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aatmtmmmu NEWS HUMPHREY. From The Deiiiwcrat: Mat Audrew-. Huph Drake anil Squire Follioti uvnt up to Sioux City last Friday -wning and are putting in a few (Jays hunting and camping up tht Mi.wmri rivt-r. A Jand deal of considerable note transpired here this week when S. S. ("boat traded hi.-, half section farm ju'-t across the line in Madison county to lien Uphotl", of Cedar Rapids, for a half section of Iioone county land. We did not learn what the consideration was on either tract of land. We un derstand that this deal mean that Mr. and Mrs. CpboiFwill again take up a residence in this community, but whether or not it means that Mr. and Mrs. Choat will leave here, we do not know, but we would rather believe that it will not. A very -ubstaiitial and line looking iron fence ha- been erected along the front of St. Francis cenn-tery tile past wei k wliicli adds wonderfully to the appearance of the place. At the en trance a larre arch appears over the gate upon which is attached the name of the cemetery in large white letter.-. With this last improvement and other minor improvements which have been made in the ehemetery of late. St. Francis cuinetery presents an appear ance which is very pleasing and it re flects great credit on those who are resMn-ible for the improved condition. Norman Maclaren. a former Hum phrey Ixiy. died on the third of this month at the iiomenf his sister Maud" near I'n.-peet, Montana, and the re mains were luoiigt here and burried beside tho-e of his father and a brother in the Humphrey cemetery. The cause uf the(ung man's death is said have been tuberculosi- of the throat. The Busy Housewife can lesson her toil and make her kitchen more comfortable during the hot summer weather by using ELECTRIC FLAT IRGNS ELECTRIC PLATE HEATERS ELECTRIC WASHING MACHINES and many other labor sav ing devices that we have on display at our office. The expense for operating means nothing when com pared to the comfort de rived. If your lights are dingv or vour eves weak we recommend TUNGSTEN OR MAZDA LAMPS The kind that make dark corners look like day. Columbus Light, Heat and Power Co. Cold Weather Coming And with it the need of a good heater for your home. For the loi.g winter evenings there is nothing so comfortable as a Radiant Home Heater The large base of the Radiant Home affords ample capacity for absorbing cold and impure air, thus serving the double purpose of ventilating the room and by the increase of the supply of oxygen in tiie stove, the fuel is completely con sumed, thus cutting the fuel bill from 15 to 25 per cent. The Radiant Home has an established record of ... . 33 Years Successful Experience and has kept pace with the onward march of progress. It is one of the few articles whose Record Guarantees its Future. For Sale Rothleitner & Co ELEVENTH STREET FROM Norman Maclaren was born in Humphrey within a few days of twenty two years ago. Something like nine years ago he accompanied his mother to Lincoln to make their home and after going through the city schools at that place, he secured employment with the Iiurlington railroad company in Lincoln. For a few weeks prior to leaving Humphrey Norman was an employe of this office having made up his mind to learn the printers trade, but quit on account of his mother leav ing Humphrey. On accoount of the delicate health of Mrs Maclaren she was unable to accompany her son to the place of his birth and the last rest ing place ol his body. the remains were accmpanied byMissIsa. a sister, and Frank and Dave, brthers of the deceased. ST. EDWARD. From the Advance: A new paper reached our exchange table this week under the familiar cap tion of "The Iioone Enterprise." Its editr is II. I). Criss, and from the ap pearance of this sheet and the lots of spicy news items contained therein, it is evident that a man is behind the paper who understands his business. Dr. T. .1. Jones went down to Col umbus Tuesday and returned home with .la-. Cummings who has been in the Columbus hospital for the past two weeks as a result of injuries re ceived from a fall from a windmill tower. While Mr. Cummings is still J in a serious condition every hope is now entertained that he will recover in the course of time. The II. E. Case building on Third streett. more familiarly known as the i old opera house, is being torn down this week and in its place will be erected a new opera house. The build ing is an old land mark and has long 'since served its davs of Usefulness, i I In the erection of a new playhouse in St. Edward, a long felt want will be ! j filled. I'pon many occasions move 'ments have been started to build a new i opera house here but even attempt i has thus