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r. UrBWSnTfUm . - "tlm& N-. Where A P (j r fi I I kl 4 i :M. - v. I fr--'.S U H M &, flfti JBK x5a ?& .$ lffMk' 2S isiseisisis How tke $610,000 GatkereabyNewYorks Greatest and Most Worthy War Cnarity Has Fed tke Fatkerless Babies, Brougkt Light-to tke Blind and Paved tke Way for tke Far Reacting Work of tke National Allied Relief, Committee and tke Frenck Heroes Lafayette Memorial Fund HERO LAND, the great Allied bazaar, held at the Grand Central Palaoe New York, a little less than a rear ago, netted $610,466.36 for the relief of the soldiers and the civilian population of the nations standing with the United' States In the world war. The final statement of the auditors Marwlck, Mitchell, Peat ft Co. now finally completed, show this amazing outcome of the undertaking. Every dollar of this Tast sum went actu ally to the cause of relief. The committees that were allotted the money and the work that has been done with It are detailed elsewhere on this page, which also gives the remarkable story ot how Hero Land overcame obstacles and achieved what Is probably a world record for good accom plished by a single charitable entertain ment For weeks before the cztzs sight, Thlch was on Saturday, November 21. lead ng men and women ot New York, officials r the Allied Governments stationed In the nited States, and hundreds of others had ' en working and planning for the sue ss of the enterprise, which was to show merica's generosity and America's ardent vmpatby with all her allies. But despite these favorable auspices, despite the fact that the highest officials of France, Great Britain, Italy, Belgium and the other Allied nations, were keenly interested In the success of Hero Land; that the wife of the President of the United States was an honorary patron, and that, among others who had conferred this dis tinction, were the French High Commis sioner, M. Tardiec; Arthur James Balfour, he British Foreign Minister; the French Minister ot State; and the Ambassadors of Great Britain, France. Italy. Japan, the Belgian Minister, the Governor of New York State, the Mayor of New York City, and many other celebrities, Hero Land was compelled to surmount unexpected ob stacles that made its road by no means a smooth and easy one. Sordid, avaricious and unscrupulous per sons, knowing of the unselfish labor, the unstinted effort and the considerable money which had been contributed to launch Hero Land, sought to take ad vantage of the wide attention the venture had called forth and managed to secure he names ot persons of undoubted probity and good Intention to stand behind what was known as the Army and Navy Bazaar anJ which was held at the Grand Central Palace almost Immediately preceding Hero Land. As has already been told In the Hearst papers, the Army and Navy Bazaar proved not only a lamentable fiasco, but it landed its professional pro motors In ihe arms of the law? The men and women Interested in Hero Land were lonerlcss to prevent the Army and Navy Bazaar from taking place, although the srandal to result was clearly foreseen by them and ample warning of what might be expected was given. The spurious bazaar was held and New ork reeked of the scandal, the tale of which spread throughout the country md put a damper upon legitimate and honest war relief efforts which it has taken months to overcome Nearl) $70,000 were the receipts which passed through the hands of the promoters of this dishonest enterprise; about $700 was all that found its way to charity. In the face of this thunderbolt, descend ing from a clear sky. just before Hero Land opened its doors, that Allied war effort was enabled to net more than $600.- 000 for actual relief work, after paying all f its expenses, as shown In the final state ment of the auditors of Hero Land, Mar- ek. Mitchell, Peat & Co, only now com ''el Such an achievement forms an almost unprecedented testimonial of pub lic confidence to those responsible for the undertaking and to the resourcefulness offii lncy and energy which they them -eics displayed. It was the personal element which enabled Hero Land to overcome Its irfi'-iiltles. Unlike other undertakings of h" kind, te men and women upon Its management committee really managed. 