EL PASO HERALD
The Promptest Mail and
Phone Order Departments
In The Southwest
Charge Purchases Made
Thursday . Friday Entered
On April Accounts
EL PASO, TEXAS, WEDNESDAY, MARCH 29, 1916.
EL PASO'S MOST PROGRESSIVE STORE
e Garments, Swelling the Lot to a Total of 40
Mondays Express Brought Additional &mpI
tr 111 ic P C i
i,i VSN"' 3
that is stylish and up-to-date
skirts, including the
draped, new circular
and cascade effects.
A special showing of
taffetas in hlacks,
navys, novelty plaids
and stripes also sport
skirts in all the desired
We hae not forgotten the stout
figure and have garments that
are stylith as well as sensible.
They will be specially priced for
tomorrow and range from
$495 to $25
Newest Styles For Spring, In The Greatest Campai
Thursday Is H TPSx - is -t OtlCX
Skirt Day WgiSt ' V -i Qtj)SL:
K-B71-: will have on It" yTm . J M S-rHSlSi 'jJT
W 1 .n.l .vervthine P 7 7 ttf ' VAVK WfiT W
r- j9H5ffiSBB8sa ;&?Mf&s? 1 w wsemmmmsm .. V
ss5sa,4d,wmSf 1 , issatwssssssssssmsi - a
, Stiowrooin Samples 1I jl?
, Newest Spring Styles fM.J
gn of Suit Selling In This Store's History
Thursday, Choice for
Thursday, Choice for
Thursday, Choice for
RESttES for street, afternoon and denri-e veiling wear. Variouslv of crepe de chine, messaline,
taffeta, channelise, silk faille, etc.. manv of them in combination with Georgette crepe and ehif-
fon. Shown in every wanted color and the newest of striking combinations of novelty weaves and
colors. Splendidly constructed dresses. Samples, and, therefore, better than the average run of reg
ular stock dresses. We consider these the most unusual dress values we've seen in many a day.
Values Were Never So Great, at This Early Season
Our San A ntonio Street Windows Give A n Ocular Demon
stration of What You May Expect to Find in the Store.
OTJ SEE, it's this wav: Xew York garment makers display three lines of samples.
When they are through taking orders the- sell two of their sample lines. Several makers, to
whom we give a vast amount of regular business, sold us their sample lines at great price-reductions.
Samples, as you are aware, are better tailored, and very often of better materials than Tegular lines,
for samples must show the finest details of workmanship and finish, to attract buyers'. Think, then,
of the unusual buying opportunities offered in this sale of:
Spring's Choicest Garment Styles--Fresh and New
The Materials Include The Colors Are-
Serges, Poplins, Gabardines, Poiret
twill!, Worsteds. Guernsey cloths, Silk
and wool combinations, Imported vigorcaur,
The Linings Are
Best quality lining taffetas, and high qual
ity Peau de Cygne.
Navy- blue, Jap blue, Copenhagen,
Brovrn, Tan, Reseda, Rookie, Gray,
Gait green, Club checks, Shepherd
checks. Novelty plaids.
We refrain from quoting comparative
values, for, were some prices compared,
they would appear aim 03 1 unbelievable.
Because there are not many of any
one style, we naturally advise early
selection for best, choice. We doubt it
will be possible for any store, even
this store of greater value-giving, to
duplicate ttvse values later in the season.
The Styles Include-
Norfolk and belted models, Ripple and
peplum models, Jaunty short coats, --Semi-fitted
models, Severely tailored, and
Novelty styles, trimmed with fancy but
tons, novelty buckles, silk Braids, gold and
silver tinsel embroidery, and contrasting col
lars Each model an authontatie mode tor
Spring. Sizes 34 to 44 for jvomen, 14. 16,
18 and 20 for misses.
ipO thrive, a. liore muH.ab
"" sorb vrhat i bort for it and"
give the bet it if capable of
giving. Anemic stodks of goods
that are not good, and crabbed
treatment of thoe who come to
buy are not the diet of a
healthy. progrettHe store. Size
is no more a sign of progress
than obesity is of health. Big
ger stores than this can thank
bigger capitalization for their
bigness. We prefer to grow a
little at a time, and to have each
added inch represent a healthy,
natural growth, resulting from
what we take in in return (or
what we give out.
For Thursday Only We Shall O0er
Corset, For Only 8Qc
Worth to $1.95,
' For Styli
A CORSET that will make an
old dress look like new, for it
will comfortably mold the figure in
the new, correct style, giving the waist a little
more incurve and holding the hips firmly but
gently in place. In models that are suitable for
the medium, the stout and the small figures, in
sizes from 19 to 26.
Made of a good grade of while or pink batiste,
trimmed with silk embroidery. A well boned
corset, with four hose supporters. You'll wonder
how wc can sell them even for
one day, at
Special Sale of House Dresses in
The Busy Basement Store .
UR ven yood reason
for offering such re
markable values these
Middys wore specially
purchased bought heav
ier than we should in or
der to get the price down
-we give you the advan
tage of our extensive buy.
