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i i K 14 n THE PENSACOLA JOURNAL WEDNESDAY MORNING, MARCH 22, 1911. ffr l tin Sfe BmI fr jj dm- TT- Tn" vJ Jl OF Gold Facts Why This Firm Will Lose Thousands of Dollars in Being Compelled to Slaughter Their Stock of :D)I OS LESS-in Order to Sell This Merchandise Before May 1st, and Why Pensacola Will Lose an Investment of Possibly $100,000.00 Going to Quit Business Prices on We have only recently placed in stock a very large shipment of New Spring Silks that we fully expected to make our usual profit on, but they are yours now for what they cost us. il.W value S3 In. Black Taffeta sillec " 83 $1.23 vahta-SS In. Black Taftota SilXe ..... .90 91.49 value 88 In. BUok laffeU 611 ka $1.69 value 88 In. Black Taffeta 98 vaiu 27 In. Black Taffeta 8!!ks JS $1.00 velue 27 In. all - anedee Naw Silk Messallnea ........ .J9 In. Fancy SITU a e e Fancy Silk .65 85c vetae & rmirgi $8c value 27 In. 49o valua 27 In. Fancy 8llk Foulard a .38 89o valua 27 in Fancy Draaa Sllka M 98c valua 27 hw Perelene . ..... .78 69o valua 27 In. Plaid Sllka ... .48 43o valua 27 In. China Sllka .. .34 75c value 88 In. Plain Color ' Eve. Sitka M . tSo value 27 kv Japonic Sllka .23 v These are the-Greatest Values ever offered at retail in Pensacola. . Going Out of Business Prices on : Ginghams,: Shirtings, Percales, Prims and Madras. We recently put in stock our New Spring Line, but they will now have to go at such bargain prices that Pensacola will long remember this sale. 10c Everett Classics to go at M 8a 8!aC Check Glnghama to go at 8a 12, and 15c Beat Dreaa Gin? hama ..... ........... ....... 10o 12Va Fine Shirting Cheviots .tc AN omr Beat Quality Prlnta go at . Bo TVfeo Peroalee go at 'tc 10o Percales go at . .TjT 15o Percalea go at .....-...tO',c . At . these terrific cuts in prices our entire stock ought to go in a few days. Going to Quit Business Prices on Ladies' Ready-to-Vear Garments. We carry one of the largest stocks in Pensacola of Ladies' Garments. We are going to offer some bargains that will surprise the most economical buyer. Every article quoted is less than cost. Just look at these ridiculous prices for a quick sale. $830 Ladles' Brack Silk Taffeta Oreea Skirts for 8430 $8.90 Lad let' Silk Taffeta Dreaa Sklrte for AM $10.90 Ladles' Black SITk Taff eta Dress Sklrta for ......... 7X0 $12.90 Ladlee Black Sttk Taff eta Drees Sklrta for .. . 7.75 $8.90 La (flea' All Wool Black Volte Dreaa Sklrta for 8.50 $13.50 Ladles' All Wool Black Volte Dreaa Skirts for 8.25 $5.90 Ladles' Black Panama Dresa Sklrta $.25 $7.90 Ladles' Black Panama Dreaa Sklrta 4.75 $8,90 Ladlee' Black Panama Dress Sklrta 4.35 Going to Quit Pensacola Prices on Hosiery for the Family. , We have an immense stock of Hosiery of all kinds. We want to sell these by the dozen whenever possible, but you can buy them any way you want at these prices. 10c Child's Black Ribbed Hoee..7 12V?c Child's Black Ribbed Hose 8o 15c Chtld'a Black Ribbed Hoaa ..11a 25c Child's Black Ribbed Hoee..18o 15c Ladles' Black Cotton Hoee..12e 25o Ladles' Black Cotton Hoee..18o 89o Ladles' Hoaa, Black and Colors ..... 25c 49c Ladtes Lisle Hose, all shades ........S9o 69c Ladles' Black and Fancy Silk Hoee 45e r1.19 Ladles' All-Pure Silk Hose 89o 1.75 Ladles' Alt-Pure Silk HMW ttue aiaieetes mm iaaa a135 We have the largest selection of any store in Pensacola; now all going at Actual Cost. Going to Quit Pensacola Prices on Men's Spring Weight Suits and Single Pants. Our stock of Clothing is limited, but if we have your size, you get a bargain. All $5.00 Panta now ......$3.50 pair All 85-00 Special at 2-25 pair AN $3.00 Panta i(M L75 pair AH $12.50 Suits at 5.00 suit AH $15X0 Suits at .650 salt All $18.00 Suite at 7.90 awH Boys' Bloomer Panta 39 and 49c pr. Boys' Khaki Knee Panta .