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I* ‘Show Boat’ Plays At Arcadia Sunday Seldom is a theater afforded the Opportunity of presenting to the public a motion picture of such un usual merit as “Show Boat”—and accordingly, the management of the Arcadia theater, Harlingen, is justly proud to announce the pre sentation of this Universal super talking production to its patrons beginning today for four days. “Show Boat” is not merely a mo tion picture. Besides being an in tensely dramatic picturization with dialogue of Edna Ferber’s famous best-seller of the same name, the production includes, in sound, all of the famous musical hits of the Ziegfeld extravaganza, “Show Boat ’ presented as an integral part of the program by the world famous stars who appeared at the* Ziegfeld the ater, New York. Therefore, besides seeing as liv ing characters the immortal ro mance which Miss Ferber gave the world in fiction, theater-goers ac tually hear the equivalent of a high-priced New York show as a part of their entertainment. In order to procure such a pro gram for the picture. Carl Laemmle, president of Universal, Florenz Ziegfeld, producer of the New Yorx show, Jerome Kern, publisher of the musical hits, and Oscar Ham merstein II, son of the famous im presario, combined their vast the atrical interests to reproduce in movietone the highlights of Zieg feld's New York production to be incorporated in the picture. “Show Boat” itself is the $1,000, effort of Harry Pollard to picture in lavish detail the exotic and ro mantic epic of the river-bank show folk. Life along the giant Mis sissippi is one of the most fascinat ing of American history, and into this colprful period came floating the glamorous stern-wheeler carry ing Its cargo of minstrelsy and mirth. Golden voiced darkies sat at th? gangplank crooning the tuneful melodies over the slow-moving, moonlit waters. And no less ro mantic than they, were the pirouet ting ladies, the langorous Southern gentlemen who appeared in the melodramas aboard. The townsfolk came to the river banks and sat enraptured at the wonders they saw and the music they heard— marvelled as they gazed "upon the beauty of Magnolia, played by Laura La Plante on the screen, and listened to the impassioned words of Ravenal, played by Joseph Schildkraut. Such was the setting chosen by Miss Ferber for her famous novel, a setting replete with colorful drama that lends itself magnifi cently to photoplay portrayal. Seven months were expended In making the film version, the dia logue version and synchronizing thp sound effects not only at Universal but on the Mississippi and Sacra mento rivers, and exact replicas of the show boats themselves were built especially for the production. ‘Bridge of San Luis Rey’ Is Texas Film “The Bridge of San Luis Rey,” Metro-Goldwyn-Mnyer’s much-her alded filmization of Thornton Wild er’s celebrated novel, is the attrac tion today at the Texas theater, as one of the most important theatri cal events of the season. Plans to film the Pulitzer prize winning novel, a literary sensation, started widespread debate, because of the strangeness of the story and the difficulties of putting it on the screen. But under the direction of Charles Bra bin this was not only done, but with almost utter fidel ity to the original book. Majestic settings, great cathe drals, picturesque wilds and strange, ... I i: * iH pi . m \ BcwflL • T- '> •'•■ v-;- ' SHOWING THIS WEEK AT VALLEY THEATERS mmmmmmmmmmmmsm.wm mmm t rnmm i Eddie Dowling, Marian Nixon and Frankie Darro in the Sono-Art production, “The Rainbow Man,” showing at the Palace Theater in McAllen. _—-- , - Fay Wray and George Bancroft in a scene from the Paramount pic ture, “Thunderbolt,” opening Sunday at the Capitol. *-— uncanny lightning and photo graphic effects; the thrilling spec tacle of the wrecking of a great bridge over an Andean gorge, and vivid, intimate details that literally bare the lives of its characters are all woven into the central theme, a story of love. The cast is a remarkable one, as famous artists fill every principal role. Lily Damita plays the fiery dancer and Ernest Torrence is seeu as Uncle Pio. Don Alvarado, Ra quel Torres, Henry B. Walthall, Tully Marshall, Emily Fitzroy, Dun can Rinaldo and many others are in the cast. Hundreds of people appear in ca thedral and bridge scenes, adding to the general effectiveness of the gripping drama of old Peru. Mix In Thriller Of Pioneer Days Presenting Tom Mix, outstanding star of Western actors, in the most colorful and attractive role of his spectacular career, that of a pony express rider of