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The West Atlantic City news. [volume] (Pleasantville, N.J.) 1927-1928, June 14, 1927, Image 1

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A $500,000 BOND GUARANTEES COMPLETION OF GRADING AND STREET IMPROVEMENT in SEC. No. 3,WEST ATLANTIC CITY
GATEWAY
TO THE WORLD’S
PLAYGROUND
The West Atlantic City News
'M
• ■ ' if.
PUBLISHED IN THE INTEREST OF WEST ATLANTIC CITY
GATEWAYi
TO THE WORLD’S
PLAYGROUND
Vol. 1. No. 22.
THE WEST ATLANTIC CITY NEWS, WEST ATLANTIC CITY, N. J., TUESDAY. JUNE 14, 1927
PRICE THREE CENTS
Days of The Great Shrine Convention;
?: Mammoth
Night Parade
Tomorrow
Imperial Officers, Bands,
Chanters and Uniformed
Organizations
PARADE AND
PAGEANT THURSDAY
„ Tours and Concerts With
Climax at 9 P. M. Tomorrow
Night—Pageant on Board
walk Thursday, at 9 P. M.
Official prugrammo of tho sessions
and entertainment for the Shrin
era during the remainder of the
week Is as follows:
! Wednesday
9.00 a. at.—Automobile and motor
bus rides through Cumberland
County. Starting point, Boston
avenue and the Beach.
9.00 a. m.—Automobile and mo
tor bus rides through Cape May
, county. Starting point, Boston
avenue and the Beach.
9.00 a. m.—Automobile and mo
tor bus rides through Ocean City.
Starting point, Boston avenue and
the Beach.
10.00 a. m.—Drill by United
States Coast Guards, Maryland
avenue and Beach.
10.00 a. m,—Band concert at the
Imperial Potentates grand stand by
Mecca Temple of New York City.
10.00 a. m.—-Band and Chanters’
Concerts and Patrol Drill in ball
room of Steeplechase Pier by Mo
hammed Temple, of Peoria, 111.
10.QO a. m.—Band and Chanters’
Concerts and patrol drills in ball
. room of Steef Pier "by Beni Kedem
Temple, of Charleston, W. Va.
10.00 a. m.—Shriners’ Champion
ship Trap-shooting.
10.00 a. m.—Imperial Council ses
sion at the Convention Hall, Hotel
Chelsea auditorium, Morris ave
nue and Beach.
10.00 a. ni. to 5.00 p. m.—Free
boat ride at Inlet for all Shriners
»■ and their families. Admission by
special ticket.
11.00 a. m.—Band concert and
patrol drill in the ball room of the
Steel Pier by Pyramid Temple,
■*'Bridgeport, Conn.
11.00 a. m.—Massed Shrine chor
P tji uses. Choirs and Chanters’ Con
certs at the Imperial Representa
tives’ grandstand, Indiana avenue
and Beach.

I
I
11.30 a. m.—Massed Shrine bands
on llie Beach at Ohio avenue.
12.15 p. m.—All Shriners who are
Kiwanians Invited to attend a
luncheon of Kiwanis Club of- Ocean
City at the Oceanic Hotel, Ocean
City, N. J.
12.30 p ,m.—All Shriners who are
Lions Invited to attend luncheon
f of the Lions' Club of Atlantic City,
at the Breakers Hotel, New Jer
sey avenue and the Boardwalk.
12.30 p. m.—Luncheon for Ladies
of the Imperial Council, officers
and representatives In the Vene
tian room of the Hotel Ambassa
dor, Brighton avenue and the
Beach.
1.00 p. m.—Luncheon for Ittiper
- ial Potentate, Imperial Officers and
? representatives in the Renaissance
• room of the Hotel Ambassador.
•J 2.00 p. m.—Band and Chanters’
concerts and patrol drills in the
ball room of the Steeplechase Pier
by Khedive Temple, of Norfolk,
.Virginia.
ife. 2.00 p. m.—Band and Chanters’
. concerts and patrol drills In the
... hall room of the Steel Pier by
.Jrem Temple, of Wilkes-Barre, Pa.