far failed as it is generaly , recognized that an opera house is not as paying an investment as it might ! be. This may be due to the fact that l our chautauquas and lecture courses . have set a standard with which the ordinary road show cannot compete, j several years. The remains were and they no longer receive the patron- brought to Genoa for interment, age which makes a playhouse a paying , A tQwn QVer ;n Iowa has empiOVe(1 proposition. With this idea in mind, ! Rra(uates from an agricultural col Mr. Case does not propose to depend ' . for both superjntemk.nt and j)rin. upon the few shows and dances which , dpa, j g() acres of ,and adjoin. may come St. Edward for the support - , :.: to teach the kids of his house, but expects to also run a moving picture show in the building on such eVtnings as it is not otherwise used. s SILVER GREEK. s. From the Sand: Will Howland and wife came up to day from Schuyler. Will is rapidly recovering from his recent illness. Supervisor W. II. Campbell went through here Tuesday on his way to attend the Farmer's Congress at Cincinnati. Ohio. He will aNo visit his old home in Kentucky. Ed Adams found a mailpouch in his cornfield near Gardner about two hundred feet from the track. It was a letter sack and had been cut open and the contents taken. No shortage has Only By been reported at the jostffice here, and how the sack came to be there will probably remain a mystery. Eight years ago today the first issue of the Silver Creek Sand appeared, It was not as large as it is now. but it was welcomed by our people and has been very well supported consider ing the size of our town. Silver Creek has grown materially daring the eight years and most of our citizens have prospered. May we continue to grow. .Nothing succeeds liKe success. Gus Zipper sustained a painful in jury to his wrist last Sunday when he was cranking up his auombile. Gus had spent the day in chruch and it is hoped that his sir.s will be forgiven and that his wrist will heal. Jimmie Criss is baching this week, his wife having left on Monday for a visit with relatives at South Omaha. She was accompanied by her grand mother. Mrs. N. J. Raymond, who has been visiting at the Criss home. Alex McQueen returned last week from a visit to his Saskatchewan, Canada ranch. He says that owing to the dry weather the quantity and quality of wheat is not at the usual limit, but that oats were fine, many fields in that section yielding as high as 100 bushels to the acre. When Edward Lindquist came home Tuesday after a visit at the Ak-Sar-Ben and looking after his interests in Cuncil Bluffs, he concluded that he wanted a change of clothing. On en tering his room at the Leeland Hotel he missed the garments he wanted to wear. Upon investigation he found that an overcoat, a sackcoat and sever al undergarments were missing, also a Stetson hat. It is not know who the thief was. but strong suspicions are enterained by Mr. Lindquist and the police. GENOA. From m the Leader: The contractor to whom the contract was let to lay the new wxiter mains was in the city Monday and informed the Leader that he expects to begin work the middle of the present week. News reached this city Tueday an nouncing the death of a sister of Mrs. Wesley Long, who has been in the asvlum for the insane at Beatrice for . , , , Th ,. tiroressve i,i.-a sureiv. '" oucnannon. navmg resigneu nis job as night watchman and gone to David City to work in a meat market, the city dads assembled and appointed John Vaught to take his place. So if you happen to see John sneaking around your back door during the wee small hours of the night don't shoot; he is prboably locking that door you left open. The fire gong called the hose com pany into action on Friday night last to quench a fire which had started in the old building formerly occupied by A. M. Horton for a harness shop. The fire evidently started in the floor at the base of a boiler used by the cream company. The fire had burned through the east wall when discovered and was shooting flames up between the buildings, but was soonundei con trol. As usual at similar fires the greatest damage was done by water j and wreckage. Max Venger, who oc- jcupies the west half of the building as a store house, suffered considerable damage to his goods from water. And the fire occured on Friday night 1 again, which causes the Leader to suggest that the city dads appoint a lot of extra watchmen to serve on . Friday nights. PLATTE CENTER. From the Signal : Mrs. Ed Gogan left Sunday for an extended visit with relatives at Ster ling. Colorado. Mrs. Albert Duster and children left Wednesday for a brief visit at the home of Mr. and Mrs. J. F. Dowd, at North Bend. The three-year-old child of