A business talk with a business man
on an interesting subject.
Right now you're considering the cost
—first cost, maintenance cost and cost of
The car you want is a car for service
in your daily work a car for pleasure
in yours hour of leisure a car your fam
ily and your friends can enjoy with you
a fine looking car that will always bring
you home, as well as take you away.
Your problem is to get the car that
fulfills these conditions, and fulfills
them at the least expense.
The E.M-F "30" is one of the cars that
you have considered. It is this car which
we are making the subject of this talk.
The first cost of the E-M-F "30" is
S1,000. There isn't any car of it's class
on the market—and we'll include all the
experiments and promises as yet unful
filled by competing firms—that can be
bought at anything like this figure.
The first cost argument is the one that
has thrown the world of motordom into
an uproar since October, 1910.
Others can't meet it. They couldn't
meet the E-M-F "30'' at $1,250. At $1,000
they are frantic. In the vain endeavor
to obscure the issue they are being forc
ed to the same tactics any man would em
ploy to ke«p his head above the billows
of the sea of failure. v,J
We don't blame them a* bit." We're
genuinely sorry for some of them. When
their own factories are sending out liter
ature which, when read between the lines
simply begs, "Don't hit us when we're
down," they're excusable.
The truth about the E-M-F' "30" isn't
Little Clarence Newmau is on the
Jacob Carsten's visited Henry Tib
Lola Tibben was sick with the
measles last week.
Ray Boehme sold his driving team
in Adair Friday.
Will Tibbeo's visited Sunday at
Geo. Meyer and wife visited at
John Sehiater'e Snnday.
Walter Schlofelt and family visited
at A. J. Baylor's Sunday.
Elmer Boehme and family visited
at.Joe Wheelers'* Snnday.
Folly -Littlefield shipped a carload
•f hogs to Chicago last week.
Henry Wedemeyer purchased a
fine-horse ot Frank Davis last week.
Elmer Boehme marketed a fine
bunch of hogs in Exira Saturday.
Joe Wheeler was called to Folly
Littlefield's Sunday to treat a sick
Mrs. Levi Stillions and babe of
North Branch visited over Sunday at
the F. W. Hocamp home
People are wonderiDg why Roy
Coll is making special trips to Exira
every week since March 1st.
Henry Baker's new barn is nearly
completed with Will Wissler and
foice of men doing the carpenter
Wm. YanAernam was happily
surprised by relatives and neighbors
Saturday eve, the event being his
The Ladies Aid Society will meet
with Mrs. Wm. VanAernam Thurs
day April Gth. All are cordially in
vited to attend.
Among the Sunday visitors at Al
fred Prohaska'c were Chas Boehme,
Clyde Boehme and family and James
Parker and family.
G. E. Gustin and family ot Guth
rie Co. visited at the A. J. Baylor
home -Sunday, Chas. Palm taking
them over in hie auto.
There was a partv at the Sain Jen
sen home Thursday evening in honor
of the newly wedded couple, the
bride being a sister of Mrs. JenseA's.
Mesdames Minnie Hensley, tiattie
Hocamp, Geo. Wahlert, Jr. and Win
nie Hensley were visitors irom Gree
ley at the Ladies Aid 8ociety at Mrs.
Henry Tibben's Thursday.
Miss Kittie Coll was given a sur
prise on her birthday by her young
friends in the surrounding neighbor
hood last Thursday eve. A splendid
time waa had by all present.
going to be obscured in the least, though
by the statement of any distracted rival.
We're going to review a little of it right
The E-M-F "30" at $1,000 is the biggest
manufacturing achievement of the age.
It has been made possible by the gigan
tic brain of the world's greatest builder
of motor cars—Walter E. Flanders.
More than $7,000,000 expended under
Mr. Flanders' own direction, over a per
iod of more than two years, is the one
possible factor to permit production of
such a car at such a price.