'/•'■ 3.00 p. m.—Band and Chanters’
concerts and patrol drills in the
ball room of the Steepleohase Pier
by Sphinx Temple, of Hartford,
Conn.
3.00 p. m.—Band and Chanters’
concerts and patrol drills In the
ball room of the Steel Pier t>y Ra
jah Temple, Reading, Pa.
" 5.00 p. m.—Band and Chanters’
concerts and patrol drills in the
ball room of the Steeplechase Pier
by Salaam Temple, of Newark, N.
f. -
.A 9.00 p. m.—Mammoth night par
ade. Imperial officers, represent
atives, potentates, and their bands,
■4* patrols, legions, mounted guards
(on foot) and Chanters and all
& *%*vi.
, DAVID W. CROSLAND,
Imperial Court Justice, Alcazar j
Temple, Montgomery, Alabama,
Imperial Potentate
other uniformed organizations .No
other Nobles will take part.
Thursday
10.00 a. m. to 5.00 p. m.—Boat
rides at Inlet for all visiting Shrin
ers and their families.
10.00 a. m.—Band concerts at Im
perial Potentate’s grandstand by
Jaffa Temple, of Altoona, Pa.
10.00 a. m.—Band and Chanters’
concerts and patrol drills in the
ball room of the Million Dollar Pier
by Damascus Temple, oi’ Rochester,
N. Y.
10.00 a. m.—Band and Chanters’
concerts and patrol drills in the
ball room of the Steeplechase Pier
by Zurah Temple, of Minneapolis,
Minn.
10.00 a. m.—Band and Chanters’
concerts and patrol drills in the
Select The Home
Site Carefully
Many Matters to Consider
When Choosing Site
For Future
WEST ATLANTIC
CITY ADVANTAGES
In considering a sile for your
own home it is quite necessary
that your lot should be at least
forty feet wide, although some
types of homes can be built on
narrower lots. However, in the
majority of cases a lot narrower
than this does not permit a proper
distance between buildings, and the
proper amount of light and air are
cut off. A reasonable space is also
necessary in order to prevent and
guard against the spread of fire
from one building to another. A
lot that is too narrow necessitates
a certain type of house—one that
is long and narrow, and this is not
usually the most attractive style.
On the other hand,, a lot that is
loo wide is often a source of troub
le, being difficult to care for and
keep in shape. There is a greater
expanse of lawn to mow, and a
lorSfeer stretch of sidewalk to build
and keep clean. The assessment for
street improvements is also esti
mated from the number of feet of
frontage.
A lot should be selected that is
not too shallow for a few out
buildings, a clothesyard and a
small space for vegetables and
flowers. The buyer of a lot should
tear in mind the possibility of
some day selling and Bhould select
a lot that will appear attractive to
others. If there are no shade trees
on it, set some out at once, but do
not make the mistake of selecting
fast-growing trees that later turn
out to be a nuisance.
Be careful to select a lot on the
most favorable side of the street.
Notice whether the morning or aft
ernoon sun will shine into the
rooms where you desire it, or vice
versa. Will your front porch be
cool in summer afternoons? Will
your sleeping rooms have a good
sweep of air? One important fact
or is the restrictions in the nelgh
I borhood in which you wish to
build. A restricted residential 'sec
tion such as W'est Atlantic City
should be chosen for a fine home,
for in such a place one can. he as
sured that, factories and tenements
will not rise beside his borne to
depreciate property values.
... p'. t...:,.. j
- a:V
Vi*-, .■■--c.j'/'-c:
ball room of the Steel Pier by Ne-1
nipsis Temple, of Parkersburg, V\\!
Va. j
10.00 a. m.—Imperial Council!
session, Convention Hall, Hotel I
Chelsea, Morris avenue and the
Beach.
