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The San Francisco call. [volume] (San Francisco [Calif.]) 1895-1913, November 12, 1910, Image 9

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Real Estate and Financial Section
The San Francisco Call
BUILDING IS GOING ON STEADILY IN ALL PARTS OF THE CITY
BIG CAMPAIGN
OF PUBLICITY
IS CARRIED ON
Literature and Lecturers Draw
ing Farmers Here to Fill
Up Great Valleys
Colonization Agents Carry Cali
fornia's Name to Every
Nook and Corner
This state Is at present receiving the
broadest kind of advertising in all
parts of the cast and middle west, as
well as In Europe, through various
rnear.s. TChile the Panama-Pacific ex
position Is to bring San Francisco par
ticularly to the fore, the agricultural
. possibilities of California as set forth
by the various large colony companies
doing businesp also will do much to
bring people to this coast, who will
buy and sell through the local market.
Probably as extensive campaigns as
\u25a0 any colony companies have even hi-
Ktituted in some time are being waged
by concerns doing bu&iness in the Sac
ra-mento and San Joaquin valleys.
The Sacramento valley irrigation
corr.pauy Is printing and sending broad
cast some of the most attractive liter
ature that has ever been issued about
thla magic str.to. Their booklet. ''Cal
ifornia Now or Never," embellished
with man:* color plates, is valua-ble as
a souvenir as well as exceedingly in
teresting and instructive to home
se^kers.
The Madeline Meadows irrigation
company is doing a splendid work in
telling how the elevated dry valleys
of eastern California can be made pro
ductive and profitable. Some of the
lowest priced irrigation land in the
wept is located there and settlers .are
being attracted from the* interior,
.northwest and from the older irrigated
districts of Utah and Colorado.
Another of these companies, the Cres-
F<?y colony company, with offices in Palo
Alto. I.os Angeles and interior towns,
as well as San Francisco, is active.
During: (he last week the force of ex
perts sent throughout the east has
w-fn strengthened by the addition of
representatives to Nebraska and Mis
souri, while during the next week it
is stated by Secretary J.lanaton of the
Gressey company fhat the anticipated j
movement among the New Kngland
farmers may be instituted.
• The various companies operating in
th«> vicinity of Merced have been active
during the last week. Numerous sales
are reported all along the line from
Turlock to Merced. This country is
being taken up largely by farmers of
the locality, who realize the value of
the land for such staple crops as sweet
potatoes and alfalfa and Egyptian corn.
The special publicity work carried
on ir> the east and middle west by the
<"al:forr.:a development board is meet
ing- with hearty approval of all parties
Interested in the development of Cali
fornia.
There is no lack of interest shown ,
by the people there. Their letters of .
inquiry opens up a field of work to the ,
development board and each person is
.supplied literature on any section" that
may be referred to or that is. t especlally
* 'ilted to the kinds of crops mentioned.
This is hut one of several public*ty
enterprises that the board is now
maintaining:
L. ]£. Rankin has been detailed by
the board to do special work at tha
TTnit<=d States land and irrigation expo
piiior. In Chicago. The essential feature
of his work will consist of a series of
daily lectures on the state of ' Califo
rnia, beautifully illustrated by colored
Ffreopticon views.
This system has met with large suc
cess at similar expositions in various
rarts of the country. After each lec
ture the interested hearers can talk
personally with the lecturer and thus a
good connection is made.
In Chicago Robert Newton Lynch,
vice president and manager of the de
velopment board, is arranging for a
curpaign ot extensive advertising.
Each county of the state having a spe
i rial exhibit will be given special pub-
on certain days. Mr. Lynch has
V^en Invited to address merchants* or
ganizations, press clubs, boards and
chambers of commerce in many of the
eastern cities, and It is his intention
A Model 5 and 10 Acre
fj SUBURBAN
IOME Farm
h\ $203 an ecre, less than the cost of a town lot
On Easy Payments
New suMMflon near J?«ntJi Eosi — the cre«m
of Sonotna v*Upj\ rormerlr the prise farm of
a well known banker. Joins Senator Kearns'
hoiae place. Deep, rich, leaf loam isotl; sub-
Irrlg-ate^; edtable fox frnlts; berries, walmita,
reretables or chickens. No adobe. ScbooU.
<-tcrcae». telephonea, mall dellTery— the conveni-
ences of the city with the pleasure* of the
country- \u25a0 /.* • )l) l
This kind of a home will
give you an income.
FiaST COSCEES GET THE BEST
SELECTIONS.
STINE & KENDRICK
23 SIOVTGOMERY STREET,
San Francisco. Cal.