Mr. and Mrs. Archie Itorrow, who was under the care of a physician the early part of the week is now convalescing. Charles, the seventeen-year-old son of Mr. and Mrs. Bernard Kuhlen, from the St. Anthony vicinity, who has been under a physician's care the past ten days, is reported much improved. Returning from an extended visit with relatives at Boone Iowa, and different points in Illinois, enroute their home at Bakerfield, California, Mr. and Mrs. J. E. Dyers stopped off here last Wednesday evening for u three weeks' visit with their many relatives. Mrs. Dyers will be remem dered as Miss Bay Lamb. The H. N. Zingg family received a message Monday appraising them of the death of Mr. John Emanuel, a cousin of Mrs. Zingg. at Pleasant Valley, Dodge county, Monday after noon. Mrs. Zingg and daughter Alice left Tuesday to be present at the fun eral, which occured Thursday morn ing. Robert Pinson. our genial postmas ter, sprung a genuine surprise on the people of Platte Center last Sunday. He went to Columbus on the noon train, and if any one here knew what he went for thev didn't tell, but when he returned in the evening be was ac coompanied by Mrs. Pinson, whom with the assistance of Rev. Ray of the Methodist church in Columbus, he had captured. The name of the bride was Mrs. Mary C. McCarty, of Kenton. Ohio. Mrs. McCarty, ac cmpanied by Miss Georgia Jones, a friend and companion came to Colum bus on Saturday to meet Mr. Pinson. Upon their arrival here Sunday even ing, they proceded to Mr. Pinson 's home and started housekeeping at on ce. Miss Jones will remain with them for the present. The Signal joins all friends in extending congratulations and best wishes. ii i ii mmmmmmi s BELLWOOD. From the Gazette: Miss Bertha Flaxel of Alexis town ship and Mr. Albert Shelby of Polk county were united in marriage Mon day at St. Joseph's Catholic church, west of Bellwood. Rev. Father Bick ert tied the nuptial knot making the two one. The bride wore a beautiful dress of gray silk, the groom a suit of black. Miss. Nora Flaxel, a sister of the bride was bridesmaid and Rudolf Smith was groomsman. The young couple are well known to everybody in this community and are numbered among our best citizens. As they embark on their journey through life they have the well wishes of every body in this vicinity and in Polk coun ty. They went to housekeeping at once in Polk, where Shelby has been fanning for some time. A dance was given at the groom's home in the eve ni"g. About fifty were present at the Weeding. A modest but very pretty wedding that marked the culmination of a rom ance which had its beginning in Nebr aska years ago was solemniized yes terday afternoon at 1 :-0. at the home of the groom's aunt, Mrs. H. F. Spanuch. the Rev. F. Carter olHciat ing, when Miss Mamie Bock became Mrs. Ora A. Brandenburg. The home of the young people is in Bellwood, Nebraska, but they will spend the winter in Wallace. The grooom is a nephew of Mrs. Spanuch and Mrs. George Ruggles. After the cere mony, an elaborate dinner was served, the guests being Rev Carter, Mr. and Mrs. Spanuch, Mr. and Mrs. G. W. Ruggless, Mr. and Mrs. G. W. Pell. Mr, and Mrs. A. L. Gorden. of Miss oula, and Mr. and Mrs. Brandenburg. The above we copied from the Press Times, of Wallace, Idaho. The young couple have the well wishes of every body in Bellwood and surrounding countrv. BUSINESS BY DUNDAS HENDERSON Advertising Manager of the C. E. Zimmerman Co., Chicago i - . i i- i . 51 'J -T-- Sfec'7 rwyr X'-c r 2gL -fei- .7 EV 'Jl- . S Cnrtriavnc cA vibiirnLrl ?M -Advcrlfsins Service) ThcC.E.ZIMMERMAM CO. Qaa&T Put "Punch" Into Your Advertising. When you are attacked by some one who wants to do you bodily injury, if you are the average American man. you straighten out your body and give him a straight hit from the shoulder that lays him out a candidate for the hospital. That is called a punch. But there are other kinds of punch. Every kind of human action originated by a human being may be strong or weak according to the energy put into it by the person. The effect of those actions on the rest of the world, or on any particular person, when those actions make a deep and paralizing impreession, is called punch. We talk about the punch of a theatrical play, meaning the strong permanent blow of its action on the feaJings of the audience. A story has princh and the most ordinary clerk in your store can give punch to his daily work and life that will leave a lasting impression on the people with whom he comes in contact. It is punch that makes you successful without punch you cannot even hope to start on the road to pros perity. Punch should enter into everv ac 1 LINDSAY. From the Post: Willie Duucey threw his wrist out of place