11.00 a .m.—Band concerts
Imperial Potentate’s grandstand by
Rajah Temple ,of Reading, Pa.
11.00 a. m.—Band and Chanters’
concerts and patrol drills on Steep
lechase Pier ball room by % 1 i Calm
Temple, of Cumberland, Md.
11.00 a. m.—Band and Chanters’
concerts and patrol drills in the
Steel Pier ball room by. Alzal'ari
Temple, of San Antonio, Texas.
11.00 a. m.—Band and Chanters’
concerts and patrol drills in the
Million Dollar Pier ball room by
Oasis Temple, or Charlotte, N>. C.
12.30 p. m.—All visiting Shrin
ers who are Kiwanians are invited
to the Kiwanis luncheon at the Ma
rine Grill, Rhode Island avenue and
the Boardwalk.
CLARENCE DUNBAR,
Palestine Temple, Providence,
Deputy Imperial Potentate
12.30 p .m.— Luncheon for the
Ladies of the Imperial Council of
ficers and representatives in the,
Venetian room of the Hotel ’Am- j
bassador, Brighton avenue and the i
Beach. j
1.00 p. m.—Luncheon for Imper
ial Potentate, Imperial officers and
representatives in the Renaissance
room of the Hotel Ambassador, on
Brighton avenue and the Beach.
2.00 p. m.—Patrol drill, band and
Chanters’ concerts in the ball room
of the Steeplechase Pier by Syrian
Temple, of Cincinnati, Ohio.
2.00 p. m.—Patrol drill, band con
cert in the ball room of the Steel
Pier by Camden Shrine Club of
Crescent Temple.
2.00 p .m.—Patrol drill, band and
Chanters’ concerts in the ball room1
of the Million Dollar Pier by Cy-j
prus Temple, Albany, N. Y. i
3.00 p. m.—Patrol drill, band;
concert in the ball room of Steeple-'
chase Pier by Palestine Temple, of
Providence, R. f.
3.00 p. in.—Patrol drill, band
concert in the ball room ol' Steel
Pier by Arabia Temple, of Hous
ton, Texas.
3.00 p. m.—Patrol drill, band and
Chanters’ concerts in tile ball room
of the Million Dollar Pier by Jaffa
Temple, of Altoona, Pa.
3.00 p. m.—Band and Chanters’
concert at the Children’s Seashore
House by Salaam Temple, of New
ark, N. J.
3.00 p. m.—Band and Chanters’
concert at the North American
Sanitarium by A1 Koran Temple,
of Cleveland ,Ohio.
3.00 ii. m.—Patrol drill, band
iand Chanter concert in the ball
room of the Steeplechase Pier by
Palestine Temple, of Providence,
R. I.
Special feature: Newly fleeted
Imperial Potentate, Clarence M.
Dunbar, will play a cornet solo, as
sisted by Palestine Temple’s band.
4.00 p. m.—Band, Drum Corps
concerts and patrol drill at Million
Dollar Pier ball room by Zembo
Temple, Harrisburg, Pa.
5.00 p .m.—Band and Chanters’
concerts and patrol dr ill in the ball'
loom of the Million Dollar Pier by
Crescent Temple, of Trenton, N. J.
5.08 p. m.—Band concert and pa
trol drill in the ball room of the
Steeplechase Pier by Cairo Temple,
| of Rutland, Vt. * ■
[ 5.00 p. m.—Band and pati'61 drill
in the ball room of the Steel Pier
EARL E. JEFFRIES,
Potentate of Crescent Temple, Di
rector General of Shrine Con
vention
by Media Temple, of Watertown,
N. Y.
7.30 p .m.—Master Mason Degree
in Ancient Costume by Belcher
Lodge ,at Masonic Temple. All
Shriners are cordially invited.
9.00 p. m.—The million dollar
motion picture electrical parade
and pageant under the personal su
pervision of Assistant Director
General Carroll W. Brown. The
parade will form from the Inlet to
Massachusetts avenue at 8.30 and
move down the Boardwalk to Al
bany avenue at 9 o’clock.