-35c pair Boys' Romper Suits 39, 49, C9o All these are cut Below Cost. The writer, representing the owners of this business (a corporation worth many millions), has, been coming to Pensacola once a year for several years to assist in the annual inventory ; It had been his opinion for a long time that an UP-TO-DATE, MODERN DEPARTMENT STORE would be a paying investment He convinced the owners of this, and since the retirement of Mr Lannon, efforts have been made to secure a good, live merchant who would invest one-fourth of the capital needed, so that this business could be reorgan ized and a modern department store built expressly for the business. A Mr Glenn May was interested, came to- Pensacola with his wife, arid stayed at the San Carlos several days. He was very much impressed with the prospects, sufficient to go to St Louis, meet the owners and go into conference on de tails. A contract was drawn up and corporation papers pre pared, and Mr. Glenn May was to be president and general manager. While, in Pensacola, Mr. May accepted site offered and agreed with writer on general interior arrangement of store . "But the best laid plans of mice or men Oft gang aglee. "Burns. The owners in St. Louis were waiting for Mr. G. May to come and sign contract and complete the deal After sev eral days' delay, he wrote that his wife absolutely refused to live South, and the deal had to be declared off " - Now the owners set about looking for someone else, so that the original plans could be; carried out While they were doing this, we were notified to get out of our present store room at thef expiration of our present lease, May 1st Read this extract of letter: THE FISHER REAL ESTATE AGENCY, Pensacola, r"la March 9, 1911. J. J. SU1WMERSBY, Manager T. H. Lannon A Co., City. Dear Sir Please take notice, that we will expect possession of the place which you now occupy promptly on the date of the expiration of your present lease, and that the aald lease will not be extended for any length of time. We are giving thia definite notice In order that you may have aa much time aa possible, either to dispose . of your stock or look around for new quarters. Please, therefore, consider the matter closed, aa It la Impossible for us to permit an EXTENSION of your lease after May 1st, 1911, for any length of time whatever. . Youra very truly, " , WM. FISHER, President. Pending trying to find another investor, we asked an extension of 30 to 60 days, so that our original plans could be carried out and give Pensacola a modern department store. The above letter was our answer The records of this firm show that our rent has been paid promptly every month in advance for seven years; also we have been large tax payers and contributors to every public enter prise for the benefit of Pensacola But it all now counts for naught; we are practically driven out of your city, because, so far, we have been unable to carry out our wishes before our lease expires, as the Fisher Real Estate Company want the building for themselves MARK THIS: Pensacola will never grow and take rank with other cities unless a more liberal spirit is shown Your commercial organizations are useless in trying to get new en terprises, if you do not, with a grip of steel, hold on to those you already have Take a lesson from Houston, Atlanta, Kansas City, Oklahoma City, and many others Be open handed and courteous, try and deserve the name of southern hospitality to the strangers within your gates, inhale the spirit of progress, invite others to come, don't put a fence around your city, and then you can make this city what it ought to have been 20 years ago, the leading commercial city on the Gulf of Mexico. JOHN J SUMMERSBY, Manager T H. Lannon & Co Going to Leave Pensacola Prices on NEW SPRING WASH GOODS. Not in the Store a Week Yet. ' It seems a shame to let these fine new Spring goods go, but necessity knows no law. They must be sold at some price. Mothers and daughters, here's your chance to get two dresses for the price of one. S9c White Fancy Madrass go at 27c 33c WhKe Fancy Madras, go at 25c 25c White Fancy Madras, go at 18c S'2C White India Llnona 5'2o 15c White India Llnona ...... 