The West Atlantic City news. [volume], May 31, 1927, Image 1

About The West Atlantic City news. [volume] (Pleasantville, N.J.) 1927-1928

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FROM THE WORLD’S PLAYGROUND JUST A STEP TO HOME
GATEWAY
TO THE WORLD’S
PLAYGROUND
The West Atlantic City News
PUBLISHED IN THE INTEREST OF WEST ATLANTIC CITY
GATEWAY
TO THE WORLD’S
PLAYGROUND
Vol. 1. No. 20.
THE WEST ATLANTIC CITY NEWS, WEST ATLANTIC CITY, N. J., TUESDAY, MAY 31, 1927
PRICE THREE CENTS
Albany Avenue boulevard Most Discussed Property
oreat rarks
Near Albany
Ave. Boulevard
City Is Very Proud of Park
Running From Boston to
Albany Avenues
B^PER FIELD
, HAS 135 ACRES
Was Formerly The Airport
and Faces Albany Avenue
Boulevard — Plan Stadium
and Polo Grounds
Allantic City has approximately
450 acres of park land. It has ample
facilities to care for the city’s
thousands of youngsters, and much
time and energy is devoted to
recreation problems, according to
Alfred C. Paterson, secretary to
Commissioner Kuehnle.
There is one park of which the
city is very proud known as the
Albany avenue park, running from
Boston to Albany avenue, and from
Atlantic to Vontnor avenue. It is
the beauty spot of Atlantic City,
with green lawns and trees and
beautiful flower beds.
v/iuaa me Aiuttiiy avenue
bridge," Bays Mr. Paterson, “and
there we have, in the Edward I,
Bader Athletic Field, formerly the
Airport, 135 acres of ground, part
of which is yet to be developed.
But we now have three football
, fields, two baseball diamonds, 13
tennis courts, a quarter-mile run
ning track, one of the finest in
the east. There Is also ground pre
pared for pole vaulting, broad
jumping, shot putting and other
field events.
“In this great playground is a
field house with lockers, showers |
and every equipment of the modern
field house. At the entrance of the
field there has been built one wing
of the new clubhouse which will
take care of the athletes, as we
expect to have some big meets in
the future, on the order of one
held last summer, an international
collegiate meet.
Stadium Some Day
"It is planned to build a large
stadium on these grounds, also polo
fields and maintain ’ a permanent
landing field for airplanes.
“The baseball fields I have men
tioned are in constant use during
the season. Every afternoon and
evening and Sunday afternoon
many teams, such as school teams,
independent clubs, twilight, indus
trial or county leagues use the
grounds.
“Now for the biggest park of all,
we must cross the Boardwalk. It is
the beach, running from the Inlet
, to Jackson avenue, a stretch of
about four and one-half miles.
Thousands of citizens and visitors
from all over the world enjoy fresh
air and sunshine here, free from
care and worry. For the beach park
is policed, bathers are protected
by a well-trained corps of life
guards.
“The commissioners,’’ Mr. Patter
son continued, “through Director
Kuehnle, have purchased beach
front property running from
Columbia avenue to Tallahassee
avenue, and another piece along
Maine avenue, from Madison ave
nue to Grammercy avenue. This
was done so that there would be
a straight stretch of beach park
controlled by the city forever.
“Since these parks or play
grounds have come under the
direction of Commissioner Kuehnle,
he has made extensive improve
ments. There has been new soil,
new gravel walks, new trees, new
flower beds, field houses, tennis
houses, and he has also enclosed
them with wire fence.
“In the budget for 1927 was the
following for parks and playground:
Park and playground—for payroll^
top soil and supplies, $34,500;
Bader Athletic Field, for payroll,
top soil, supplies, $78,000; public
recreation, payroll, top soil, sup
plies, $10,000.”
1 1 1 —'isir ——
FISHING IN DANGER
Eugene V. Connett, 3d, secretary
of the New Jersey Fish and Game
Conservation League, in a state
ment made here, declares there are
- grave dangers menacing the salt
water fishing of the state and has
called a general conference of fish
ermen to be held Sat., June 18.
.
