Arizona republican. [volume], October 19, 1920, Section Two, Page PAGE THREE, Image 11

About Arizona republican. [volume] (Phoenix, Ariz.) 1890-1930

Image provided by: Arizona State Library, Archives and Public Records; Phoenix, AZ

                
Two)
PAGE THREE
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THE ARIZONA REPUBLICAN, TUESDAY MORNING, OCTOBER 19, 1920.
Progress
Fa
m
lED LABOR
SAVERS OPERATE
..-BELGIAN FAR1S
America haa found a blr market for
Ita product In Blium. Thin H par
ticularly tru of electrical appliance,
uch as electric wahra, heating appll
noes, gtorase batttrir and wiring de
1 The recent commercial exhibition at
Ftrusnfla park, near th palace of Kins
Allien, man a upectal feature or a
dlnplay of the appliances. The king
htmself took a keen Interest In tlila
display and epent much time In In
ppectlnc the aection devoted to Amer
' lean electrical wares.
f An orxanlzatlon whoae chief work Is
f the development of the country'a utlll
tlea selected the wares that were shown
from among th producta of leading
manufacturers of Lurope and America
This organization, the Roctete d Klec
trlcitle et de Mecaninue la playlna; i
lead ins; part In the valiant struggle
Belgium la making to get back to Us
pre-war prosperity.
Factorlea and farms are being re
stored rapidly In Belgium, but not on
their pre-war basis. All agree that the
restcratlon should be on a more effi
cient bosle than ever before attained
so several of the larger farms In areas
devaatated during the war have been
equipped with complete sets of Amer
can labor-saving appliances.
IMPROPER 1MB
C T
GREATER Til WAR
During the 12 rronths the United
states army were In the recent war,
400,000 casualties were sustained; this
Includes dead and wounded In battles
on land, casualties at sea, sickness,
accidents of all kinds. This was at
the rate of 250,000 per year. In this
connection witness what II. E. Simp
son of the Travelers' Insurance com
pany says:
"During a one-year period in this
country the number of accidents due
to Improper or Inadequate lighting ex
ceeds the yearly rate of our war cas
ualties."
Think of the intense interest every
one felt when the war casualty lists
were beiruc published, and yet here is
a larger fist every year, a list which
can be reduced and almost. If not en
tirely, eliminated by proper illumina
tion. The time lost by the men in
jured through defective lighting equals
the services of 108.000 men as produc
ers for a year. That number of men
could mine 130.000 tons of coal in a
year, and only 10,000 tons would be
necessary to provide them with ade
quate lighting 20 hours a day through
out the year.
All former service men, disabled
through wounds or diseases, are to be
placed within a year In hospitals owned
and controlled by the government.
, 4
1 1
i' 1
I .-'fan- K
wMMf )
RECORD
UUJ
OFMHffi
mi ami
BICB01SR0I
BY ELECTRICAL
'S
The continued activity and prosper
ity of the electrical industry is evi
denced by the volume of business re
ported by the Western i-lectrlc com
pany, whose sales are running at a
higher rate than at any other period in
the company's history. For eignt
months of the Current year its domestic
billings showed a total volume of $119,-
500,000 indicating domestic sales for
the year of approximately $190,000,000.
This does not include its export busi
ness from America nor sales of ita for
eign affiliated companies. The export
and foreign business will probably
reach a volume of $33,000,000 bringing
the total business up to more than
$123,000,000 for the year.
The domestic sales will exceed the
1919 business by over $80,000,000 and
are gTeatly In excess of the company's
largest previous year, 1917, when do
mestlc billings amounted to $142,
000.000.
This is especially worthy of note
when it is considered that in 1917 the
sales were materially affected by the
heavy buying of the United Mates
government, while in the present year
the business is in all lines of the com
pany's activities and in all sections of
the country. This is true not only with
respect to telephone apparatus but is
especially marked in such labor saving
devices as washing machines, sewing
machines, vacuum cleaners and also in
farm power and light plants
That the enlarging demand is not of
a temporary character is indicated by
the recfcnf Increase of unfilled orders
on the company's books from $47,400,
000 on January 1 to over $85,000,000
oh September 1. deliveries in many
instances being scheduled for 1921 and
1922.
The company's officials state that
the sales would have been much larger
had it not been for difficulties ex
perienced in the supply of raw mate
rials, delays in trapsportation and
Rhortage of labor. The effect of this
on the company's business, can be more
readily appreciated when it is consid
ered that its purchases of metals and
other raw products for manufacturing
purposes call for the us of 100,000.000
pounds of lead a year; 18.000,000
pounds of steel; 75,000.000 pounds of
Conner. 10.000,000 pounds of brass.
1.000,000 pounds of tin and large quan
tities of many other materials
The company's manufacturing: plant
nt Hawthorne (near Chicago) has been
greatly enlarged and further addition derful Winj0w display and
Fir. Fanner !
Are you going to profit by what has happened
to many of your neighbors or possibly to yourself by
planting all your acreage to one long season crop? .