9.00 p. m.—Banquet for the new
ly elected Imperial Potentate; ofli
cers of the Imperial Divan and
their ladies in the Pompeian grill
of the Hotel Ambassador, Brigh-1
ton avenue and the Beach. Invita
tional.
Friday
12.15 p. m.—All Shriners who are
Exchangeites invited to luncheon
under the auspices of the Exchange
Club of Atlantic City at the Presi
dent Hotel, Albany avenue and the
Beach.
12.15 p. m.—All Shriners who
are members of the Rotary Club
are invited to attend the luncheon
under the auspices of the Rotary
Club of Ocean City.
Woodwork
Makes Home
The Beautiful Interior Dis
tinguishes Fox-Built West
Atlantic Ciiy Homes
BACKED BY
THOROUGH KNOWLEDGE
It hast been said that you cannot
make a beautiful home with an
ugly iiouse to start, with, that all
the beautiful furniture and artis
tically tinted walls will not offset
the original house. The exterior
may be ornamented with porches
and additions, the floors may be
refinished, but the woodwork must
remain.
This is no longer true. It is hard,
but not impossible. New doors and j
trim change the entire aspect ofj
any house, a fact thats been realized j
only in recent years- Originally
doors were made for utility alone,
as a means for passing from one
room into another. Modern doors
serve a twofold purpose for they |
add much to the attractiveness of;
the room; without them no room!
can be truly beautiful- !
With well-chosen doors and trim,!
even the bare rooms become a!
pleasing and satisfying picture.!
forming a suitable foil for the fur
niture and giving outward evidence
of durability. Woodwork forms an
interior background of good taste
in the home of tod^y
Nowhere can the home of today
be exemplified better or more
clearly than it is in West Atlantic
City. Beautiful woodwork forms an
integral part of every home that
j is built by Benjamin It- Fox and
I the West Atlantic City builders,
j Mr- Fox has realized that beautiful
j wood work detracts nothing from
I z
With Just a Little Vision
You Can See $300 a Foot
Front Grow into $1000.
WELCOME NOBLES !
Park Your Camel At The Casino, West Atlantic City.
Bratten Says
Its Hard Job
This Business of Getting I'p
a Budget For a
City
EXPERIENCES
IN VENTNOR
One of the hardest jobs of the
city comptroller, according to
George H- Iiratten, comptroller of
Ventnor city is making out the
yearly budget with its appropri
ations covering the whole of the
city’s business for the coming year
Bratten has held this position in
Ventnor for two terms and is seek
ing re-election for the third time in
the spring primaries this year. So
far he is unopposed with the
unaminous support of all the city’s
political organizations. He is a
member however of only the First
Ward Republican club but takes an
active part in all civic affairs being
secretary of the Chamber of Com
merce and secretary of the Sink
ing Fund commission.
In speaking on the budget Mr
Bratten stated that it is not only
the few wTeeks work that some
people think but that he begins
preparing it months in advance
"Some,” said Bratten, "say that the
comptroller has the help of all the
councilmen and that his job is only
to write down the amounts that,
they ask- This is not so, for the
truth is that the. comptroller has
more trouble getting these men to
gether than in planning the whole
budget-”
"The way I have tried out is to
take each councilman separate- Got
all the accounts of his office to
gether and then dope out just what
money is needed to meet the
demands of his department. One
night is put aside for the discussioh
and fixing up his individual account,
in this we also have to include the
money lie will need for new
equipment or building, et,c.' That
is where the hard part comes in
for at the time the budget is made
the councilman has not a complete
idea of just what new is going to
bo added to his department during
the next twelve months- We haVe
to make appropriation for all as
we do not make a habit of borrow
ing from another account. The
surplus money at the end of the
year Is put into one account. So
far Ventnor has never exceeded
any appropriation and the city has
ratables far above its debt- I do
not think there is a better financed
city in this part of the countiy than
Ventnor”
the finished product, and often
saves a great deal in the eventual
"covering-up” which inyariably fol
lows the substitution of cheap wood
work in a good house
Mr. Fox says, “When you buy a
door, all that you see on its sur
face is how it looks. You do not
see how it is made unless it is a
very poor job indeed- And yet a
thorough knowledge of the con
struction of your woodwork is
necessary it you are to choose tho
type which will give lasting satis
HOME OWNERS WANT
PRETTIER BATHROOMS
Sanitation a Subject Most
Vitally Important; Health
and Convenience Demand
Numerous Bathrooms
- i
Our grandmothers and great-!