SlI&iL I Si i ■ ■ iml Si
BAY DRIVE HOMES, WEST ATLANTIC CITY
Type of Home along Bay Drive, the Wonderful Boulevard which skirts the shores of Lakes Bay, West
Atlantic City. This drive is becoming more and more popular with motorists and all who appreciate
the beauties of Lakes Bay.
To Have
Dahlia Show
Steel Pier To Be Scene of Col
orful Affair In Sep
tember
EXHIBIT HUNDREDS
OF VARIETIES
Lovers of flowers in general and
dahlias in particular will have an
opportunity to least their eyes be
tween September 14th and 17th,
when the New Jersey Dahlia So
ciety brings to the resort hundreds 1
of gorgeous blooms of a hundred j
different varieties. !
An interview with Judge Clifton j
C. Shinn convinced the writer that I
liis were the sentiments of a dahlia I
fan, for he spoke with unbridled I
enthusiasm of the coming show.
“It is very gratifying to note,” said
the Judge, “that Atlantic City men
and women are taking a great deal
of interest in the show, and those
from other sections of Jersey arc
very enthusiastic about coming to
Atlantic City. They seem to feel
that it Is the logical place for sucli
a display.”
Warren W. Maytrott, who is one
of tlio Vice-Presidents of the New
Jersey Dahlia Society, and a grower
of the hardy and beautiful flower
In Vineland, is the chairman of the
show committee, and already lie is I
formulating plans to make the |
1927 dahlia exhibition the greatest ■
in history. Also on this commit
tee are Charles L. Fischer, Sr.,
who needs no introduction to At
lantic City people who have learned
to “Say^ It With Flowers,” for h,is
blooms have always brought praise
from many. Devoux B. Edwards,
as chairman of the publicity com
mittee, too is working toward mak
ing the show a great success. Mrs.
Allen K. White will also lend a
helping hand in the arrangements.
The committee on awards has an
nounced that there will be 150
prizes to he competed for, which
means that there will be a cup
given lor the best dahlia in each
division, In both professional and
amateur classes. Another attrac
tive feature will be the Court of
Honor, In which growers will ex
hibit one bloom, which naturally
will be the largest and the most
colorful of each variety. This com
petition is limited to Now Jersey
growers. Another division will bo
the table decoration class, in-which
the highest form of florists’ art will
be displayed.
Needless to say, Atlantic City
will have a wonderful opportunity
to be host to those who make life
a little more beautiful, and the
world a little bit more cheerful
place In which to live, and by that,
we mean the flower growers.
| The officers of the New Jersey
' Si ‘ 1>'£L& ’- ■ ’J % Vi . a SSjfe&Ji
SCHOOL FOR I
WEST ATLANTIC CITY
Benjamin R. Fox Likely To
Provide The
Building
West Atlantic City may have a
school upon the opening of the fall
term. Benjamin R. Pox has under
contemplation, the opening of a
school house among the Westj
Atlantic City properties. The!
school will be for the lower grades
and will be available for the child
ren of West Atlantic City.
A teaching staff will be chosen
by the school authorities.
BUSY loAYS
NOW IN ORDER
Sessions oi State And Na
tional Bodies
Daily
With tlie convention ueaison in
full swing, the busy days of the1
resort are now in order. Sessions
of different State and National bod
ies will feature almost daily now
until the end of June.
The largp annual convention of
the National Electric Light Asso
ciation will gather on Young’s Mil
lion Dollar Pier on June 6, and the
following week will see the annual
meeting of the Imperial Council of
the Mystic Shrine, with more than
150,000 nobles and their ladies at
tending. The event will be a spec
tacular one.
-/$._
EXPLAINS RESEARCH WORK
Laryngologist Defends Use of Ani
mals in Study for Treatment
Dr. Chevalier Jackson of Phila
delphia, President, of the American
Laryngologist Society, told that or
ganization in annual convention at
the Hotel Chelsea that those who
object against the use of dogs and
other animals In scientific research I
work on humane grounds were
aligning themselves against liu i
manity.
