to share.
Can you afford to wait? -
on one trip, was $26.35 cheaper than
the charges would have been had the
shipment been made by freight. The
time saving was anywhere from three
days to a week.
On a 415-mile trip from New Bruns
wick, N. J., to Troy, N. a 6-ton
Pierce-Arrow truck averaged 6 miles
per gallon of gasoline and 11 miles
an hour running time
A 2-ton Pierce-Arrow truck, running
to Narberth, near Philadelphia, aver
aged 5.8 miles per gallon of gasoline,,
despite the fact it had to go through
an average of six inches of snow the
whole distance.
The Crew Silk Finishing & Piece
Dye fvorks, of Paterson, N. J., runs its
5-ton Pierce-Arrow truck from Pateri
son to New York every day, averaging
about fifty miles. . v.
The Babbitt-Poison company has
been advised that a Pierce-Arrow truck
owned by F. S. Koons, on five days a
week averages 100 miles a day, hauling
cigars and stockings between Boyer
town and Philadelphia. It Is loaded
both ways, and very seldom goes Into
the garage empty, a jack being put un
H
SERVICE DEPOT
der the rear when it is left loaded over
night
A feature In the argument in favor
of truck haulage as against freight is
that It is much quicker. It has been
proved to be much cheaper and more
satisfactory in every way, according to
the best advices obtainable by the Babbitt-Poison
company. It is the opinion
of transportation experts that freight
congestion will steadily get worse as
troops and war munitions are being
moved.
"There Is a special argument for the
Pierce-Arrow truck In this long dis
tance work," says George M. Graham,
assistant commercial manager for the
factory. "Its speed will enable it to
cover greater distance in shorter time
than any other truok, and the flexible
frame construction especially suits it
to withstand the shock of hard road
work."
The load on a Troy trailer Is prac
tically pulled out of the air, instead of
from a dead stop, and all jars to the
motor of the truck are eliminated.
CKS
Com
O. E. Pape Sells Marmon
One of the prominent figures In
the personnel of the Babbltt-Polson
company is O. E. Pape. He has
charge of the Marmon scales here
and is manager of the Marmon
Sales company of Tucson. Mr.
Pape says that the Marmon car has
I tfre best representation throughout
the state with the Babbitt-Poison
company.
-
The Arizona State fair Is of more
value to 'the Babbitt-Poison company
than a national automobile show. To
the state fair people come from remote
sections to seriously inspect the vari
ous lines of automobiles with a view to
buying. People go usually to the au
tomobile show simply to look around
and dress up.
wsmm
W Vd wt-v
R. W, HULL
Salesman, Babbitt-Poison Co.
-
Right Hand Man
C. W. Woodbury, assistant man
ager of the Babbitt-Poison com
pany in" PhoRiiix, became associated
with this company about a year
ago. He has been in the automo
bile business for eight years, in Bos
ton, Worcester and Providence be
fore coming to Phoenix. In the
east he was connected with the
Packard Motor company.
I
w
pamy
Phone
125 INCREASE SEE
UBKTO
RE-
The Holbrook establishment of Bab
bitt Brothers, where a large wholesale
mercantile busines sis done, is expect-
ing an Increase in its business this R
year of 125 per cent over that of lastiv j
year. . ;
The Holbrook store was established J
in January, 1915, in an old frame build- .
ing. The Babbitt policy of meeting all
demands of the community soon in r-J
duced this business to grow. It has
grown so rapidly in fact that the Hol
brook establishment has just recently
enlarged into a modern structure, and
during December a year ago a second
addition was made to the original
building.
The growth of the Babbitt Brothers
at Holbrook has been both rapid and
steady. The management writing a
few days ago said: I
"We commenced operating here .in
an old frame building in January of
1915, and our business has been in
creasing right along. If our Increase
in business continues for the balance
of the year as it has in the past nine '
months, we will show an increase over
last year of approximately 125 per
cent.''
t r 'i
liiiiipiiiiiiiii
J. G. McGINNES
Bookkeeper, Babbitt-Poison Co.
1450