1 hey gave to their personal time and de totlon to the cause, and their names form what might be regarded as almost a roster of the prinicipal and contrlling elements in the social and charitable life of the tlty The treasurer, who was treasurer In fact as well as in name, was Charles H. Sabin, president of the Guaranty Trust Company of New York, whose clerks and account ants themselves handled the flood of cash that poured in a steady stream through Un box offices and over the counters of the various booth and exhibits, from Hero 2 mi i SSHis XHRlnVHH' iTTwfWnlfWMisisisisisB B ? MKA aiSiSiSK?(3iSELjisBiSisHK XtL. ' BsflHiSiSiSH t ' 'i .lliKBHBiiSiSH .SSSSVT 3k- SSiSiSiSH HisisisisKfHWisKHiKKHBiisisisisKi' n tKBHisHis&sisisisH iisH!v - isisisisH KwBfliHHiBaU "a ssHJBSvsQsSBflHH sssisisBPf sssisisisisisisisH miSisV . 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Sabin, President ot the Gntranty TruitCo., Treunrer of Hero Lend, in Fett at WeU as in rieme Land's openelng until Its close, more than a fornlght later. Others who served on the management committee, or who were prominent as chairmen of sub-committees, included Felix M. Warburg, member ot Kuhn, Loeb & Co. and head ot the great Jewish War Relief Committees that have collected more than $20,000,000; Mrs. Harry Payne Whitney, Mrs. Glfford Plnchot. Frank Crownlnshleld. H J. Whlgham, Mrs. Daniel Guggenheim, William Adams Delano, Mrs. William Astor Chanter, Mrs. Charles Dana Gibson, Mrs. Walter E. Maynard, Mrs. Payne Whitney, Mme. G. E. Poccardi, wire ot the Italian Consul-General in New Tork; Johu--MoifAt, who was,the executive chairman of the management committee and whose genius tor organization was largely responsible for the success achieved, and many others of equal prom inence too numerous here to record. Hero Land proved itself to be, in deed, the antithesis ot that brood of war charities ot which the Army and Navy Bazaar was so conspicuous an example. The figures tell (he story and constitute an unequalled record. For not only did the committees partici pating in Ute undertaking receive 100. per cent of the receipts each took In for their actual war relict work, but, by the surplus from admissions and general receipts of 122,930.98 over the expenses, the total paid to participating committees actually amounted to 103 per cent ot their own. In take. The net receipts, which were dis tributed to these committees, amounted In all to 3610,466.36, from which payment was apportioned as follows: A. B. F P Permanent Blind War Fund, S4.042.36. Aide Civile Beige, 12.016 74; Aide for Destitute Belgian Women and Children, $4,773.01; American Ambulance in Russia, $1,237.08. American Committee for Armenian and Syrian Relief. $7,878.11; American Committee for Training In Suit able Trades the Maimed Soldiers of France, $2,412 72; American Committee British Red Cross, $412.50; American De fense Society, $638.55; American Friends of Russian Prisoners ot War, $3.429 35, American Fund for Belgian Maimed $972.31; Amerlf-an Fund for French Wounded, $14,122 21; American Godmoth. era League $.", m:2 21 ; American Recruit ing Booth, $112 2.-i, American Rod Cnns, $7.5"9G2. American Red Star Animal Re lief, $1.095 42; American Students ot Ecole des Beaux Arts. $2 932 00, Amerlcin Swiss Committee. $3,218.25; American Women's Hospital. $1,443 S9; Amprlcan Fund for Jewish War Relief Joint Distribution Com. mittee, $5:,314.3fi; Appui Aux Artistes, Beige Foyer, $5,S2S10; Army Girlb' Trans port Tobacco Fund. $1 U3.2't, Authors' League Fund, $4.3!3.CG; Belgian Children's Milk Fund. $1,795 97; Bflghn Prisoners In Germany. $36,332 27, Blind and Crippled Relief. $987.57; Blue Cros Fund, $2,562 CO; British American War Relief. $1.2SS79, Brltls-h War Relief Association. $5,698 16; British War Exhibits. $50.640 49 Camp Upton Communit Hall Commit tee. $100 50; Canadian lg Cabin. $, 857.15; Canadian War Pictures, $3,021 50; Cardinal Mercier Fund, $3,713 80; Com mittee for Men Blinded in Battle, $5,90 07; Commission for Relief In Belgium. -$2,-896.49; Comforts Committee of the Navy League. $3,311.98; Durjea War Relief. $3,250.45; Edith Wharton's War Charities In France, $8,445; EnUslelgh Palace Hos pital, $6,625.73; Fatherless Children of France, $4.996 84. Food for Frame Fund, $1,711.96; Food Research laboratory, $27; Franco-American Committee for the Pro tection of the Children of the Frontier, $3,078.25; France Reborn, $2,367 23; Franco-American Gift Hospital. $4,931 95; French War Exhibits, $4,503.61; French Actors' Fund, $1,499.30; French Bureau, $4,272.27; French Heroes lfayette Me morial Fnnd Inc.. $36,675.28; French Tuberculosis War Vktms' Fund. $9,753 3: Franch League In America, $349.86; Hali fax Relief Committee, $92 000 Imperial Order Daughters of the British Empire, $2,106.09; Italian Red Cross and War Relief, $41 991 26: Junior American Guard ,$23 20, Junior Patriots of America. $4,098.20; Lady Johnston's Hospital, $2, 440.23; Lafayette Fund, $2,267.23; La i - - tsBBBEBBBBBBksBBBBBBBBBBBBBBBBBBBBV i . ." waim- i us- " - - ' . i lisDBRislslsisisisisisisHl ra&iSwfc" - .wSisisHlisisistisW issisHHHE hAl. ijrr?r " sHKsVTHiflisisvSssBssKiiiVv QSLA HBr L i fTjPji i T j f w ffrVt wr 4 A-BT-iiisisisisisH . 