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4&P" J/:s: JT^ 'wmtMSr-'J- P- -H!' t. i W .. •U -5T4-- ST »V-.j M' ***&& wl Tr j££ -.i^rHrrrT VI' •A *v llK?, "t%W i^Js.'4 "J r~ !^w v. f—5»v™ .• Tf^f. :y,|-' v*-n 1$ V *1-^ Jt -i- iu» n*' a rf f\ -v •&•* r-*y?L '*4 4 V ''I -f. -"rf-":i,L^s •?'*"i'5 /V* Vj »'l y .':% v && ,S -'3r 1 .. i JJ 'iii™ l'"' IMhII 11'^ iw wii iiiiiii4mwiiu,p ill! "^TTT I l|,li"l,,|'Ki §p Is," iv?%^ i'i 1 -1 Mf~ 1 \m IS v*t* *C»' iw ''^1'. ff' -1 1 f--f^V^ •'. Vjw ,, r, rv :ujjLf? *p t* '. 1 sv .-ti -r-'.iy W.' & JK7 !-f: "v, v*V *,s*4v tf Ji Mfc^'SS'^ V *f T-%5-» £Vv $ ••f". •. 'I '\•RK '''-"X •¥'•, n* :^r T? fyupc-'M •iS"' i V P- 1 $ .' .: 1 'tt.'( •., 3J v •.i Of gravity in physics. Stetnway (hickerlng wsm Broit J. & Fischer Stone Piano Co. Hobart M. Cable Laff argue Sielnway Pianola Stuyvesant Pianola aSs»S* asSi- Ji m1 Weber Knabe Bros. Co. ^vlfcPhail' Emerson THE FARGO FORUM XNU DAILY REPUBLTCA1T, WEDNESDAY EVENING, NOVEMBER 27, 1912. ^'Vv 1^- Miv #ii ^Schiller-...',v fCnlgb! Brlnkerholl •.•. Sfeck Pianola Stroud Pianola i •MT&- «r ft s. #i?-i ••'v -...£*, ^r For these reasons the price should be the second consideration in the selection of the in strument. The piano manufacturing business is the same as any other business. The manufacturer of high-grade pianos puts only high-grade material into his product. He does not skimp any part of the piano for the purpose of saving a few dollars in the cost of the instrument He builds for a lifetime. His future reputation and his customer's good will are worth more to him than the few dollars he might save by the putting of cheap material into the instrument It is possible to build a piano for a low sum of money, but the purchaser gfcts only what he pays for when he purchases an instrument of this kind. The margin of profit is the same in all cases and if you pay but $100 Jor a Piano you get but $100 of value. The law of profits in the piano business is as immutable as the law Another thing that a purchaser of a piano should consider is tKe reliability of the retailer who sells the instru ment to him. He should first ask himself the question, "Does the firm make their word good, are they reliable and if the instrument is not all that is claimed for it can 1 secure redress?" In the piano business we submit that we are reliable dealers. We are not here for a few weeks to grab quick profits from the people who have harvested their crops. We have invested nearly $100,000 in Fargo and employ large number of people the year round. We pay taxes to help support the state and city. We are here at all times to make our claims good. The line of pianos that we carry in Fargo is the best that money will buy. We select them with a view to their intrinsic worth rather than to the amount of profit we receive. We carry a line of medium priced pianos, some as low as $160, which are the very best on the market for the price. Also Interior Player Pianos from $375 up. We have frequently been solicited by the makers of cheap Pianos to put in a stock of their goods but have Steadfastly refused to be seduced by the siren song of "large profits" into SELLING our customers. The average man or woman in the selection of a piano looks at the case and if it is neat in appearance and the tone of the in strument is passably good, they purchase, without knowing what is on the inside of the box. ^The many thousand people who have in their homes the pianos sold by us are all satisfied. They know that they have a dollar's worth of value for every dollar they have paid us. Jfor the season of 1912 we have already received 35 carloads of pianos, the largest stock of pianos we have ever Carried and the stock includes such well known makes as the v Steele Everett Wfreelock Merritield Stuyvesant Stroud Weber Pianola Teehnola When you are ready to select your Piano we would like to have you inspect our stock, and we can assure you that every statement we make in selling you an instrument will be borne out by the service you will receive and the satisfaction that will be yours when you show your friends a real Piano, designed for servece and musical enjoyment, not to make a profit for an irresponsible Piano firi& We Have a Number ot Used Pianos of Various Makes From $60.00 Up Capital Stock One Quarter of a Million Dollars, All Paid Up" Fargo, N. D. Established 1894, and Here to say Grand Forks, N. 9. ,sfT&* ^q h, -M i fM i n i Cl E It!II WW% I When the decison is made to purchase a piano for some member of the family as a Christmas present, it is an important decision and too much care cannot be exercised in the selection of the instrument that is to be presented. It is a present intended to last a lifetime. It is a present intended to assist in the development of the artistic character of of the recipient It is a present that is intended to combine all that is best in the musical world.. c§ C! '-^.jj^TJ^f. ^,J»V I "V" v ,.. •f '*"1,'* j1 1 fi, ?!%»-n "N n' t^* I I" 1 Solimer Betir Bros. Bush 8k Gerts Sterling Farstone Mefroslyle Pianola Witeeloek Pianola Themodlst Pianola mm i 7--/'- .- i• r,.y v- jlfll/ 5 w, n', 'tf*?-?'* 1 tfi':^ /'v.* I, rff" -1-- 3 tf'*•' i .v& i f-:'| "^8 J- if- t\S-r 4i»Zc„oy. i A P- 7,.:$^# .^ -f'tl k v "fV A?" :/j|g Zj&r' V ,f -^F iS :M' J*- f. i JT }fc yV 7 y, i iW/ T* •'i w "s.* Sa' -fc. ,-fc A -"F t. 2 If tnfgtg&Kt 'r •4 **u. s I -4. -,tr tic ».* 'J x:m. 3* V k'' *r' -'V & j,'