Search America's historic newspaper pages from 1770-1963 or use the U.S. Newspaper Directory to find information about American newspapers published between 1690-present. Chronicling America is sponsored jointly by the National Endowment for the Humanities external link and the Library of Congress. Learn more
Image provided by: University of New Mexico
Newspaper Page Text
1 TWO bs. P 1 3 3 LAS VEGAS DAILY OPTIC MONDAY JANUARY 15, 1912 1 -jcr&Smr-" SUM I I Hw THIS UNIQUE WHITE EVENT PROVIDES THE VERY REST WHITE WEAR VALUES IH YEARS. A MAGNIFICENT DISPLAY OF BEAUTIFUL UNDERMUS LINS AT LOWEST PRICES Correctly designed, prettily trimmed and priced as good under muslins never were before. This collection of dainty princess slips, combinations, corset covers, skirts, gowns, and drawers presents a rare opportunity to supply your Muslinwear needs for months to pome at substantial savings that may not be duplicated for years. 50c Garments at 37c $2.00 Garments at $1.48 65c Garments at 48c $2.50 Garments at 1.87 75c Garments at 57c $3.00 Garments at 2.19 $1.00 Garments at 73c $3.50 Garments at 2.55 $1.25 Garments at 92c $4.00 Garments at 2.98 $1.50 Garments at $1.12 $5.00 Garments at 3.73 $1.75 Garments at 1.29 $6.00 Garments at 4.45 THE WORLD IN WHITE This Unique White Event Provides The Very Best White Wear Values in Years. A bigger, better, broader white event than any we'eve ever todd bigger in point of quantities, better in point of qualities, broader in point of money-saving opportunities. The entire store a vision of snow white loveliness. Aisles and walls banked by stocks, heaps and rows of white yard goods and white wear of every description-freshly, crisply new, perfect and without a flaw and priced as seldom before. .. As far back as three months ago we commenced to plan this bigger, better, broader White Sale We started early because we had fully decided that we would leave no stone unturned in making this the most memorable white event ever attempted herebaouts. We got in touch with the land's foremost white goods manufacturers and secured white goods of undoubted quality at price concessions out of the ordinary. We secured hundreds of templing offers which have enabled .is to s s o mplo The greatest collection of fine WHITE GOODS at lowest prices in Lie history of local retailing, as far as we know of. Here's your once-in-a-year white wear opportunity! Take full advantage of it! Sale will CommencelMonday January, 15 DRESS GOODS OF SNOWY WHITENESS AT REDUCTIONS THAT WILL SURPRISE AND APPEAL Bolts upon bolts totalling thousands of yards of the newest, freshest, crispest white yard goods that ever crackled with crisp newness and sturdiness and appealed with irresistible reductions, such as the following: 36 inch Linweave Suiting of exceptional quality, per yard 25c 36 inch Linweave Suiting with linen finish 35c 36 inch Linweave Suiting with linen cambric finish, per yard. ... 30c Linweave Checks and Stripes, all new patterns, per yard 25c Linweave Checks In new attractive effects, per yard 30c Linweave Checks and Stripes in sheer, dainty effects, per yard. 35c Linweave in plain effects, 40 inches to 45 inches wide, sheer texture, 40c to 50c The Price we Paid for These Domestics Was Based on 10c Cotton. This means that you can now secure the very best qualities at lower prices than were formerly charged for indifferent goods. For instance: 10-4 Bleached Peppereil Sheet ing 26c 9-4 Bleached Peppereil Sheet ing 24c 8-4 Bleached Peppereil Sheet ing 22c 36 inch Bleached Muslin, worth 8 l-3c 7c 45c inch Bleached Peppereil Muslin 14c 42 inch Bleached Peppereil Muslin 12c 36 inch Percales, fast colors . . 10c THfSE STURDY, SENUINE LINENS WERE SEGUKEK FROM A MANUFACTURER WHO NEEDED THE READY CASH. We had the money and obtained extraordinary price cor cessions of which we offer you full benefit. Now is the time to anticipate your linen requirements for the year while as sortments are generous and prices low. 60 inch Mercerized Table Damask, worth 35c, special 27c 64 inch Mercerized Table Damask, worth 60c, special 47c 70 inch Unbleached TableLinen, worth 85c, special... 67c 72 inch Unbleached Table Linen, worth $1.00, special 78c 70 inch Bleached TableLinen, worth 90c, special 69c 72 inch Bleached Table Linen, worth $1.15, special 87c 72 Inch Bleached Table Linen, worth $1.25, special 67c 72 inch Bleached Table Linen, worth $1.50, special $1.15 84 inch Bleached Table Linen, worth $1.90, special $1.45 72 inch Bleached Table Linen, worth $2.75, special $2.19 Napkins to match all the above at greatly reduced prices. HERE ARE SOME VALUES IN JIEW SHEETS AND PILLOW CASES THAT DESERVE TO DE CALLED EXTRAORDINARY. 0 "Extraorl:nary" is a big word that is much abused, but we believe that when you inspect these goods, see these splendid qualities, with your own eyes and consider these little prices, you will also say "extraordinary." 72x90 "Peppereil" Sheets, special 60c 81x90 Peppereil Sheets, special 65c 72x90 "Elmdale" Sheets, special 47c 81x90 Elmdale Sheets, special '. 52c 72x90 Sheet of good quality, special 32'2c 42x3G "Peppereil' Pillow Cases 14c 45x36 "K. E. O." Pillow Cases 122c You will want a Year's Sup ply When ou see These Towels. You surely will when you in spect the high quality and see the insignificant price tags, Here are some random examples: Good Huck Towels, size 18x38, worth 15c, special 12c Linen Huek Towels, size 19x38, worth 20c. special 16c Linen Huck Towels, size 18x38, worth 35c, special 27c Linen Huck Towels, size 20x40, worth 35c, special 25s Fringed Damask Towels, size 20x40, worth 50c, special 40c Scalloped Damask Towels, size 20x40, worth 85c, special 67c Desirable Styles in Women's White Waists. One lot of Women's Lingerie Waists, left from last Sea son, all good desirable Styles, well made from good mate rials, neatly and tastefully trimmed, slightly soiled from handling, sizes 34, 38 and 40, worth from $1.50 to $3.00 each, Special for our January White Sale, SHOE PRICES CUT IN TWO BEST FALL and WINTER MODELS GREATLY REDUCED FOR OUR JANUARY SALE This January Shoe Sale will surpass any similar sale we have given. Never have we of fered such values or such a variety of good desirable models from which to choose. Our entire stock of women's $4.00, $4.50 and $5.00 high shoes including Velvet, Swedes, Patent Leathers, Russia Calf and Russia Calf with Velvet tops, both button and Lace, choose Per $2.75 All of our $3.50and $4.00 Oxfords and Party Slippers, including Satins, Velvets, Swedes and Patent Leather, choice Per Pair $2.50 ESTABLISHED 166& Fine Embroideries Were Never So Low. Billows upon billows of dainty, beautiful, new and clean goods away below their actual intrinsic worth. 6000 yards of the newest most desirable patterns just received. 2 inch to 4 inch embroidery of newest designs in Swiss, Nainsook and Hamburg, per yard 7tc to 12jc 3 inch to 8 inch Embroidery i n an excellent va riety of newest patterns per yd. 10c to 25c 14 in. to 27 inch Flouncings i n unusually a t -tractive patterns per yard 35c up to $1.25 Insertions to match all of above Embriodery Feston Banding 1$ inches to 3& inches wide at 22c to 25c Allover Swiss Embroidery, all new and dainty patterns, per yd. 75c to $1.25