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IsBBBBBBHlBBHsKdAt.BBH e:tl:- Vt.,l J TI B-,- t .''BBBBSBBBBBBVSBBHeBBBF aBal ' ' Paquct de Soldat, $5,807.08; Les Gene de Lettrea. tl.0ti.S0: I.n Bon Glte. 11.540.33: Le Betn Eire dtt Blesse, $1,62830; Llthu- anlan Central War Relief. .$2,913.22; T Lord Charles.Beres- I ford Fund, $400; London Motor Transport " Volun- -untoers, $400; L'Unlon des Arts, . $2,449.73; Maison Beautait, $117.67; Mayralr War Re llef $2,447, Mercy Committee ot New Jersey. $1,098.41; Militia ot Mercy, $,303.63 r-MUllcent Sutherland Am bulance, $5 031 52; National Al lied Relied Com mittee, Inc.. $8,556. 28; National Booth Comforts Commit tee of Navy League, $1,874.87; National League for Wo man's Sen Ice, $8, 827.28; National Plant, Flower and Fruit Guild, $2,452. 15; National Secur ity League, 182.97; National Special Aid, $1,288.32; Navy Club, $1,244. 09; Navy Recruit ing. $77 05; Navy Relief. $44.90; Needlework Guild of America, $G9G78, New York Surgical Dressing Committee. $4,58 .73 Polish Reconstruction Committee. $5 541. 63; Polish Victims Relief Fund. $1,933.27; Queen of the Belgians. $4.43210: Rainbow Division Welfare Association, $308.27; Re lief in Russia, $2,313.34; Rumanian Relief Committee, $1,132.40; Serbian Aid Fund. $1.827 89; Serbian Relief Committee, $3,514.ie; Shamrock Fund, $2,067.53; Spe cial Fund. Miss O'Connor, $501; Stage Women's War Relier, $7,634.78;' Stotosbury (Mrs.) Naval Exhibit, $2,159.63; Trench Comfort Packets Committee. $3,720.34; Vacation War Relief, $400; Venetian Fund. $90124: Vcstlarle des Blesses, $1,053.S5; Volunteer Hospital Social Ser Ue. $4,952 66. War Babies Cradle, $5,339. :2; Women's Auxiliary for Navy Relief. $308 02; Women's Musical Alliance, $3,675 K5, Women's National Health Association of Ireland. $3,606 26, Women's Naval Ser ice, $3.720 89; total. $610.4fiC36. Governor Charles 8. Whitman, of New York, nnd District Attorney Swann con tributed largely to the success of Hero 1-and and did much to overcome the evil effects resulting from tho Array and Navy Bazaar. The Governor attended on the opening night and said, before the thou sands of persons who crowded tho great lallroom, " bespeak the support, the aid, the contributions of the people of this city nnd this State." District Attorney 8wann Issued a formal statement. In which ho de clared his roniplete confidence in the un dertaking, although he was at the ttmo en gaged in the prosecution or those guilty of breach of trust in connection with the Army and Navy Bazaar. Appreciation in tho form ot striking tributes to what Hero I-and accom plished were evoked, among others, from tho late Sir Cecil Sprlne-Rlce, former British Ambassador to tho United States, and from Jules Jusserand. French Ambas sador to the United States. The latter, writing to Mr. Moffat, said: "I can only renew the thanks I pre viously offered for the sums allotted by 'Morn Land' to a number of very useful French war works. I am, as well as my compatriots, full of gratitude for the help thus pro!ded by Inexhaustible American generosity. Hero Land stemed to be alo Fairy Land; a good omen, to be sure, when heroes and fairies work together." From Count V. Macchi dl Cellere, the Italian Ambassador, and from E. de Car tier, Belgian Minister to the United States, aim- similar expressions. M De earner saing. "Hero Land was indetd an impor tant and far-reaching work, for not only Copyright l'JIs by Star Company m iiiuuwr ma tnnt Children Before the Eye of Father and LiltU Cub,. Who Were Slightly Wounded 1ftOeAvrOOD ft lWfW06 .V 1 i h ?' i nam iissassiaTiisiliEsWasW1 IHsl 'I'll IIIH'Pill" IMMaMsMIMl I I i il"iiW iii i adi II ita ' ' ! Ill llll IIB III II MM I 1 SZ& w J PwSBldillWliMBHBBBBB&iB I kaaaaK f " it LttHfaliiiBfLlmaaBllEtslllllIwi