In other words are you going to put all your eggs
in one basket? ,
MR. FARMER 1 Can you pay $600 to $1000 an
acre for land and plant a crop of anything but long
staple cotton in this state that will bring you good
interest on your money and you must sell for 75c to
get by.
MR. FARMER! We can sell you land for from
$200 to $250 per acre that will raise Egyptian long
staple cotton that should average 3-4 bale to the acre.
You can grow alfalfa and get from 6 to 7 cut
tings per year and an average of from 1 ton to 1
tons to the cutting, this selling in the field at $30 per
ton.
You can grow corn, so farmers from corn states
tell us, as good as any state in the union. (
These are a few reasons why so many Salt River
Valley farmers boost the project. They are making
good and there are many things we can tell you and
gladly that will interest you.
If you are a real farmer you will make good on
our farms.
Our terms are 25 down, 10 the next year,
giving the farmer a chance to put most of his profit
in improvements, 15 next year, 25 the third
year, and 25 the fourth year, with interest at 6
on deferred payments. ,
are now being made to it. The number
of employes on August 31 was 33.231,
the greatest In the history of the com
pany,
The export and foreign business Is
a:so expanding steadily, ine rsew
York office has recently announced the
organization of a new company in the
.'.rgrentlne to take care of the telephone
iequlrements cif the countuies n the
southern part of South America. The
Canadian branches have substantially
Increased the volume of their business
! over previous years. The company s
factories in Antwerp and London are
both running to full capacity, the Lon-
I don f.Trtory turning out a larger vol
ume of material than in the pre-war
days. The Antwerp factory, which was
in control of the (iermans during the
war and has since had to be completely
rehabilitated is now gaining rapidly
and FhoulJ reach the pre-war rate of
production by the end of the year,
The Italian business has lately suf
fered, in common with other Italian In
idustries. by reason of the labor trou
bles, but these seem to be in process
I of patisfactory adjustment. A sera-
rat company has recently been organ
ized in Norway to care for. the Increas
ing . Scandinavian business. The
branches In Australia. Japan and
China, arc all running at a satisfactory
rate.
While the company's business !n this
conntrv and in Its many foreign
branches throughout the world has ex
panded considerably In 19;n. the pres
ent Indications are for still further
growth In 1921. v
o-
TO THE GIANT CACTUS
Still sentinel of the desert,
Thou proud defender of dreary
btrctchce vast.
What secrets dost thou hold within
thy fitted breast?
Alone, aloof thou standest. Ignoring
sun and drought;
But what of the eager passers by that
. come
Intent to win from thee thy desert
home?
For lo, they seek its gifts of health
and wealth.
IxHm on. but thou Shalt loom In vain
Before that faith, age old, tfcat can the
mountains move.
A Newcomer.
o
A collar with polsqn syringes has
been invented for sheep as a protec
tion against the sheep-killing coyote
Window chopping on Fifth avenue,
New York, reveals the ract that dis
play managers have taken more than a
tew notes from the notebook of the
modern theatrical producer. The show
window is like a little stage and the
display man regards himself as a
scenic artist and emulates the meth
ods of the stage manager, in display
ing merchandise.
Consider the windows of the big
stores, how artfully they are nghtea:
The display man is surely following
in the footsteps of the theatrical man
who carefully conceals his source of
illumination. On the stage the mech
anism of the lighting, the foot lights,
border lights, flood and spot lamps are
always masked or hidden from view.
Similarly the mechanism of modern
window lighting is often concealed
from view the way foot lights are con
cealed.
In the corner of one well known
store on the avenue, regular foot
lights are used very effectively with
color screens to bring out certain
color effects. These effects are ob
tained by the use of gelatine screens
of different colors placed over the
apertures of the standard show win
dow reflectors. For example, here is a
window with a single exhibit, a bird
with beautiful plumage naturally en
dowed with beautiful colors. How shall
these natural color effects be brought
out to best advantage? By means of
modern color lighting.
The single exhibit is a gigantic pea
cock with outspread, Iridescent tail. On
the softly carpeted floor of the win
dow are several handsome fans made
of peacock feathers. The handsome
bird is specially lighted. Overhead at
one corner of the window is a stan
dard incandescent stage spotlight so
focussed that the tall of the bird is in
the circle of the special illumination
There is a low intensity of bl te illum
ination from foot lights, the regular
lights being turned off. The comblna
tion is very Impressive and a crowd
gathers and marvels at the beautiful
effect without fully realizing that It Is
the special electric lighting that makes
the exhibit so impressive.
Here is another window with a lamp
display. These lamps are very hand
some with silken shades and stan
dards of Chinese porcelains of differ
ent colors. Such a display demands a
handsome background and harmonious
surroundings. Here the background is
distinctly oriental. The lamps are all
mounted on tabourets of parved or In
laid wood while on the floor are beau
tiful Chinese brocades. It is a won-
at nigni
It doubly
WIRING your home Is no easy
task if it is done care
fully and in a way that
will guarantee no short circuits
and no fires in years to come. For
incomparable workmanship, phone
1509.
Walker Electric Co.
