The Washington times. [volume], October 29, 1922, SUNDAY MORNING, Image 65

About The Washington times. [volume] (Washington [D.C.]) 1902-1939

Image provided by: Library of Congress, Washington, DC

                
Edward E*tr?U Half
is represented by
his famous patriotic
tale "Man Without
a Country."
Edward Fitzgerald,
translator and
adaptor of "Ru
baiyat of
Khayyam."
Longfellow is
resented by
famous narrative
poem,"The Court
ship of Miles
St&ndish."
Oscar Wilde is repre
sented by "Salome,"
"Ballad of Reading
Gaol," and "The
Happy Prince."
Poo's "The Cold Beg"
was the forerunner
of modern mystery
stories.
Emer?on is repre
sented by three
o f h i s most in
spiring essays
"Love," "Friend
ship" and "Self
Reliance."
Lincoln'* best-known
orations are in
cluded in the vol
ume of "Speeches
and Addresses."
Drummond'* "Great
est Thing in th
World" is one ol
the most famout
religious ess* yt
ever written
Olive Schreiner Is
represented by her
most celebrated
work, "Dreams"?
a series of alle
gories.
Thoreau is repre
sented by two of
his most thought
ful essays, "Friend
ship" and "T h e
Duty of Civil Dis
obedience."
3
?
Coleridge*. "The
Ancient Mariner"
is one of the few
outstanding classics
of English litera
ture.
Shakespeare is rep
resented by two of
his most popular
plays, "The Temp
est" and "A Mid
summer Night's
Dream."
Conan Doyle, the
creator of "Sher
lock Holmes"?
which is included
in this'set.
Macaulay is rep
resented by those
vivid and stirring
ballads?"Lays of
Ancient Rome."
Is This Offer Too Good
to Be True?
Is it possible to offer the public a value too great to be credible?
Do people shyfat the thought of getting too much for their money?
W
E recently mailed several thousand
circulars to booklovers. We de
? scribed and pictured these thirty
volumes of the Little Leather Library
honestly, sincerely, accurately. But we
received relatively few orders.
Then we mailed several more thousand
circulars to booklovers, this time enclosing
a sample cover of one of the volumes illus
trated below. Orders came in by the hun
dred ! The Reason, we believe, is that most
people can not believe we can really offer
so great a value unless they see a sample!
In this advertisement, naturally, it is im
possible for us to show you a sample vol
ume. The best we can do is to describe
and picture the books and send them to
you on 30 days' approval. We are hoping
you will believe what we say, instead of
thinkmg this offer is "too good to be true."
What this offer is
Here, then, is our offer. The illustration
below snows thirty of the world's greatest
masterpieces of literature. Here, too, are
photographs of the great masters who
produced them. These are writers that
every cultured person must be familiar
with. Their books are works which no
one cares to confess he has not read and
re-read; books which bear reading a score
of times.
Each of these volumes is completer?
this is not that abomination, a collection
of extracts; the paper is a high^gTa4e
white wove antique, equal to that used in
books selling at $1.50 to $2.00; the type is
clear and easy to read; the binding is not
leather, but a beautiful limp matoiia),
tinted in antique copper and green, ?? d so
handsomely embossed as to give 't the
appearance of hand tooled leather
And, though each of these volumes is
complete (the entire set contains over
8,000 pages), a volume can be earned con
FRFFf 4V0ll)MES
a i ??
OF KIPLING
THIS is an experiment. It must not be taken as a
precedent. We have found that many people intend
to buy these boolu, but procrastinate, and in order
to keep our skilled force intact we are making this experi
ment in human nature, to see if we can indue* p?opl? net
to procrastinate. Jt is worth our while, in other words,
to offer something valuable for your prompt co-operation.
That is why we now offer, for a limited time, these four
volumes of Kipling free. They are in exactly the same
size and binding as the set of thirty books.
To those of us who have been forced to .lead drab,
l workaday lives, Kipling opens up a new world?thf rivid,
colorful world of the East. His stories, every one
of them, are steeped in realism, but it i/ a realism
more fascinating than the wildest imaginiags of a
romanticist. These four volumes include his best
work. Among them are the following: The Vam
pire, an<TOther Verses; The Man Who Was; The
Phantom Rickshaw; A Conference of the
Powers; The Recrudescence of Imray; At
the End of the Passage ; The Mutiny of
the Mavericks; My Own True Ghost
Story. Mail the coupon or a letter
NOW, while this offer is open,
Little Leather Librarv Corp., -
Dept. 7710, 354 Fourth
Avenue, New York City.
Washington is rep
resented by famous
speeches and letters
tnat every American
should be 'familiar
with.
Burns is repre
sented by poems
that have made his
name blessed
wherever English
is spoken.
veniently wherever you -go. in your pocket
or purse; several can be placed in your
handbag or grip; or the entire thirty can
be placed on your library table "without
clutteriag it up," as one purchaser ex
. pressed it.
What about the price?
Producing such fine books is, in itself, no
great achievement. But the aim of this
enterprise has been to produce them at a
?price that any on$ in the whole land could
afford; the only way we could do this was
to manufacture them in quantities of
nearly a million at a time?to bring the
price down through "quantity production."
And we relied for our sales on our faith
t>hat Americans would rather read classics
thin trash. What happened? Close to
TWENTY MILLION of thes^ volumes have
already been purchased by people in every
walk of life.
Yet we know, from our daily mail, that
many thousands of people still cannot be
lieve we can sell 30 such volumes for $2.98
(plus postage). We do not know how to
combat this skepticism. All we can say is:
Send for these 30 volumes; if you are not
satisfied, retu.n them at any time within
a month and you will not be out one penny.
Send No Money
No description, no illustration, can do
these 30 volumes justice. You must see
them. We should like to send every reader
a sample, but frarfkly our profit is so small
we cannot afford it. We offer, instead,
to send the entire set an trial. Simply
m<t.l the coupon or a letter; when the set
anives, pay the postman $2.98 plus post
age; then examine the books. As stated
above, your money will be returned at any
time within 30 days for any reason, or for
NO reason, if you request it. Mail the
coupon or a letter NOW while this page is
before you, or you may forget.
'i
Guy de Maupassant
is represented hy
five of his most
celebrated tales, in
cluding "The Ncck
lace."
W. S. Gilbert, au
thor of "Bab Bal
lads"?a series of
gay satires that
never fail of en
tertainment.
is repre
sented by "Child's
Garden of Verses,"
"Dr. Jekyll and Mr.
Hyde." and "Will
o* the Mill."
Browaiag wrote a
number of the' most
famous poems in
English literature;
they are included
in this collection.
repre
sented .by 'The
Tennyson is
by
Coming of Arthur"
and "EnocM Arden.'"
J- ? ? ? ? ? n >nn m mi a* fsi m w u cr> r c?g|
Little Leather Libiary Corp., Dept. 7710 ||
354 Fourth Avenue, New York City.
Please seed me on at vroval tne 30 volumes of the
De. Luxe edition of the Lrttle Leather Library (and the
4 Vti*iee of Kipling FREE) I will pay the postman
$?.t?plus the postage upon delivery. It is understood
however, that this is not to be considered a purchase.
If tac books do not in every way come up to my expec
tation, I reserve the right to return them any time
witv.,n thirty days and yoa agree to return my money.
|!t'? understood that $2.?8 plus the postage is the only
payment to be made. Outside U. S. A. price $3.50 cash
| vi (A order.
| K,
I
I
? Cit:
Address
State.