%P^^J 125 x 100 * pSo|? nare
MUIR. WOODS PARK
MILL VALLEY
Scbdivliion No. 2. Come early. Marine and
cjouDtaia view. Wooded IoU lc a Gqnare foot.
15 minutes from f-istion. Sancallto ferry to Mill
Valley. I^ook for the golden badges at depot. 1
LAPACHET & CO., 407 Pine St.
TeL Doaslas IHB. .
\ No Money Required -
I If you own a lot I will bnlld yoa-'a home on
'eesy term*. Expert estimates furnished oa alter-
ations, showing how to increase Income.
VIuLUL 2IARCUSE ( ISS Suttex St, ,
1 to accept as many as possible and thu3
do some effective work for the state
and for the Panama-Pacific exposition.
The Co-operative land and trust com
pany of San Francisco reports that
owing to their widespread publicity
campaign there are now 31 homes es
tablished on its Merced colony. Set
tlers are now coming in with their
cattle and horses. Most of them in
tend to put their land into alfalfa and
carry on dairy farming or hogr rais
ing.
The new settlers are. coming from all
parts of the country. Within the last
week two have driven up from Los An
geles. A third is on his way from
South Dakota, bringing with him a
carload of stock. Others are coming
in from Kansas, Idaho, Wisconsin and
Washington and other sections. In
all, 11 states besides California are ;
represented on this 4,000 acre tract.
AUCTION TO BE HELD
BY G. H. UMBSEN & CO.
G. H. Umbsen & Co. have issued a
catalogue of their auction to be held
Monday. November 21, at 12 o'clock at
their office at 20 Montgomery street-
The real estate to be sold consists
of a wide variety of Improved prop
erty in the western addtion and Mis
sion.
Ik — Pullman Park J§
Pi\ adjoining the factory
"The big moneyin real estate today ts in .buying^ Tullnun property. ~ Pullman JF
is destined to become a city . of several thousand inhabitants and if you : huy-'B-
"Sk lots" close to the factory you are bound to^make, money. Pullman- Park B
«& adjoins the factory— -we have lots m this tract: for as little as $500 and: B-
fca $600. Buyers in this tract can make money in either of two ways—
*& First by holding their lots until the Pullman factory opens and then B'
wa selling them to the employes at a good advance : 'or : Second, hv B
¥& building $1,200 or $1,500 bungalows and renting them— either B
Wl plan is a money maker. Men who live in Pullman Park will Mm • ,
¥||l adjoining the factory to be had at opening sale prices. Mjf
yEL Booklets, maps, etc, free to any one. .Gp'over Sunday, ' MM \u25a0 \u25a0'\u25a0
it means money to you. Pullman Park is one of "the mm ;
N \A best investment propositions for small invǤtors : B ' '''
iHi r\u25a0* -^r> li^Wi-* V * 'JLX X " .%3w \u25a0 JL'JL^^^ T w JL^JL^Jmi \u25a0 BH . '
THE SAN FRANCISCO CALL, SATURDAY, NOVEMBER 12; 1910;
BUILDING PERMITS
SHOW INCREASE
Building permits for the week show
a substantial increase and Indicate a
continuation of building activity In
nearly all kinds of structures from
frame houses to large business blocks.
Following is the statement for the
week:
One class . B . bnildinc .$203,000
Two class C bnlldings 31.300
Thirty-elpht frame buildings.. 136.366
Fifty-eight alterations 23,866
| Total ....$3&4,532
{The large class B building is a four
story warehouse to be erected in Bran
nan street near Sixth.
» —
The new McKlnley school -at • Castro
and Fourteenth streets will be dedi
cated Sunday afternoon. Mayor Mc-
Carthy, the supervisors and members
of the board of education have been
invited to take part In the dedicatory
exercises.
NEW SCENIC ROADS
TO BE BUILT SOON
The . ; Goetzman .: realty; company: is
haying- new surveys made of -their
Shriners* canyon tract in Mill .Valley,
with a view'to" opening up' new 'high
ways. Cascade drive, . the scenic road
of the town. ; runs through the . lower
part of their' l2s acre tract- From this
as a starting point the new '.avenues
will follow, up the side canyons, among,
the. redwood and wind around the hill
sides above.': \u25a0'.• :'.'.\u25a0"\u25a0 ' . \u25a0.''.'\u25a0? i
, Thighs the last, undeveloped '.s'ectionf
of ' Mill Valley which, is adorned .with
redwood trees. •_ These giants . • of the
forest are thechief charm 'of MilLVal-:
ley and are what have given- the valley.