Saturday, while engaged in a friendly scrap. Joe Hoffman, Nick Thomas and Ralph Johnson formed a party that went to South Dakota to register for a homestead. Miss Sadie Moore, of Omaha, a niece of Mrs. David McAuliffe arrived Saturday evening to visit relatives and to act as bridesmaid at the Winkler and McAuliffe wedding. Messers. and Mesdames William Lewejohanand Henry Lachnit of Col umbus, and Joe Smith of Humphrey attended the wedding dance given in honor of Mr. and Mrs. McAuliffe Tues day evening A deal was made the fore part of the week whereby Peter Jensen sold his livery business to Anton Hansen, of route one. Mr. Hansen has taken possession and expects to run the busi ness with good accommodations. Last Saturdav Ed. Mortensen, the genial calrk at Lausen's. had the mis fortune to strike his left eye. cuting a dep gash just above with the mach ine they use in loading salt. Ed. also ha., a black eye to remind of the oc casion. Tuesday morning at 8:30 at the Holy Family church occurred the marriage of Mrs. Maud Winkler to Mr. David McAuliffe. The wedding was performed by Father Clement, the ceremony being the nuptial high mass. The bride was handsomely gowned in grey satin messaline and wore hat to match. Miss Sadie Moore of Omaha, a niece of the bride, who was brides maid was becomingly dressed in white messaline with lace trimmings. The groom and his attendant, Michael Ducey wore the conventional black. At the conclusion of the ceremony the bridal party were escorted to the home of the bride's mother where an elabor ate reception was given. Mr. and Mrs. McAuliffe are both too well known to need any introduction to the people of this city. Mrs. McAuliffe is a woman of many graces of mind and person and has the respect and esteem of all that know her. Mr. Mcxuliffe is from one of our best families, and much admired for his manly qualities. In the evening a wedding dance was given in their honor at the Firemen's hall. The dancing season is here Remember the Owls Oct. 20th. on A Medicine that gives Confidence Is Foley's Honey and Tar Compund. Mrs. T. J. Adams. 522 No. Kansas Ave.. Columbus. Kansas, writes: "For a number of years my children have been subject to coughs and colds. I used Foley's Honey and Tar Compound and found that it cured their coughs and colds, so I keep it in the house all the time." Refuse all substitutes. For sale by all Druggists. BUILDING tion of vour life. If you prav, put punch into it. If you sell goods in your store, put punch into your sell ing talk. Punch shows sincerity just the same as that blow from the shoul der on the part of the man. If you ook a woman or a man in the face. 1 anil put punch into the arguments and suggestions you use to sell your goods. 'you will create an impression that you ' believe in what you sell and that fact alone goes a long way toward consum ation of the sale. When you look carefully over the wiitten accounts of the men and wo men who have made history and been really great in all walks of life, you will find innumerable instances of punch, showing clearly that success was built on it. as much as on their other actions. Many men and women believe all that is necessiary to secure success in life is to conceive an idea and carry out the actions in connection there with along well defined rules. They even become imitative and follow the rules laid down by the great men and women I have enumerated. That is the road to failure. No matter how good your plans are or well laid the methods of carrying them out you must put punch into their executing to make them successful. When you want to make your bus iness a scucess. and you know that the highest grade of salesmanship, both inside and outside your store is neces sarv be sure vou also allow for punch in the execution of your plans. In I your publicity, for instance, you , need punch in the salesmanship used. ( No matter what your business, you require punch in that salesman ship to impress your goods on the minds the people and make them re member you sufficntly long and earn estly to buy. It is just the same punch as is referred to in connectin with the theatrical play. Unies that play has punch it would not leave a sufficiently good impression on the play-goers to make them criticise it to its advantage. Use punch then in your advertisements. Punch home "straight from the shoulder" into the minds of the prospective customer and he or she will remember you long t NewCountryOpening! v Railroad Gap Qosing! . lfigKK C?T I m i7xia3L .vaTSsiEESiy" v '"n Jtwli t w5T ik ui iin I ' KaSly ff a 2sgpg-2C Kasasjgg mmV Fnr-zsflm ihih i Pear CcW P V w $.0W Vaabaaj patted. Ik t& tind tow FAMOUS IMPERIAL IRRIGATION PROJECT NOW COMPLETED Wner kUgracnoiraadcaaik