Delightful styles in white galatea,
1 rimmed in white, plain colors or
tripes; also white and natural pon
gee middys trimmed in contrasting
colors. Values up to $1.95. Sizes
for women and misses. On sale in
waist section on third q
I loor, at each. 7 C
MIE very newest fabric for women's undcr'-u-ments
"Chavet" Satin. It is self striped and washable.
and is the must beautiful of all materials for undergarments.
ENVELOPE CHEMISE OF "CHAVEr
SATIN White or pink, trimmed with Filet
lace. Camisole tops, also plain styles.
GOWNS OF "CHAVET' SATIN-Pink or
white. The yokes and sleevesvare trimmed
in a noel way with fine Filet,
lace. "Popular Special," at
Girls' Waists .
1 1 1 Wl?li
LINE I 36-inch
stamped art crash cen
ter pieces and 54-inch
table scarfs, in white
only. Floral or con
ventional designs. Spe
cial, each. QC
SPECIAL purchase of 25 dozen sample House
Dresses thus giving a tremendous range of styles
and materials. Xo garment in this purchase Avould under
ordinary conditions sell for less than $1.95. They have
been divided into two lots as follows:
Lot Xo. 1 will be sold at, each 9nc
Lot Xo 2 will be sold at, each $1.45
See Mesa Avenue window display. These HouseDresses
go on sale Thursday morning at S:30 o'clock. Xone sold
oarlier. Xo reservations, no phone orders all sales final.
Four Specials From Tfoe
Art Goods Department
PRUDENT women will be here early Thursday and
take advantage of these exceptional values.
LINE 4 Stamped,
crash, linen and art
crash pillow tops, in
floral and conventional
designs. See these here
Thursday, at the special
Seen the New
gowns, in a variety of
dainty designs from
which to choose. While
they last Thursday,
made-up crepe gowns,
in white, pink or light
blue.. A variety of
new designs that will
please. Extra special,
the most be
of finest woven
straws as well
as natural andi
gees. Here in
all the new
colors and two
tone effects (to
and sport coats), trimmed in unique
and individual ways, but always
tailored. Prices start at $15 and go
downward by easy
Women's Hats, 10
FUTV of these bats, all toM-and
each is different, yet Fashion's ne
est whims have been cleverly introduced
in eery one of them.
Small, "drooping-brimmed models v. all
high crowns are trimmed with flowerV
and ribbon. Sailor effects, large ad
moderate, are very smart for Sp'ing
trimmed with ribbon and flowers.
SHIRTWAISTS FOR GIRLS. Juniors and
Misses. Washable silks with satin stripes;
also pongee. Made in becoming styles.
Sizes 1 0 to 1 7 years. "Popu'ifD g- ?
lar Special, at $4.95 and . ?.?
PRINCESS SLIPS FOR GIRLS-Made of Eoliene Silk, in white or pink.
Daintily trimmed with pretty Val laces. These slips hae the new "Fan
Hare, bkirt sizes. 8 to 15, at $1.95;
sizes 2 to 6, at
"WOMEN'S "Sample high an3 low Shoes -
Pumps, Oxfords, Slippers, as well as foot
wear for growing girls.
AH wanted leathers, including colored kids and
combinations of cloth and leather. Such fashion
able styles as Colonial Pumps, One, Two and
Three-Strap Slippers. Button and Lace Oxfords
Plain Pumps. Button and Lace High Shoes, and
numerous olher lasts.
Sizes 2' t0 '2 with a few larger ones tak'-n
from our regular slock, on sale in Basemen I
uits For The
is Elder, At
.50 In "The
'Tptl E designs for the new Spring Clothes are snappier than ever. Master .designers
A have produced for "The Popular" an array of garments that it would be difficult
to equal, much less surpass. The tendenciesthis spring are toward the English Soft
Roll Sack, with one, two, three or four buttons. Narrow shoulders and high waist
contribute to a graceful appearance.
Then there are more conservative models for the professional man. These are cut along
dignified lines, with ease and comfort, a prime consideration. The materials in which
the new Spring Clothes are shown are Flannels, Cheviots, Cassimeres, Fancy Mixed
AVorsteds, Homespuns, Serges and Vicuna. In the way of colors you can get various
tones or Drown, gray, green, blue and Uxtord. Ask to see the -fl L r
"Popular" Special Suits, now selling, at
This Is The Home of Hart Schaftner CD. Marx Clothes
Mansco Underwear For Men-
s Cool As a
r ERE is not merely a UXIOX SUIT, but rather the g.wl of all
I union suits. It unites the highest decree of comfort Aith the
Manhattan standard of quality, for it's made hv the makers of Man
hattan Shirts. MSCO FAHRICS are specially wown in th in
linitable JIanhattan way. So MAXSOO 1UTERIAIJ3 and patterns
are exclusnely MANHATTAN. I mon Suits or Two Piece Gar
ments are made in such skin, soft materials as Nainsook, Silkx
Mulls. Linens, Solway Silk, et TXION' SUITS, $1.00 UP; ATlf
I.F.TIU SHIRTS, 65c UP; hEE DRAWFRh, 65c UP.
lothes with Character
Young' Man and
$16.50--In "The Pop- ml
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