the old days in the Rocky Mountain country, “Son of the Golden West” remains as the drawing card at the Dittmann theater. This is the first super-feature of a series in which the far-famed Tom is appearing under the banner of FBO Pictures Corporation this sea son, and it has been widely ac claimed as a most auspicious opener. The period of the picture is in the days just prior to the Civil War, giving opportunity for the pictur esque and colorful costuming and settings of that time, when the out posts of civilization were being es tablished by pioneers, adventurers and soldiers. With his wonder horse, Tony, al most equally as famous on the screen as his master. Mix, graph ically portrays the dangers, hard ships and victories of an intrepid pony express rider, who hattles with Indians and outlaws set upon un doing the work of the United States Telegraph Survey. Sharon Lynn plays the feminine lead and in the supporting cast are Tom Lingham. Fritzie Ridgeway. Lee Shumway, Duke Lee. Joie Ray, Mark Hamilton and Wynn Mace. The picture was directed by Eugene Forde. Karl Dane, Josephine Dunn and George K. Arthur, featured players in “All At Sea,” Texas attraction. Richard Dix Stars In Capitol Picture Richard Dix, idol of thousands of movie fans, moves up a note on the scale of success when he ap pears in the leading role as Cao tain Yeullant, brove, romantic sol dier of the British army in India, in the Paramount feature picture. “The Wheel of Life,” at the CapITol theater Thursday. “The Wheel of Life” is great ma terial for Mr. Dix because it brings him forward in a role of the type in which he seems to be most at home. He is the he-man without losing the poise of the gentleman. He is bold and fearless without los ing the restraint of the chivalrous lover. He meets a girl (Esther Ralston! in London while on furlough* and falls in love with her without dis covering who the is. Later at the military post in India he meets her again—only to learn that she is the unhappy wife of O. P. Heggie, his commanding officer. Rather than prosecute his love and thus bring scandal on the regiment Dix decides to get a transfer. He is stationed a£ a lonely outpost in the Tibetan wil derness when he receives an order to rescue a group of British travel ers who are besieged in a Buddhist lamasery In the mountains. He goes to the rescue and finds that one of the travelers is Esther. They pledge their love again as the guns of the native besiegers are barking death around them. Reinforcements arrive just in time, with Heggie leading them. This situation seem ngly means the end of romance for Dix when—the most amazing cli max of many a long day brings the lovers together. Popular Airs Sung In ‘Mother’s Boy’ Morton Downey, Broadway’s most famous tenor, sings several of his popular songs in the Pa the all dialogue picture production, “Moth er's Bov,” which will be on view at the Rivoli theater. San Benito, for two days beginning on Wednesday next. The theme song which he sings with splendid effect at the bedside of his supposedly dying mother is "I’ll Always Be Mother’s Boy,” and there were few dry eyes among the watchers during the filming of the scene at the Pathe sound studio in New York. Another popular song rendered by Mr. Downey in the fashionable cabaret scene in the picture. Is “The World is Yours and Mine.” In his love scene with Helen Chandler, who plays opposite him: he sings with fine expression, “There'll be You and I.” Other airs heard in the produc tion are “I'm Funny That Way” and “Good Little Bad Little You. ’ These are sung by Mildred Hunt, a noted radio singer, in the cabaret scene. The story of “Mother’s Boy” deals with cabaret and tene ment life in New York. It is pack ed with drama, action, thrills and laughs. Mr. Downey is a delicates sen store clerk who attains his am bition after enduring many set backs, of becoming the most famous of Broadway tenors. The cast com prises many well known stage play ers. chief among them being besides these mentioned being Barbara Bennett, John T. Doyle, Osgood Per kins, Jqhn T. Doyle, Lorin Raker, Jennie Moskowitz and Jacob Frank, LA FERIA PERSONALS Miss Bill Crow who has been vis iting his sister here, Mrs. C. B Owen, left this week for her home in Mathiston, Miss. Mrs. G. C. Crow and children, Maude Ellen and G. C., Jr., of Du rant, Miss., are guests here in the home of Mrs. Crow’s sister, Mrs, C. P. Owen. Mrs. Jess Milford of San Francis co, Cal., is on a visit to her sister, Mrs. C. P. Owen. W. R. Walker of Oxford, Miss., H. B. Owen and son of Pontotoc, Miss., are visiting C. P. Owen and family. Joseph Moore