Every laryngologist should have |
at least sixty hours’ actual prac- j
tice removing objects from the;
bronchial regions of living aui-'
mals he said. j
Dahlia Society are: Honorary;
President, Mrs. Charles H. Stout,:
or Short Hills; President, C. H. j
Connors, of Rutgers College; First j
Vice-President, Warren V. May- \
trott, of Vineland; Second Vice j
President, Charles E. Walker, of j
Paterson; Third Vice-President, E. j
A. Andrews, of Trenton; Fourth
Vice-President, John A. Kemp, of
Little Silver; Fifth Vice-President,
Clinton Terwilllger, of Mahwah:
Secretary, Mrs. H. R. Holloway, of ]
Plainfield, and Treasurer, Mrs.
Frieda H. Fisher, of Trenton.
Bright, But
Not So Odd
Rainbow Effect In Throngs of
Bathers In Gay Hues of
Costumes
BATHERS THEIR
OWN CENSORS
Director OuKiberl. an<l Bcacli Stir
geon Dr. Charles Bossert have con
ferred on the wisdom of making
new rules to safeguard beach de
portment during the bathing season.
They have decided that there Is lit
tle to consider as an improvement
upon the rules of last year. Leaving
the bathers to choose their own gar
ments without regard to specified
measurements is considered as bet
ter than prescribing regulations.
The only proviso made is that where
deliberate disregard of the pro
prieties are shown there shall be
arrests and maybe fines.
Bathing suits are characterized
more by a use of brighter colors
than, by oddity of design, and the
beaches show a rainbow effect when
all gay hues are brought together
in a great throng.
Umbrellas.
The beaches are now dotted with
huge umbrellas of a new design to
protect the patrons of the steamer
observation chairs from the sun.
With wide stripes of different col
ors they are especially attractive
and give a holiday appearance to
the strand. An artistic finish, this
year, are the painted panels on
these sunshades. Lifelike pictures
of diving girls, showing every pose
adopted by aquatic marvels of the
feminine sex, delight the males, who
watch them for hours, hoping they
may see the originals on the beach
when the summer bathing season
opens.
Missing.
Last year’s band of 22 ardous
eyed beach censors was eliminated
accidentally from the city's payroll.
The only mourning is from the long
list of applicants seeking a job,
who find to their grief the budget
does not contain un appropriation
that will allow for $11,000 of censor
expense.
The omission was not intended
and was not detected until lately
when the job-hungry began to press
their claims.
As for the bathers missing the
censor there is nothing to that.
Few ever encountered them at work
and none ever felt the weight of
tbeir displeasure.
-<S>
If you buy a lot in West At
lantic City you know what you
got.
jreat interest i
Shown In
New Pier I
'Jew Business and Amusement
Center Now Seems
Most Likely
\LBANY AVENUE '
BOULEVARD SECTION
Very Definite Developments
Bear Out Benjamin R. Fox’s
Prediction of Growth and
Valuation Increase
A new business and amusement
center now seems likely on the
Boardwalk in the vicinity of Albany
avenue boulevard as the announce
ment of a new $5,000,000 pier for
Chelsea avenue has created a great
deal of interest. This interest is
assuming active form very much
like that which followed the an
nouncement of the location of the
new Convention Hall now under
construction.
The new $5,000,000 ocean pier
project is by a syndicate headed
by Charles Myers. The mere an
nouncement of such a large con
struction was sufficient to start
ieal activity.
The new pier project and its at
tendant activities bear out the
statement often made by Benjamin
It. Fox that the Albany avenue
boulevard section is the real center
of the World’s Playground.
Announcements of large con
struction projects during the past
two weeks has awakened much in
terest among tho local rear estate
fraternity who believe that active
trading usually follows in the wake
of substantially-sized building im
provements, particularly in the im
mediate surrounding neighbor
hoods. They point out that a rise
in property values is, in most cases
concurrent with large projects of
this nature, which results in the
creating of a selling market by the
investor and speculator wise
enough to foresee future possibili
ties.
Another large project prominent
during the week was that of an 8
story office building for erection at
the southeast corner of New York
and Atlantic avenues. The already
high ground values on the city’s
main thoroughfare will be in
creased materially by this latest
“skyscraper,” it is felt by local
estate brokers.
On Pacific avenue, at Mount Ver
non avenue, another large improve
ment is under way in the new pro
fessional building. Inasmuch sell
ing activity has been very good in
that immediate section during the
past several months, this project is
likely to cause an additional sec
tional demand.
- <S>4> ..