grandmothers suffered terrible |
handicaps in the matters of home |
sanitation and hygiene because |
there were so many subjects, and1
such vital ones, Jthat “just weren’t
nice to talk about-’* Women of to
day are rapidly learning that no
subject is too delicate or too in
timate to discuss frankly, if it con
cerns the health of their families- '
One of those subjects is plumbing-1
Two great improvements are be-1
ing achieved .in modern liomes,
inore bathrooms and more beautiful
bathrooms. A family bath, built for
utility alone, would have passed in
old times, but. nowadays even many
of the small houses have more than
one bath and it is not uncommon to
find a bath adjoining each, bedroom.
And what attractive places they can
be made can only be realized after
one has visited one of the many
model homes in West Atlantic
City. They are really beautiful
with their clean white tile and
shining equipment, their spacious
showers and builtin china acces
sories
Families insist upon having bath
room facilities when they are
needed, and in that way they
practice regular health habits. In
addition, no one need wait to use
the bathroom and be late to school
or work in consequence. Small
cubby holes are being made into
baths; it is false economy to do
without the facilities which can be
had so easily. But when a new bath
room is being built, the only sensi
ble plan is to avoid future un
necessary repairs by making sure
that the equipment is of the best
Mr. and Mrs. Charles Dooin, of
Frankfort Court and Bay Drive,
entertained Dr. and Mrs. Sweeney,
of Pleasantville, over the week-end.
_>$>■$
FOX PHILADELPHIA
OFFICE
The Benjamin U. Fox Phila
delphia organization is now most
agreeably located in the new
Fox building at the corner of
Kith and Market streets, Phila
i delphia. Recent removal to
j suite No. 607 in the Fox build
I ing, marks a s*ep rorward in the
i progress of the Fox selling or
i ganization and is met with much
! encouragement on the part of
| the public. It is generally rec
ognized that the success of the
Fox Development at this time
is one of the most notable ac
tivities in home site selling and
home building in the East to
day. The building, which is
that of the Fox Theaters Corp.,
makes admirable headquarters
for the busy force in Philadel
phia .
Shore Cottages
Being Opened
Philadelphia Colony at Atlan
tic City Increasing
Daily
COTTAGES FLAUNT
GAY AWNINGS
Cottages in lower Chelsea ami
Ventuor that have been boarded up
during tho winter months are
flaunting gay awnings as evidence
of occupancy, the uptown beaches
are habited dally by bathers and by
visitors who recline-in beach chairs,
basking in the sun’s rays, and the
sound of racquet against ball may
be heard any hour of the day on
tho municipal tennis courts of this
city and Ventuor.
With the increase in population
and constant growth of the Phila
delphia colony here, social events
are becoming more numerous and
more interesting- During the past
two weeks a great many luncheon
bridge parties have been given, at
hotels and in homes, with Phila
delphia women, in several instances
as hostesses and for the most part,
as guests
One of the largest social functions
given recently was the luncheon
bridge held at the Ambassador
Hotel by Mrs- Maurice Daniels, of
No- 3 North Kingston avenue. Mrs
Daniels entertained over a hundred
of her friends, fifty of whom were
residents of Philadelphia who are
either spending the summer here
or came to the shore especially for
Hie occasion.