10c 25o White India Llnona 18c 19c White Llnette for Suits or Sklrta 14o 15c White Llnette for Suits or Skirts 10o 18c Colored Llnette for Suits or Skirts 130 25c Colored Cotton Voiles, new Shades 19o 85c Striped Linens 24c 15c Flaxons, all new designs .. 12a 19c Flaxons, all new designs .. 14c 25c Flaxons, all new designs ... 18o The Above Are All New Spring Goods. Going to Leave Pensacola Prices on Sheets, Pillow Cases and Table Linens. All must go. Housekeepers, Boarding Houses, Hotel Keepers and Restaurants can save themselves money by taking advantage of these saving prices. 6tC Huck Towels, all go at .. 4'aC 10c Huck Towels, all go at ... 7c 1220 Huck Towels, all go at.. Cio 15c Huck Towels, all go. at ..1014c 6c Huck Towels, all go at .... 4c 10c Bath Towels, all go at .... 8c 18c Bath Towels, all go at .... 13c 25c Bath Towels, all go at ... 18c $1.19 Bed Spreads 89c $1.25 Bed Spreads, all go at .. 95c $1.69 Bed Spreads, all go at .. $1.25 -$1.98 Bed Spreads ..1.45 1 1 ll I 1- I M I 1 . , . DiciEncg musnn, an go at OgO 82 Bleached Muslin, all go at ec 10c Bleached Muslins, all go at 8c 122c Bleached Muslina ....... 10c All sheets, pillow cases and table linen marked at actual cost. Going to Quit Business Prices on . MEN'S FURNISHINGS. Our entire line of Men's Dress Shirts are all of " the very best brands. There are no better at any price. All the Underwear are spring weights Bal briggan. Just what you need right now. Also a full line of Sox, Neckwear, Collars, Suspenders, belts and Handkerchiefs. All to go at cost and less than cost. 10c value Men's Black Cotton Sox at 7o 15c valua Men'a Black Cotton Sox 10c 25c value Men'a Fancy Stripe Lisle Sox 16c All Arrow Brand Collars at .... 10c 15c value Men'a Elastic Suspend ers 9c 19c Men's Elastic Suspenders ...12c 25c vahie Men's Elastic Suspend ers 18c 50c value Men'a Paragon Elastic suspenders .....39c 50c value Men'a President Sus penders .39c 25c value Hose Supporters ...18o 75c value Men'a White Stiff Bosom Shirts ......... ....45c anirts ismau sixes) at .....boo. 98c value Men'a Fancy Dress Shirts (all sizes) 78 49c value Men's Fancy Dresa Shirts (all elzes) 42 So value Men's B. V. D. Pep- prill Drawers ....39o 60c value Men'a BaL SMrta and Drawers 89a 25c vslue Men's BaL Shlrta and Drawers ...18o These are the greatest lot of Bargains ever offered in Pensacola. Going to Leave Pensacola Prices on LACES AND EMBROIDERIES. v" Your New Spring suit can be trimmed with these lovely Laces for a trifle of cost. Also a large stock of Fine Nainsook and Swiss Embroideries all sacrificed to sell quick at some price. See these. Fine VaL Laces, Edging In eertlons 22c doz Still Finer Laces, Edging Insertions ,...42c doz All Lacea Marked at 'Less Than Cost. 10c, 15c, 20c value Embroid eries at ..5c yard Others worth up to 60c yd at 19o yd Fine Corset Cover Embroid ery, now ................. .15o yd See All These Bargains They'll Sell Quick at These Big Reductions. Going to Quit Pensacola Prices on KUSLIN UNDERWEAR. This splendid stock of Gowns, Drawers, Corset Covers, Combination Suits, and Skirts all cut Below Actual Cost. They must go at some price in this selling-out sale. $1.89 Gowns, beautifully am- broldered ..,...S1.24 $1.19 Gowns, beautifully em broidered 69 95c Gowns, beautifully embroid ered -58 $2.49 Embroidered Petticoats .. 1.58 85c Embroidered Pettlcoata ... .68 59c Embroidered Pettlcoata .. 69c Embroidered Corset Covers 49c Embroidered Corset Covers 89c Embroidered Corset Covers 25c Embroidered Corset Covers E5c Ladies' drawera .......... 69c Ladles' Drawers ....... 49c Ladies' Drawera JI7 .33 .29 .27 .19 .58 .42 .39 Greatest Bargains You Ever Saw. NOTE THE ADDRESS: 11 o E NNON .& GO 200-202 S.Palaf ox Street, Pensacola