The vast difference in equipment for
manufacturing its car is what distin
guishes the E-M-F Company from all
others in its class. The E-M-F Company
makes its own motors, its own forgings,
its own castings, its own carburetors, its
own stampings—in short, its own car.
The enormous saving which the E-M-F
Company makes in? the production cost
of its car is readily apparent to any bus
Parts makers are becoming millionaires
attbe expense of the purchasers o£ the
cars put out by factories that are en
deavoring to compete with the E-M-F 30.
The cost of material has become $
much mooted point since the E-M-F Com
pany's recent announcement of a lowered
price. Other manufacturers—to be blunt,
assemblers—have rushed into print with
the statement that material actually
costs more than it used to.
It does. There's a good reason. Man
ufacturers of irons and special steels
have been "stung" severely during the
past few months by motor car companies
who have been paying their debts in
Cora Wever has been sick with
E. C. Bice went to Glidden Tues
day on business.
Jaok Baldwin was here sever
al days last week. C.
Mrs. Banker is spending her vaca
tion at her father's.
Mr. Coppersmith and Milton went
to Banning Tneaday.
Wm. Shaw and wife are both im
proving at this writing.
Lois Farre'l had the German mea
sles the nrst of the week.
Mr. Forsbeck went to Andnbon
between trains Tuesday eve.
Mrs. Spiiker went to Audubon be
tween trains Tuesday evening
I also have the Flanders' "20" selling at $700. I deal direct with the E-M-F CoJ, of Detroit,
Mich, therefore can give you better guarantee and satisfaction than can be done by sub=agentsi
Ffe S Ha nsen'^irerf? roof: Ga rage, Exi
Howard Bogere hejped unload a
oar of lumber the first of the week.
Cameron Boss returned Saturday
evening from a few days dnok hunt.
Mrs. Estolla Thompson went home
Tuesday to Correotionville, after
keeping honse for her father and
family while Mrs. Hepp went to
paper and in obsolete models of automo
Questionable financial reputation is an
expensive asset. Cash rules now where
paper once held sway. 4
The E.M.F. Company reaped the har
vest. Material manufacturers fairly fell
over themselves to sell their output to a
firm whose standing was unquestioned.
They wanted to do business exclusively
with a concern backed up by the biggest
financial interests in the world.
The inducememts offered have been a
big help. toward the reductionv in price
which the manufacturing system had
These are all business reasons, reasons
that will be understood by the business
man who wants to make a business pur
Mary Jensen visited at the James
Butherford home iu Boss Wednes
Nels Christensen and wife came
last Thursday for a visit at the old
Mr. Markley is fixing the old
grain office to keep Marvin Liken'a
Mrs. Margaret Wilson came up
last Thursday evening and Btayed a
E. C. Biee and the boys went
to Audubon between trains Sunday
Bev. Arnold is improving now, ao
he will soon be able to fill his ap
Ed Coler, wife and children oame
Tuesday evening to her mother's,
Jesse and Lee Markley went up
to Auburn Saturday morning to vi
sit Thomas Blarkley's.
Charlie Soott and wife took home
a load of new furniture from the
depot Monday evening.
Mra. F. C. Hepp returned home
Snnday afternoon from a week's vi
sit in Chioago with the girls.
The Bebeccas initiated a candidate
last Thursday night and had a nice
social time and supper at the close.
Ima MeLaehlin missed last week's.
tk WAX* *tl
I iA wm
"As for the car itself, we are content to
rest with a mighty brief argument. There
are more than 20,000 E.M.F. Co. automo
biles in America, and they're driven by
20,000 of the best satisfied human beings
in this broad land.