Thowaadi of wo goiag ato ctJbratk mow. Let me tell you how to to lhi fettle meLo-wPecoeVtJk7ofWaTeiM. L rn rnr nt ihr tint nrpiftaiwi g beat oHewdtywhae to linannam tad awe-tow. Ca-ctmwitWt-J-J;f lot bif aoaey jrotituveaoti to do tkif, paoae, write, or wire ae CHAS. L. DICKEY REAL ESTATE, LOANS, INSURANCE AGENT FOR The U! S. and Mexico Trust Co., Fiscal Agents for The Kansas City, Mexico & Orient Ry Co. er and more favorably than all pos sible rivals. As you already know, there are four points to a successful advertisement that must be made operative before it can be successful. It must capture the attentaion of the prospective cus tomer; it will have to create interest in his or her mind and it must after wards bring conviction that the goods are what they are represented to be and that they are needed by the pros pect. Lastly the advertisement must cause the actual purchase of the goods. Any man who has studied advertis ing closely can very easily combine all these principles in some sort of a way, but it requires an exprt to combine them successfully. A salesman in your store may eas ily apply all the rules of selling to the customer that comes in but he may not be successful through lack of forcefullness punch. It is the same with an advertisement. You need punch the appearance of forcefull honesty and convicting power in the wording and expression of the ad to bring the results that you have a right to expect from it. It is punch that makes all the difference between success and failure in the advertisement of our greatest retailers It is punch that will bring success to you through your announce ments aid unless you are abble to in corj)orate punch into them you may as well do no advertising at all. The best way to get advertisements that have not only the necessary punch but that are constructed in every way to bring results is to buy syndicated advertising service. This service is offered in a series of 52, one adver tisement for each week in the year. Each ad is supplied along with an at tention compelling copperplate cut, the illustration drawn by a high priced artist. The whole series has been consructed by an advertising expert slLB&LRHViTalaftffiiafflRaLflsBiH ffaTaaTal SWimal fJB M fUbB SalXifsaBFKBRBH SaSaMlalliagMlMsJLai J nfSaSaOTBMBB BTaTaTaTaTaTawrBTJBVHBTaTaTaTaTaTa r.35PWfistWafc 9iwSaValBaaaaMBaBaSjR&tC'aw'-Janav .. avavavaaBflKBBpf'4 i&al1 SS-r-'" "!? .4.- 'KmfttEF- In over one million homes in all sec tions of the country, from Maine to California-FAVORITE BASE BURNERS are providing warmth, comfort, satisfaction, and are saving money every day they are in use. There are scores of such Favorite homes right here in this town and vicinity. If you will go into any one of them, you will be invariably told that the Favorite saves from 2 to 3 tons of coal every year, keeping the entire house lux uriously warm and comfortable, day and night, in blizzard weather. We sell Favorite Base Burners because we know they are the best heating stoves built in point of beauty, durability, and fuel-economy. Let us show them to you. You may as well save three tons of coal this winter with a Favorite, and you will get more heat and satisfaction, too. BOYD & RAG ATZ The Kansas City. MescosixlOne&t Railway know doting its asp of 165 miles across thehiaom Lower Pecos Valley in Western Texas. This rich undeveloped empire law bessf tecMa to settlers aad mvestors. Here is your chance to buy fertile land at opening prices before the railroads get there. Such an openins comes only once in a lifetime. LOWER PECOS VALLEY FRUIT kt woa mmr aaa at Naiaal EipotitiotM radii irttU lit m finer mi mm. LOWER PECOS VALLEY ALFALFA c 7 toat w aoa aaraiaaaaadaattaS75to$l2S aa acre profit - we. Cp-$500. Om twowKmOJUonimCtf bmer Pkoi VtJkjr. Abe oae aft dolm get a Free Trip aad 1 wil get the vtluUe i&fa-aukMto-rMMtaiWB. with a national reputation who has made success for many other mer chants in the same position as your self. It would be impossible to buy those advertisements at the low price at which they are sold from one dol lar per week up but for the large numbers of each kind that are sold to thousands of retailers throughout the country. Only one merchant in each trade is allowed to use a service in his own town. The retailers here would do well to get full particulars of this new syn dicated advertising service from the editor of this paper. The use of such advertising salesmanship on paper which may be called advertising with punch in it is the straightest road to advertising success. FOR RENT 80 ACRES For further particulars write to the undersigned or inquire at the office of Becher, Hockenberger & Chambers Henry Wilckens, 1349 Constance Street Los Angeles, California.