Its fame ,as a , suburban home ' district'
and summer resort. ..:. .. .. • \u25a0
This spectacular \u25a0 feature will ; be
made the more of by the new devel-.
opment company. . . % > :
' — ' • — ' — T", !.. '_• :.'.
Australasia embraces 3,255,000 square
.miles... . '.: \u25a0>.; \u0084 ;/ ; :?;•? . ' . \u25a0 -. .; '-. : ;. -\u25a0
LARGE DOWNTOWN
LEASES ARE MADE
Demand Shown for Market
Street Stores and Ware*
houses at Good Rentals
Harrigan, Weidenmuller . & ' Rosen
stirn have just consummated four im
portant leases in the downtown dis
trict, three of them in Market street.
They - have negotiated a lease for
Selah 'chamberlain to Kelleher.. &
Browne, tailors, . for the store, base
ment and mezzanine floor. at "7l6 Mar
ket street, between Kearny. and Grant
avenue, for a term of five years at a
total.rental of $48,000.
t.For:H.;E. Bothin to the B. F. Good
rich"'company of Akron, 0., the five
;story and basement building in the
south line r of Market street, 137 :6 feet
east of Fremont, ' f or a term of. five
years at a, total rental of $37,200.
For Edward McDevltt to the M. Co
hen company, the store at 964 Market
street for a term of two years, at a
monthly rental of $325. .
For the Bothln real- estate company
to the California wire cloth company,
the store and basement* at 521 Mission
street for a term, of -five years at a
total rental of $15,000.-
\u25a0 A plat of land adjoining: the Mission
high school and originally purchased
for. "school purposes has been trans
ferred to the playground commission
for a playground: f . _" . * ;". - - i
Where Every Condition Makes for the Greatest
Yield of Butter Fat at the Lowest Cost
THE SACRAMENTO VALLEY IRRIGATION COMPANY
, .\u25a0'-.\u25a0 • vHas started a- big dairy movement in ¥T -; ¥ ,
FYr^nrinnAi .glenn and ,colusa counties. Unequaled
JLjAC^pLIUIIcU • Dairymen from all over the United States
TT 1 .T. T /are interesting themselves in these lands, OnTJOTtUTIItv
: ' : ' '.^V^fitlU© '''\u25a0\u25a0''\u25a0 . w^ ere alfalfa. produces 7to 12 tons per v/|^^Jvli LUiULjr- .
\u25a0 -.'\u25a0_ acre and silage' corn from 25 to 30 tons. -p* ~
:—} • ' . ; In fact, all crops grown in California c errns
The-Pnce., make.big.yields.in the SACRAMENTO dJ'J J- (\(\
Alfif* AA VALLEY. Oranges, walnuts, almonds, *pAO«UU
jUI 2fi flfl peaches, prunes, grapes and fruits of all _ •
<P±£ilS«VV kinds yield, in the greatest abundance. P er acre <***- ba!-.
Per: Acre. Write at once for new DAIRY ' f™?™*™^ 1 ' IN "
" r - LITERATURE. STALLMENTS.
THE SACRAMENTO VALLEY IRRIGATION COMPANY
v : H. L.HOIXISTER A CO, Sale* Asrenta, WILLOWS, CALIFORNIA r^-
345 Fourth Are* EJTTSBURG; PA. | 205 La Salle St^ CHICAGO, ILL.; 50C Central Did;., LOS ANGELES, CAL.
412 Market Street, Ssm Francisco, Cal.
MADELINE
EADOWS
The Farmers' Paradise
Per $40 *°L e
ASK THE- ,
MADELINE MEADOWS
Land and Irrigation Co.
457-465 MONADNOCK BLDG.,
SAN{FRANCISCO,
All about this fertile irrigated
Farm Land! -rif.l .-
KIKE TVEEJULY CALIu W, PEH IiEAB
MODEL APARTMENTS
FOR HYDE STREET
Julian Investment Company's
Building Near O'Farrell Will
Have Many New Features
An apartment building is to be
erected for the Julian Investment com
pany In the east side of Hyde jstreet.
97 feet and six inches north of O'Far
rel; "W. G. Hind Is the architect.
The building will be of steel frame
construction with reinforced brick
walls and concrete basement, consisting:
of 15 apartments of three rooms and
bath each, provided with an up to date
oil burning steam and hot water plant,
automatic electric elevator and electric
vacuum cleaning plant.
The living rooms will be finished In
hard pine In imitation of hard woods
with paneled wainscoting, • beamed
ceilings and built In buffets, kitchens
finished In natural pine and halls and
bedrooms in white enamel.