Of course you want speed. A stock
E-M.F. 30 just like the one you can buy
for $1,000 made a clean sweep of the
events in its class at the Atlanta Speed
way's November meeting, setting the
world's*class record in one event and a
speedway class mark in the other. The
same car was first home of the American
cars in the Tiedman trophy event on the
Grand Prize course at Savannah—190.3
miles at a rate of better than 55 miles an
hour. In one or more of these three
starts this car defeated two Coles, three
Abbott Detroits, three Maxwells, a Chal
school on account of having tonsili
tis. Alma and Mrs. McLachlis
have had it also
Miss O'Leary went to Des Moines
Friday evening to spead most of her
vacation. Prof. Ford went to his
home in Coon Bapids.
Bev. E. W. Curtis, Presiding El
der will give two leetures in town,
one Saturday night on "Galilee"
and one Sunday night on "Jerusa
lem" at the U. B. Church. Ab he
has visited these places it will be in
teresting to hear him. '»K
•issDora Nedrow Was Born In Lin
coln Township, Becomes Wife
Of Honorable Young Han.
The pleasant country home of Mr.
and Mrs. Henry Nedrow was the
scene of a happy event Wednesday
evening of last week March 15, when
their daughter, Miss Dora was uni
ted in marriage to Mr. Charles
Locke. The affair has been kept
very quiet and only the immediate
relatives and friends were let into
the eeeret At 8:30 o'clock the
young people took their places in
the parlor and Bev. O. P. Jaokson
pronounced the magical words that
made them man and wife. After
f5 "f **V
mers and a Firestone Columbus. All
of these sell for $1,500 or more, yet
none of them could head the $1,000 E.M.
F. 30 at any period of the tent.
You want durability. The first E.M.F.
30 ever shipped into Dixieland is running
daily, has covered 60,000 mile^in Georgia
and is a bit better than new right now,
with her old equipment virtually intact.
You want economy. The E.M.F. 30 as
everyone knows, is a poem in strength,
lightness and balance that reduces tire*5**
replacement expense to a minimum and ic
makes other cars appear insatiable gaso-41'^
line and oil eaters in comparison.
E.M.F. 30 quality is something we^lt"",
don't believe necessary to elaborate on^i:
further. The best evidence we can ad-*
vance, next to the actudl performance of'*'-*"
the cars on the road, is the confidence of" "l
the factory itself in its output.
The most liberal guarantee in existence' ,J
—a guarantee embodying a definite^,,
promise by Walter E. Flander himself—
is issued with every E.M.F. ear. fy
Car and equipment are warranted for
a whole year, aside from the tires, which*,*
are guaranteed by the makers. To puts^i
out a motor car of anything but thee^o.
highest quality, and to back it up with
a promise like that, would ruin atiy
manufacturing concern. That's the
reason others don't meet the E.M.F. Qo.,^
Look them all over.' It's only a busi-«u
ness proposition. Make your investiga-'*'
tion a thorough one. It will please us.8
If your're the sort of man we've had in'f^
mind in this talk. Come in and let mel5,^
show you the E.M.F. and give you
'V" 'i„ /v^iv
'*f t~'% 4l
the friende-present had showered
their congratulations upon the hap
py pair all passed into the dining
room and partook of a bountiful
Mrs. Locke has grown to woman-'
hood in our midst and for several
years has been a popular and sue-.,
cessful teacher in the County schools
Hr. Locke is a prosperous young
farmer of Lincoln County of manly
qualities and'we predict for them a
happy and successful future. They
will begiifc housekeeping at once on
the Mam* faane farm. May the
God of joy and plenty attend
them alt afoag life's journey.
The Journal unites with their
many friends in extending congra
tnlationa—Centerville South Dako
ta Journal. -,
Earl Bn^ins Dead
Earl Grav Huckins was born in
Gray, la, April 6, 1884 and died
March 1ft, 1911 at Jittsburg, Kan
sas. When £&out two years of age
his pvr^pm spoked to Griswold where
he resided until about six years ago,
when he went to Crewsburg, Kansas
where he was employed about the
coal mines. He was married on
Jan. '29,1904 to Miss Alta B. Utter.
He leaves a wife and one son to
mourn hiB early demise. The re
mains were interred at Griswold last
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