IMPORTANT PROJECTS
Office Building and Casino
Involve $750,000
Two largo projects which have
been started recently are the Pro
fessional Ofllce building, at ML
Vernon and Pacific avenues, and
the Atlantic City casino, AbHecon
boulevard and Beach thoroughfare.
These two jobs will together in
volve an expenditure of $750,000.
Permits issued by the local de
partment since the first or the year
approximate $2,800,000. The figure
Is not indicative of the amount of
construction work that is really be
ing done, as several large opera
tions that were credited to last
year's figures are still in progress
or have just been completed. Some
of these are the Lafayette hotel,
Friends’ Meeting House and School
Seaside hotel addition, Boardwalk
National Arcade building, New Jer
sey Avenue school, Masonic Tem
ple, Margate bank, Mcllvaine ap
artment house in South Illinois av
enue, Grand Central apartments
and Jefferson hotel addition.
-S*s>
Sometimes after a girl has fished
for a man and landed him she
doesn’t know how to get him off
i the hook.
Says West Atlantic City is coming
residential section. Hon. Anthony
J. Siracusa, Leader of the
Assembly, believes in future of
Albany Avenue Boulevard.
-<$>*>
New Hotel
Near Albany
Ave. Boulevard
$1,000,000 Paid For Site On
Boardwalk Between Chel
sea and Morris
ANNOUNCEMENT
FOLLOWS NEWS OF PIER
Syndicate of New York Bank
ers Who Recently Purchas
ed the - Esplanade Hotel
Nearby Are the Buyers
uuw nuiei iui uiu yviuany /\ve
nue Boulevard section is an an*
uouncement which follows rapidly
on the heels of the news that a
great new steel pier will be built
in this, the real center of Atlantic
City.
Property once owned by the late
Jeremiah Erode, pioneer bath house
proprietor, situated on the Board
walk between Chelsea and Morris
avenues, occupying an entire block,
has been purchased by a syndicate
of New York bankers, the same
syndicate which recently purchased
| the Esplanade Hotel, situated only
J two blocks away.
j The sale was made by Harry R.
I Young, real estate broker, for Max
Kornfeld, and Louis Needles and
the property has a frontage of
250 feet on the Boardwalk and is
approximately 200 feet deep.
I The consideration involved in the
sale is said by Mr. Young to be ap
proximately $1,000,000. Mr. Young,
withheld the names of the bankers
I forming the syndicate. Ho declared
that they intended to build an up
to-date hotel on the site, construc
tion on which may not begin until
late fall or next spring. He ex
plained that the property is leased
until November 1, and that they
could not take possession until
then.
Announcement or the sale or the
Esplanade hotel to tlio New York
syndicate was made by Mr. Young
several days ago. This sale, accord
ing to Mr. Young, involved a con
sideration or $850,000. The Espla
nade hotel was formerly owned, by
a local corporation headed by
Frank P. Gravatt, real estate broker
and developer, and was purchased
by them in September, 1925, for a
sum said to be $750,000.
-$XJ>
SAFETY ISLANDS
Work on the additional safety is
lands on Atlantic avenue contem
plated by Director Cuthbert for
several months was begun this
week. The construction is being
done by gangs from the street de
partment, under Commissioner
Headley. New safety Islands are be
ing placed at New Jersey, Virginia,
North Carolina, Ohio, Iowa and
Brighton avenues. They will be
built of concrete and at some cross
ings replace present wooden struc
tures.
coming Residential ^
Section Is Albany Avenue ^
Boulevard, Says Siracusa
Predicts That the Solid Constructon of Atlantic City and
West Atlantic City Will Meet at the Boundary
Line on Albany Avenue Boulevard
“The coming residental section of this district.” These are the
vords used by Anthony J. Siracusa, prominent attorney of Atlantic
2ity, in describing the land located along the Albany Avenue Boulevard,
stretching from the resort of Atlantic City through West Atlantic City.
He predicted, as have many other business men and real estate dealers of
both cities, that the day was not far off in which the solid construction
of these cities will meet on the boundary line on this boulevard which
has in the past few months become the most discussed property in At
lantic county.