JD ' 'iVwPVl. KT aslllllllBsllllllll& slllllllllllllllllllllllllllllllllllllllHJ .slV iWtHMsMWBMlsttiaSgl. TesilllllllllllllllllllHlsl "7 'FslJHslslsiiiiiiiiiiiiiiiiiiHlsiiiiiiiiiiiiiiHsiiHsVW J , 7BB t . rM ilP YS .asliiiiiiiiiiiiiiiW Lt-'fl (fsifcW aiiiiiiiHlvl Jll!g3mKmSKm MJaBasllllls IB I'lsttllK-slsllllllllIBB i&Q.9SBlmMr 51. IsbKw iJjHH J SB'aKBiiiiK 'pfaaw ,y-jwgBWsT ' ltKJB?s MBfsV 9KtB!illB t aVlf'--ev. " f . ! Bil4BlBlSK sBSSSaSBI m f fsv'r J - ' r " fM eBsI3sBjbiIIIH) i i The American Red Cross Tea Garden at Hero Land Separating the Wheat from the Chaff of To-das Philanthropy, By District Attorney Edward Swann, of New York THE Hearst newspapers hare consist ently sought, through the publica tion ot this series ot articles rela tive to the hundreds ot war relief activi ties (hat have occupied the attention, and have drawn from the purses of generous Americans, to point out those undertak ings which hare not merited the confi dence of the public and which have been loosely and Irresponsibly conducted. . In some Instances, notably In the cafe of the Array nnd Navy Bazaar, there was flag rant dlhonesty. As District Attorney of New York I Ii3vi' co-operated In this effort, which has been highly successful In eradicating dis honest) and Incompetence. The fact that many war relief enterprlzes have not been properly managed should not servo to ob scure nor to check the support ot und flow of contributions to those thoroughly praise worthy undertakings, which have done so much to assuage the sufferings of count less thousands In France. In Belgium, in Italy and elsewhere In Europe, where the did it bring Immediate results in large gifts to many deserving war charities, but It quickened Interest on every side for this splendid cause, and much help offered Mice then may be traced directly to Us Influence" The work of the League of tho AlUe. under whose auspices Hero Land was held, has been continued by the National Allied Relief Committee, Inc., and from tho Frenrh Heroes Fund, which was among the wont important factors of Hero Land, has emerged the French Heroes Lafnyetlc Memorial Fund. Inc. both of these organizations retaining the Interest and actho suport of the same people, who figured conspicuously in the management of the great bazaar In addition to all these interests anil .ictivitles the National Allied Relief Com nittce, from Its headquarters at No. 2 West Forty-fifth strpot. New York Citv. issues special appeals and makes special collec tions tn the continually arising emergi n c its growing out of the war During the present jcar more than one and a quarter million dollars has been contributed to the National Allied Relief Committee and the French Heroes Iifay ette Memorial Fund at an expense of Iss than elsht cents on the dollar collected. 8Ince the commencement of the war (Jreat Britain Rights Reserved agMHV Moloch ot war has breathed death, disease and destruction. The Hearst papers in this article, there fore, will tell of what may possibly .be re garded as the most notable ot single war relief entertainments. Hero Land, the final returns from which have Just been made public and. show net proceeds to recog nized war relief charities of more than $600,000, as a result ot this bazaar. The article also tells ot the work ot the Na tional Allied Relief Committee, that gives financial support to a score ot worthy or ganizations active abroad, and the French Heroes' Lafayette Memorial Fund. Inc. These may be said to be the outgrowth of Hero Land, and the aid they give Is very largely in the hands ot the same men and women ot standing and reputation who were responsible for the success of that Allied war spectacle, which Just a year ego, at the Grand Central Palace, New York City, focused the attention of the metropolis and was talked of all over America, Its very name proving an in spiration and a slogan. more than thirty million dollars have been raised by these two organizations and their various co-operating relief commit tees at a very low cost. Upon the directorate of the National Allied Relief Committee as. to-day consti tuted appear such names as Edwin G. Mer rill, chairman, who is vice-president of the Central Trust Company; Norman Hapgood, James Marwfck. William W. Milter, Gov ernor Charles S. Whitman. Frederic R. Coudert. I. Tucker Burr, Augustus W Kel tey, Dr Katherlne Bement Davis, James A. Blair. Jr., and Finley J. Shepard. Tho .honorary patrons Include Viscount Read- ing. British Ambassador to the United States; County V. Macchi dl Cellere, Ital ian Vmbassador; His Excellency E. do Carticr, the Belgian Minister to the United States, and Dr Charles W. Eliot, president emeritus of Harvard. The depositories are Blair & Co. and Lee Higginson & Co. Such results, almost unprecedented in the field or relief work or, indeed, of charitable work of any kind, have been ac complished through the use of modern business methods such as are to be found in the office of any up-to-date and thor oughly American business house. Ma chinery has taken the place of skilled labor, at an enormous saving. The or ganization of many small committees un- 'fAOi ea Mrs. Waiiam Aitor Chanter, President of the Frfeeh HerOM Lafayctta Memorial Fond. (And Below) John Maefat, Execu-rva Chairman of the Management Com mittee of Hero Land and Active Head of the French Heroes Fond and the National Allied Relief Cowsaittee. Active In Relief Work Since 1914 der one roof has done away with the dupli cation of effort so prevalent in the opening months of the war and has reduced the overhead to a minimum. There are no elaborate offices, nor highly paid, ineffi cient executives to eat up the- contribu tions which should properly go to relief work. At the same time the work ot these two committees preserves two ot the most val uable assets ot foreign relief work. The men and women who founded and maintain these various and wide-spread relief organizations are among the most prominent In social and financial circles, both here and abroad. Although contribut ing largely to the great American relief organizations, they feel that they do their best work for the particular form of relief which they hare themselves evolved for. conditions with which they are personally In touch. And, secondly, and by no means least important. Is the advantage to be gained ' by contrlbuUng to foreign countries through their own well established and re sponsible committees. An example of this Is the work ot the French Heroes' Lafay ette Memorial Fund through the Secours de Guerre. This organization is one ot the best known relief committees in France. It was founded by the Paris po lice in 1914 for the care of penniless and homeless refugees pouring into the Paris railroad staUons. It has taken over and rebuilt the Convent of St. Sulpice. where it houses and feeds dally S.000 souls, des titute refugee women and children, inca pacitated soldiers and poilus from the north of France, whose families are In Ger many's hands and who have been given a few days' leave. Of these people 600 are orphan children. The resources of France have been strained to tho utmost. Taxa tion, Victory Loans and the depression In business caused by the war, have made it almost Impossible for the French to sup port completely all their own relief work The French Heroes' Lafajette Memorial Fund'has given considerable financial sup port to this work. The worthiness of the cause is evidenced by the fact that the 8,000 people are fed at the cost of 32 cents apiece a day. The fund has been asked by officials ot the French Government to assist In the care of orphan children. So many of these poor and Innocent sufferers hae poured Into Paris during recent battles, that the already organized agencies are insufficient to care for them. To meet this emergency the French Heroes' Fund raised within a week over $100,000 which was instantly forwarded Intact -to France. That was only a beginning. The work Increases dally. The President of the French Patronage Committee Is M. Clemenceau, Prime Min ister or France: the chairman of the French Executive Committee Is Judge Walter Berry, president of the American Chamber of Commerce In Paris; the treas urer in Franco is Rldgely Carter, of Morgan. Harjes et Cie. who Is also tho treasurer of the American R.ed Cross in France; while the vice-chairman of the Executive Committee in Paris is Robert Woods Bliss, of the American Embassy. John Moffat Is the executive chairman of the Fund and conducts its work in Amer- lea from the offices at No 2 West Forty fifth street, where Is carried on under one roof and under Mr. Moffat's direction all of the multiple actlv'tles centering about these war relief organizations, and where contributions for any of these Funds may be sent, caro of James A Blair, Jr, treas urer of the National Allied Relief Committee.