Mrs. Jacob Hess entertained at
a luncheon-bridge at her home,
Oakland and Ventnor avenues. Mrs
Hess, who spends each summer
here, is a sister of Mayor Kendrick
Mrs- James Sheehan, of Philadel
phia, opened her house on St
Charles place, and will spend each
weekend here until the middle of
June, when she and her family will
come to the resort for the entire
summer. Mrs- Sheehan is the widow
of the late registrar of wills in
Philadelphia.
Mr- and Mrs. Walter Scott, of
Overbrook, have leased a cottage
on Amherst avenue for the summer
With their children, Louis and
Charlotte, they are spending sev
eral days in this city, and will re
turn to Philadelphia in the middle
of the week- ^
Miss Sara M. Porter and her
mother, Mrs. James Porter, will
arrive in the resort on Thursday to
spend the summer at their resi
dence, No- 103 South Newark ave
nue- Miss Porter always takes an
active part in local society during
her stay here
The capacity of the giant
dredge which is operating in
Section Three, West Atlantic
City, and which is attracting so
much attention, is 400,000 cubic
yards per month.
MOSt ' v,* :M
e ..
Attractive |
Exteriors |
Old Fashioned Homes Solid,
But Modern Styles Have
Appeal
-
ARCHITECTURAL
FRESHNESS
Exterior Becomes Increasing- *
ly Important in the West
Atlantic City Section—Out
standing Examples Built by
Fox T5
•Styl/j” is as important, in a
building as it is in a suit of
clothes, according to John F. James,
a prominent New York City realtor
and president of Kings County <
Real Estate Corporation. He de
clares that the income-producing
ability of a building is affected
more severely through lack of .
modernity In appearance than
through actual deterioration
“Many buildings that have been
standing for ten years are almost
on a par with newer structures In i'~
service, appointments and general ;
accommodations, but have their r
renting troubles because they pre
sent an exterior appearance of be-.•‘‘I
ing ‘old fashioned, ’ ” he states.
“Thfi* situation is probably more
accentuated today than ever be
fore as architectural designing has
made its greatest strides within i
the last decade ”
With the huge volumn of struc
tures entering the Mainland and
Atlantic City trade, the exterior
appearance of a building is becom
ing continually more important, i
While modernity is the note in both
business and apartment buildings,
nevertheless home structures are ,
forging ahead in this area, especial- .
ly in West Atlantic City. There an
appeal is set up through fresh and
charming exteriors which are a
great asset
A home may have been of such
sturdy and thorough construction
as to last throughout the years lot
a considerable period. And yet ths
one may find within a comparative,
ly few years that its architectural
design has become obsolete and in
like ratio the building has steadily
lost attractiveness
One of the most outstanding
examples of modem architectural
designing is the city of West
Atlantic City, which is constantly
referred to as a standard of com
parison for buildings in this
section.
New $400,000
Apartment
.
“Cornwall Arms” To Be Built
i In The Albany Avenue
Boulevard Section
The northwest corner of Corn- ;§
wall avenue anil the Boardwalk In
Ventnor will soon be Improved
with a $400,000 apartment house,
according to Information given out
by Thomas J. Koury, Atlantic City
j restaurateur. The new building
j will be known as the "Cornwall
: Arms.”
According to Allio P. Amodlo,
the architect, who is drawing pre
liminary plans, the structure will
occupy a site 50 by 125 feet, and
will be seven stories Tn height. The
construction is to be of concrete
and steel. The front and east side |
of the building will be trimmed
with Indiana Limestone and terra
cotta- Bronze grills will be set in
the main doorways surrounded by
a marble framing
The lobby interior is to be fin
ished in tile and marble bases and
wainscoting with side walls of
travertine and a ceiling of ornamen
tal plaster- The upper floors will
contain 28 apartments of two
sizes; four rooms aud bath, and
six rooms and two baths. On the
roof will be a bungalow containing ,
fi rooms and two baths, besides a
Marine deck.
Modern improvements are plan
ned to include two elevators, elec- js
trie refrigeration, incineration and
oil heat, __ __^

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