and family of Lou isiana are guests at the Hotel La Feria. J. F. Juter and wife of Oklahoma are also guests at the Hotel La Feria Suspense Feature Of ‘Thunderbolt’ The outstanding feature that dis tinguishes "Thunderbolt,” George Bancroft’s latest starring picture, from recent all-talking films, is the element of suspense which has been so carefully woven into the development of its plot. From the opening scene, audiences are aware that “Thunderbolt,” has been ac corded unsual treatment; its sus pense and tension making it one of the most absorbing and unusual pictures of the screen. Bancroft plays the part of Thun derbolt Jim, a ruthless, two-fisted outlaw o’ society. Jilted by the one girl he has ever loved. Thunderbolt lives only for revenge. Revenge that will wreck the lives of the girl and the young boy to whom she has given her heart. But the girl is willing to make any sacrifice to save the man she loves, and knowing too well the manner tn which Thunderbolt hopes to get his revenge, she matches her wits with this giant of the underworld. There is a thrilling and unusual climax, worked out in logical and convinc ing fashion. Supporting the star are Fay Wray and Richard Arlen, two of Holly wood’s youngest and most popular players. As the boy and girl upon whom Thunderbolt would take his revenge, they give sincere and ef fective performances. Others in the cast who do good work include Tully Marshall, James'Spottswood and Fred Kohler. ‘Rainbow Man* Is Feature at Palace Earlier talking pictures had an element of inconsistency in them as regards the interpretation of music and songs, but “The Rain bow Man,” showing at the Palace theater in McAllen, is a fine exam ple of how this has been overcome in talking pictures and how songs have been made ? natural part of the plot and action. How this is done is shown by mentioning the pots in the plot in which vocal and instrumental mu sic have fitting piaces. The song “Smile Little Pal,” is introduced in a vo:'"tl theater dressing room. Then there is the music of the minstrel men on pa rade. During the introductory scenes of Eddie Dowling and the girl, played by Marian Nixon, Dowling sings, “Mary, Mary, Quite Con trary.” In the minst.sl show Eddie Dowl ing, as “Rainbow Ryan” sings “Sleepy Valley” and “Rainbow man.” Other numbers featured prominently by the minstrel com pany on teh stagp are “Let’s I t Up the Curtain” and “Tambourine Tune.” There is a hurdy-gurdy in a New York street, a quartet in a South ern hotel singing “Smile Little Pal” and the principal song^ in the clos ing of the story in a theater scene. The songs, “Rainbow Man." “Sleepy Valley,” and “Smile Little Pal” were written by Eddie Dowling and James Hanley and were arrang ed in the compelte musical * 'ore by Louis F. Gottschalk. the noted com poser and conductor. It is a Paramount picture pro duced by Sono-Art and directed by Fred Newmeyer. It is Eddie Dowl ing's first appearance in any film and Marian l.ixon’s first ippearance in the “talkies.” LYFORD PERSONALS Mrs. W. D. Craig of Dixon. Ill, is visiting at the home of Mr. and Mrs. C. E. Craig. Mrs. C. E. Redlund left TuesdJB? for Joliet, 111., to see her daughter, Mrs. Theodore F. Nelson. Mrs. Kriss Cloninger and two children returned Tuesday from Hughes Springs, where they have been visiting with relatives and friends for the past three weeks. Miss Rignor Leffland, registrar of Edinburg college, is spending the summer with Mrs. C. E. Craig. ..... ... > ▼ { Glorious T* es Bathe in the golden rays of the sun and the sparkling blue waters of the Gulf on Brazos Island .... You can come dressed up and stay dressed up . . . after the plunge a variety of sandwiches, cold drinks. WJb \\i\M or coffee ... in clean, comfortable « f/ surroundings. Bathing Suits Rented ___ Shower in Each Locker Arrangements may be made for Beach t I « i Parties Lunches Served ___ All Modern Conveniences “Cool Surf Bathing in Comfort” Brazos Island Bath House I_ 5n ^^9 Now you can HEAR and SEE the famous Zieg feld stars HERE!—Helen Morgan singing “Bill” and “Can’t Help Loving That Man;” I Jules Bledsoe singing “Old Man River;” Aunt Jemima and the Ziegfeld Plantation Singers rendering “Hey, Feller” and “Come On, Folks.” I— FOUR DAYS — I Sun. - Mon. - Tues. - Wed. Shows — 1 - 3:25 - 5:45 - 7:10 and 9:30 P. M. IHIHI Joe Schildkraut Otis Harlan K E E P COOL H E A S A N E R D E OUR SCREEN T S A A I L N N K D G S S KEEP C O O l I , K E E P COOL H E A S A N E R D E i ^ MOVIETONE *! N E W s KEEP C O O L I_. Alma Reubens Ouf OW Theatre TheaW Cool „ Cool 250,000 cubic feet of., gashed Air Predominate —HARLINGEN I 1