% The floors will, be of polished Oregon
pine, the walls to be finished in new
patterns of high grade wall paper. The
apartments will be provided with the
newest style wall beds, linen closets,
towel and medicine cabinets, refriger
ator closets, etc, and ranges are to
have canopies arranged to carry off
cooking odors.
The cost of the building 1 will be about
$40,000.
MI IV U T B S
IT y,WILIj PAT YOU TO READ .
PAGE 10 '
IHOMhS FOR YUUR REfJT MONEf
'-. .; We ' are '• now - building : modern 8 room
; and batb booses In ; the SUNSET DI3-
% TRICT, ' along - cax line. . Bent . money
-\u25a0 terms. ':-'"\u25a0'\u25a0' \u25a0\u25a0. \u25a0"\u25a0\u25a0." \u25a0\u25a0\u25a0.\u25a0\u25a0..."
OSCAR HEYMAN & BROTHER
. XlS ' MONTGOMERY STREET *
NEW STRUCTURES
SELL WELL OR
RENT READILY
Tenants Changing Into Better
Quarters as Fast as They
Can Find Them
Shift From Old to New. Going
On in Business and Resi
dential Quarters
Building is golnsr ahead at this sea
son with great activity. This applies
to nearly all parts of tho city.
In the apartment house district the
new structures are either sold about
as soon as completed or are quickly
filled with tenant 3.
The change from old to new Is gro
lngr on in the business district as well
as in residential quarters.
A building for "William Goeggcl is
nearly completed on the northeast cor- *
ncr of Van Ness 1 avenue and Fclton
street. The size of the- lot Is SO feet on
Van Ness avenue and 109 feet on Ful
ton street. The building Is of the class
"C" type -with steel frame and consists
of three stories and casement. The
nrs*l story contains one store -with plat»
glass-fronts and the second and third
stories are arranged in lofts. There
will be an electric freight elevator.
The exterior of the building is artis
tically treated in the Mission style with
plastered fronts and red tile roof. Th»
cost of the building will be $25,000.
Hermann Barth is the architect. It
will be occupied by Firestone Rubber
and Tire company. .
.The Premium theaters company. Inc..
is erecting a class A theater of steel
and reinforced concrete for vaudeville
and moving pictures at a cost of $43.
000 in the west side of Fillmore street
between Geary and (yFarrell. The lease
is for a term of 15 years and the totat
amount of rental contracted to be paid
for the land is $34,000. This 13 the fifth
theater erected by the Premium thea
ters company in this city. The build
ing will be an imposing structure, 50
feet high, with a sandstone front, and
will seat close to 1,000 people.
An Instance of the readiness with
which attractive new apartment houses
sell Is shown in the case of the Art
Nouveau building, situated on the north
side of Pine street, 87 :« feet west of
Leavenworth. and known as No. 1220
Pine street, lot 27:6 by 95 feet. It con
tains-12 high class apartments and Is
leased for a term of five years at $3,000
per year. Thomas E. Hayman has Just
sold this property for $27,600. Mrs.
Idllie *G. Homan was the buyer. Arthur
F. Rousseau, owner and seller. The
property was built about four months
ago for Oliver M. Rousseau Brothers,
who were also the architects.
The Biber apartments to be built
In Sutter street between Jones and Tay
lor, .will be of handsome architecture
and a substantial improvement to that
vicinity.
IRRIGATED LANDS!
10 AND 30 ACRE TRACTS
Sold on
CROP PAYMENT PLAN
Co-Operatlve Land and Trust Co.
"Lands That Produce Wealth."
SB5 3IAHKT7T ST^ SAX FRjUffCISCO _
See California in a Day
By Tisitlas the Woaderfal Stata ExMbtt to tie
t erry Knndinc (top iloor). Great display of
farm and Industrial prodecta, maps and litera-
ture. . - " •
Stereopticoo Lecture* Every Afternoon
Reliable lnfonsadoa on all parta of Cali-
fornia. ETerjtalns free. Open 9to S.
CALIFORNIA DEVELOPMENT BOARD
Ferry Building, San Francisco, C*J.
SOL GETZ& SONS
REAL ESTATE OW3TER3
CHROMCLE BTTILDIXG
Richmond, Sunset and Oceanside
Lots on Installments a Specialty
( Main Ofnc<^— 32B Choniclo Bldj.
OFFICES < Branch Office— Cor. 34tb n.«Bit.
i BraacJi OfSce— Ccr. 4lXh. it. A H st.
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