Double Profit Possible
Mr. Siracusa is of the opinion that an investment there at the
present time would reap a double profit in the months to come. He
further believes that this land has much to attract the visitor to the
resort and that bordering on a good road, would without a great
amount of expense, of Itself, promote its worth to the passing
motorist. Although, he pointed out, a slight inconvenience is en
countered owing to the construction of a new bridge, this Is only
temporary and that when the new structure is finish'ed will be the last
word in modernism and efficiency. Auto travel over this boulevard
will then be a pleasure said Mr. Siracusa. Even at the present time,
foresight on the part of men interested in the country’s growth, have
by means of a temporary bridge constructed across barges anchored
in the Thoroughfare, overcome what might have been a serious
problem in rogards immediate transportation.
Development Assured
“This section (meaning the land between Atlantic City and Pleas
antville on the Albany boulevard) said Mr. Siracusa, “will of its own
accord build up. The fine service and nearness of two large cities is
not to be overlooked, and will not be overlooked by the prospective
home buyer. The possibilities of having a home, so near a city and yet
the aspects of a country place will appeal to everybody. A man buying
here would have his garden and lawns, bathing heaoh, wlthjtfr
distance, and still have the convenience of the nearby cities. -
Mr. Siracusa also spoke of the health giving qualities of the air
enjoyed by those living in this district, pointing out that one of the
reasons for fighters and other athletes picking out West Atlantic City
as a training quarters is on account of the pure air.
New School
For Ventnor
Construction To Begin In Fall
on Site of Present
City Hall
AUDITORIUM l
AND GYMNASIUM
Plans and specifications for the
new Ventnor schoolhouse to be
erected on the site of the present
city hall, New Haven and Ventnor
avenues, have been revised by the
Ventnor school board. Howard A.
Stout, of Atlantic City, is the ar
chitect.
An auditorium with seating ca
pacity of more than 700 and a gym
nasium, 52 by 80 feet, are included
in the new plans. Lack of space
in Ventnor for entertainment pur
poses in some instances forces
clubs and school organizations to
work in cramped quarters which
hinders the advancement of the
children. The new hall will be
used much by the children for mu
sical demonstrations, as that work
is a part of the training in the
i Ventnor schools.
UlU till iUSU UU11» 1U1 t-w UlclOM
rooms which will somewhat relieve
the crowded conditions existing at
the present timo. A three story
mechanical building to be erected
in the rear of the school will con
tain heating apparatus for both it
and the Troy avenue school.
According to present plans of the
school board, work on this new
structure will begin early in the
fall.
The city hall standing on this
site is to be razed and the fire
company adjoining it will move to
its new quarters, which are now
nearing completion at New Haven
and Winchester avenues. It has
not been decided where the city
offices will be located pending the
erection of the new city hall. The
ground and lawns about the pres
ent hal is now owned by the board
[of education. The new building
| will face Ventnor avenue and will
be of white stone. None of the
contracts have as yet beenawarded.
Personality
y In Trains
Speed Appreciative New
Yorkers to World’s
Playground
THEY REALIZE
ADVANTAGES NOW
“The Playground Special" and
the "Midnight Special” have enter
ed the ranks of famous personality
trains and will augment the Cen
tral Railroad’s service to the re
sort. "The Playground Special,”
now speeds New Yorkers in search
of ocean breezes in the fast time of
three hours.
"The Playground Special” leaves
West Twenty-third street, New
York, every Friday at 4.45 P. M.
daylight saving time.
"The Midnight Special,” with
sleepers and coaches, leaves at
midnight Sundays, daylight saving
time, but riders may have their
berths made up at 10 o’clock and
sleep undisturbed until 8 o’clock
the next morning. This increase
in service, it is pointed out, is
made because the metropolitan dis
trict about New York and Newark
is realizing more and more the
natural advantages of Atlantic City.
BEAUTIFICATION
OF BOULEVARDS
Cherry Trees From Japan Are to
Flank Highways
Beautification of the boulevards
leading Into the city has been plan
ned by the rulers, who have order
ed 1000 cherry trees from Japan
to flank the highways. They hope
to have the trees In blossom next
year, giving the same adornments
that now feature in Washington.
Should the experiment on the
boulevards prove successful, the
trees will also bo planted at the
street ends near the Boardwalk
and In all the public parks.
--
Have you heard that Fox
bullt homes save One-third 7