Phone 1509
241 West Adam.
raspd Tin mnr than electric light
rates, grocery bills would be the same
as in 1910, If the coal mil naa gone
up no more than the gas rates, we
wuld be paying some $3.75 for coal in
stead of the price it has jumped to
today.
If the city taxes had gone up no
roore than the rate of car fare, the city
tax would be about 40 per cent higher
than 10 years ago tnstead of 140 per
cent higher.
In fairness to public utilities, there
Is little sense and scant justice in ig
noring the conditions under which the
utilities must operate to serve the pub
lic satisfactorily.
The cloth of the turban ranges from
20 to 40 feet in length.
F. F. CLARK
FRED D. PERRY
ELECTRICAL SPECIALISTS
WIRING REPAIRING
MOTOR' WORK
FIXTURES
RATE INCREASES
OF INTEREST TD
iL
GENER
A correspondent asks: "What is
that a man will complacently pay an
increased cost of $50 a 1000 for his
cigars, but raise a young cyclone
against an increase of 1 per cent per
1000 for the, matches to light these
cigars?" We assume that this inquiry
takes one into certain elements of pay
chology. Certainly it is a peculiarity
of the public jnind today.
Th naurn hasn't gotten back to
earth yet. Most of us are still up in
the air. The phenomenon of the chap
who complains about his matches is
akin, no doubt, to the attitude of the
public, which turns its face from utility
rate Increases, although the prices of
other necessities keep on increasing.
If. general household costs had in
Electrical Wiring & Fixture Co.
Phone 1498
40 South Fourth Ave.
Electric Lighting
FIXTURES
For Home and Office
Large Stock of '
f MOTORS
From 1-8 to 60 h. p.
APPLIANCES
MAZDA LIGHTS
GENERAL REPAIRING
Hoeppner Electric & Machine Co.
1 South Central
Phone 799
the special lighting makes
attractive.
Artificial light is one of the best
means at the; disposal oi oom sis
manager and dismay- manager, al
though the former has realized and
used it to better advantage than the
latter, but the display manager of the
modern city f tore has not been slow to
make use of some of the effects whtuh
are so impressive on the eta?e today.
While the Etase manager has living
figures to illuminate, the diFplay man
ager has wax figures, so he studies the
effect of direction of light from over
head, the shadows are harsh and con
trasting, while illuminated from a
semi-diffused light overhead and In
front, the shadows are soft and nat
ural. The predominating light is reg
ulated accordingly. , ,
- o
ONE EDITOR'S REWARD
After Edward Bok had won fame as
an editor, he tells this story of his re
ward.
One day on his way to New York
he found himself sitting in a sleeping
car t ection opposite a woman and her '
daughter.
"The mother was looking at the land
scape when suddenly she commented:
" 'There are some of those ugly ad
vertising signs that Mr. Bok says are
such a defacement to the landscape. I
never noticed them before, but he is
right, and I am going to write and tell
him so.'
" 'Oh. mamma don't,' said the girl.
'That man Is pampered enough by
women. Don't make him worse. Ethel
says he is now the vainest man in
America.' " (From a Scribner Bulle
tin.)
500,000 HOUSEWIVES ARE USING
Sold for Cash
or on Small
Monthly Payments
jr - --.Hi....
Washday ceases to
.be a problem when
you use a Thor.
ELECTRIC WASHING MACHINES. Why Not You?
' NEW STATE ELECTRIC SUPPLY & FIXTURE CO.
Phone 4436 - , 214 W. Washington St.
Be
frank
do you like to crank
your phonograph?
l ucsoo arms
ales. Compaey
FRED REDINGER, Local Mgr.
32 North First Ave. Upstairs Phone 796
Rick Burrows Tucson Office James E. McDonald
Sales Mgr. 86 East Bdwy. General Myr.
jiemier
Electric
Cleaners
Leads them
all. We will
demonstrate at
anytime, at any
place m against
any cleaner
made. Price
$49.00
$5 per month
San Francisco Electric
Appliance Co.
. 331 W. Washington St.
Pheae 124
8. A- LtNDLEY,
1
f A
x
Table Lamps
Floor Lamps
Shades
Artistic
Electric Lighting
Fixtures
E. THOMA
119 W. Monroe St.
a
You should know about
Music
The Fairy"
An All Electry! Phonograph-Lamp
41
Fairy plays all records plays all records well. Fairy is
electrically driven by the famous Universal Motor? operating on
any current direct or alternating.
By adjusting a small, convenient little lever the speed of the
motor may be increased or diminished at will.
Touch Fairy's Magic Ring electricity does the rest.
As for tone come in and hear it Fairy's many superiorities
are easily seen.
Light
The lamp is a thing of beauty. It is equipped with a large,
handsome silk shade, each one a different color combination,
enabling you to buy a lamp which harmonizes nicely with your
other home furniture. ' f
The body of the lamp is made of spun copper and may be
had in your choice of six different finishes.
See Fairy in our windows
Come in and hear Fairy play.
THE HOME APPLIANCE CO.
THE BLUE BIRD STORE
37 West Adams
Telephone 3289
J.