The Richmond Virginian., July 07, 1910, CITY EDITION, Page 3, Image 3

About The Richmond Virginian. (Richmond, Va.) 1910-1920

Image provided by: Library of Virginia; Richmond, VA

                
Second & Broad Sts.
Second & Broad Sts
Second & Bi'oad Sis.
OUR July Clearing Sale news is soul-stirring. It doesn’t
consist of a few items picked up here and there to
make you think that conditions exist which do not
exist, but it’s a complete story from every department. We
crowd in every item we can—and each item is a flash of bar
gain news that will stir you—and convince you of the great
importance of this sale. Don’t skip a word in this advertise
ment—and after you’ve read our story, make your plans to
attend this sale.
Under peremptory conditions, and through the persuasive
aower of pulverized prices, we appeal to the shrewd bargain
oving public.
Every woman with a dollar or so to spend for apparel
should profit by the bargain feast which we spread Friday
and Saturday. Our entire second floor is a feast of bargains
in Dresses and Suits. Don’t miss this sale.
Trimmed Millinery
Wonderful Offerings
Frankly, we want to sell every trimmed hat in the store. With
this in view prices have been readjusted until it i:-. almost like giving
them away. Every trimmed hat in the store, pattern hats in
cluded, will have a special price.
Pattern Hats,' Choice at $10.00
All the pattern hats in this sale. Regardless of the former prices
you may select any one you want qnd it is yours for only $10.00.
Trimmed Hats, $5.50.
Hats that under ordinary cir
cumstances would never sell for
ffrs than $5.00 to $7.50; styl
iishly trimmed in/many charm
ing ways.
Trimmed Hats, $4.75.
You would never think of
buying these for less than double
this price. Their beauty and
stylishness will be a surprise to
you. Style, quality, trimmings,
any way you will, these are very
exceptional values at the sale
price of $4.75.
Trimmed Hats, $7.50.
If we were to say $12.00 in
stead you would still consider
them splendid hats for the price.
All the latest styles, trimmed in
many clever and charming ways.
Special Skirt Bargain
About 200 Skirts, fine panama, navy voile and panama, and some
fancy striped and checked worsted garments, also cream £ J aa
serges and mohair^; regular prices $7.50; on sale for....
Veiling
50c, $1.00, $1.50 fine Veiling, 25c, 50c and 75c a yard.
Corsets
We will place on sale all of our well known make of
Corsets. Clearance price..'. . l«fC
Cool Summer Dresses
Clearing price reductions on all our fine lingerie Dresses to-day.
These are the very latest styles in beautifully fashioned dresses,
specially suitable for afternoon functions, evening and reception
wear. We are including our entire collection in this sale at a less
than their regular low prices. Elaborately trimmed with the
finest laces, bands and panels. A detailed description is impossible.
Come and see them.
Lingerie Dresses, very elaborate with lace and embroidery.
C hoice of white, pink and blue in $9.00 to $10.00
values, for.
Silk Dresses, Pongees. Tussahs and Taffetas. Beautiful and
strictly fashionable models—high class SI 8.75,
values. Clearance.
Handfull colored Taffeta Silk Dresses, worth to CA
$15.00, at. I
WASH DRESSES—$5.00 Dresses of pink and white,
lavender and white, checks, lace yokes and collars, trim
med with piping and straps of contra color; reduced to.
Wash Dresses, $12.00 and Si >00, a beautiful line in
all shades, trimmed with embroidery..
Cloth of Gold Coats for thi> sale reduced to $9.95.
These are easily worth double. Just such dresses as you will want
for your vacation and outing trip. Pretty enough for afternoon and
street wear. Checks, stripes and plain colors in all wanted shades.
$5.90
utiful and
$9.50
$7.50
md white,
$2.90
$7.50
Tailored Cloth Suits
The showing comprises such a vast variety that a mere hint
of the radical reductions must suffice. Full and elaborate
description of these tailored suits would require two pages, the
story is but briefly told.
$15.00 Cloth Tailored Suits
at. ...*.'.
$18.00 Panama Suits, all
sizes, at.
$20 Striped Worsted Tail
ored Suits, at.
$25.00 Imported Worsted
Tailored Suits, at.
at
$4.95
$7.95
$9.75
$11.75
$30 Novelty Tailored Suits,
$12*45
$14.95
$17.45
$19.95
$22.45
$18.75 Novelty Tailored
a Suits, at.
M $18.75 Novelty Tailored
l Suits, at.
$19.75 Novelty Tailored
Suits, at.
$21.50 Novelty Tailored
Suits, at.
$21.50 Novelty Tailored
Suits, at.
Among the above are sizes for misses and small women, as well
as sizes for extra large women.
1..
The quantities will soon melt under the low
By coming early, you get your share of the richest
53.00 Linen and Lingerie Waists, $1.95
53.50 Lace Trimmed Net Waists, $1.95.
56.00 and S7.00 Taffeta and Crepe Waists, $3.89.
$4.00 Messaline Waists, $2.48.
53.00 Wash Waists, $1.95.
52.50 Wash Waists, $1.55.
price
Muslin Underwear
We will place our entire stock of
Muslin Underwear on sale at clear
ance prices.
Assortments are very complete in
all lines and qualities. You will
find good values in French Embroid
ered Underwear. Underwear and
other standard makes, all of which
will be sold at Clearing Sale Prices.
Corset Covers and Drawers, at
21c, 29c and 42c.
Below we list six special lots that
will be sold at exceptionally low
prices—
Lot No 1. Includes Women’s
Corset ('overs and Drawers, that
sold at 75c, 90c. Clearing Sale
Price, 50c.
Lot No. % _ Includes Women’s Long Skirts, Corset Covers and A
Drawers; Short Skirts; Regularly SI.00. Clearing Sale Price, ®
choice 69c.
Lot No. 3 Includes Women’s Skirts, Drawers, Gowns and
Corset Covers. Regularly $1.50. Clearing Sale Price, choice
at 95c.
Lot No. 4 Includes Women’s Skirts, Drawers, Gowns, Corset
Covers and Chemise A Children’s Dresses and Skirts; that self
regularly at $1.50, $1.75. Clearing Sale Price, choice $1.19.
Lot No. 5 Includes Women’s Skirts,-Drawers, CorseJ Covers
and Chemise; Regularly $2.50 to $10.00. Clearing Sale Pri
ONE FOURTH OFF.
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2d and Broad Stree
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